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Competitive Pricing: The Secret to Winning More Deals

Salesforce

Enter competitive pricing. There are cases in which a business brings an entirely new product or service to the marketplace and is able to set prices as high as customers will tolerate. However, most companies are up against established rivals who compete on price. What you’ll learn: What is competitive pricing?

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What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

Let’s say you’re launching a new product. Once you determine what your typical buyer would be willing to spend based on the value your product adds, you can set a more informed price and multiply that by the total number of potential customers to estimate your revenue-based TAM. When it’s time, expand your TAM.

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13 Ways Sales Cloud, Revenue Cloud, and Agentforce for Sales Are Helping You Sell More, Faster

Salesforce

Agentforce for Quoting When it’s available: June 2025 What it does: Use natural language to automatically generate quotes and amendments based on your business rules, pulling from comprehensive deals, customer, product, and pricing data. You’ll get quality scores, downloadable results, and the confidence that your agent is ready for launch.

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Customer Value Proposition: How to Create One that Works in 6 Steps

Salesforce

Consider things like efficiency, reliability, and competitive pricing. For example, an international fast-food chain that offers a consistent and cost-effective dining experience — whether in Des Moines, Iowa or Tokyo, Japan — is attractive to those looking for food familiarity at a good price.

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What Is Product-Led Sales? The Ultimate Guide

Salesforce

But launching a successful product-led sales motion requires more than just a great offering. Do your homework: Before launching your product or service, do a round of beta testing, collect feedback, and adjust your product or service as necessary. Create an easy path to expansion through tiered pricing or premium features.

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ASC 606 Compliance: Choosing a Commission Expensing Solution

Salesforce

Like hiring a limo driver, the longer you go, the more expensive it gets — especially because vendors are positioned to take advantage of the high barriers to exit and may hike their prices accordingly. Similar to white glove commission expensing, vendors are incentivized to continually increase their prices. Back to top) 3.

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What Is a Deal Desk?

Salesforce

That’s what it’s like when sales reps manage approvals, pricing, and legal terms piecemeal, chasing down stakeholders for every deal. Professional services firms , like consultants and legal practices, use Deal Desks to define service scope, pricing, and client expectations for major engagements.

Legal 59