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Sam’s Club’s retail media network rolls out new experience and targeting capabilities 

Martech

Sam’s Club, the chain of membership-only retail warehouse clubs owned by Walmart, has introduced new design and targeting capabilities for its retail media network, known as Sam’s Club Member Access Platform (MAP). Many retailers are launching RMNs, and not just big national chains. Why we care. Get MarTech! In your inbox.

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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

You may have heard about a free tool that GTMnow and GTMfund launched with Cabal two weeks ago, called Warm Intro Navigator. In last week’s newsletter, we talked about the importance of owned media for better audience insights and building value for your network. Five months post-launch, they saw a 232% increase in feature adoption.

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Exclusive product launches. Guest blogging.

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Building Connections with Regina Gwynn

criteria for success

As Co-Founder, Regina co-leads business strategy and strategic partnership development and leads sponsor relations. She has worked as a product development and marketing executive, launching multiple brands, and as a management consultant. In this episode, we cover: The importance of connections and networking.

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Doubling video ad revenue with AdOps: Monday’s daily brief

Martech

They’d been relying on ad networks to manage outstream video — mobile-only ads that appear on partner sites and apps outside of YouTube — on their websites. We experienced very high discrepancies between our ad server and the network ad server, which was a consistent issue.”. “We Perion launches cookieless identity solution.

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11 Blockchain Companies You Should Be Paying Attention To

Hubspot

To prove that Steem can be the future of content monetization, they built a social media network called Steemit on their platform. By setting up strategic partnerships with financial titans like Capital One, Citigroup, Visa, and Nasdaq , Chain has accelerated Wall Street’s adoption of blockchain technology. Celsius Network.

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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

Vice President of Sales & Strategic Partnerships. Palo Alto Networks. OWN: The Oprah Winfrey Network. Strategic Partnerships (APAC). Director of Strategic Partnerships & Agency Relations. Launch Consulting Group. Holly Procter. Senior Sales Director. Bridget Quigg. Amyra Rand.

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