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The 8 Non-Negotiables for a Winning Product Launch

Highspot

However, launching your product is not just another item on your to-do list; it’s a defining moment that can make or break your business. Nearly 30,000 new products are released into the market every year. So, how do you ensure your product launch bears fruit? It starts with strategic actions, teamwork, and market understanding.

Launch 59
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12 SEO pitfalls to avoid during a website platform migration

Search Engine Land

Without proper SEO planning and execution, a platform migration can lead to a significant loss of organic traffic, revenue and market share. Whenever possible, SEOs should join the process early on, leaving ample time and opportunity to: Align with product and engineering. SUBSCRIBE See terms.

CTR 116
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How to Launch a Mobile App in 2020 [Complete Guide]

Hubspot

But, while a mobile app as a revenue generator can be quite lucrative, the low barrier to entry makes a successful launch all the more challenging. And then once you've launched, your work has only just begun. Here, let's explore how to conduct a successful launch, and how to ensure you can retain app users for the long-haul.

Launch 98
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Google planning new search engine while working on new search features under Project Magi

Search Engine Land

Google is in the process of building an “all-new search engine” powered by its new A.I. “The new search engine would offer users a far more personalized experience than the company’s current service, attempting to anticipate users’ needs,” the NY Times reports.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

In fact, it took two months for the tool to finally stop processing data. Still, marketers were not happy. Despite repeated warnings from Google that the enforced migration was coming, only one in four marketers had fully adopted it in time, according to a Search Engine Land survey.

Retail 121
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The modern search landscape: How and where to reach your target audience

Search Engine Land

Over 80% of searches worldwide occur on Google based on the latest search engine market share data. It’s no surprise that Google is the most-visited website across the globe and all the top 10 most-visited websites worldwide feature a search experience that is core to the user experience. It had a 0.6%

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Has AI changed SEO for better or worse?

Search Engine Land

With ChatGPT ‘s launch in late 2022, however, artificial intelligence truly became mainstream and significantly impacted the SEO industry. One concern is that it could decrease the quality of content, as marketers may focus more on creating content optimized for search engines rather than providing value to readers.