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Walmart launches Roblox metaverse experiences

Martech

It’s about meeting customers where they are online,” said Justin Breton, brand experiences and strategic partnerships director for Walmart, in an interview with MarTech. “We At launch all verch will be available through meaningful discovery, for instance by going to the top of Electric Island and playing the dance-off challenge.

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How virtual data rooms benefit modern investment banking

PandaDoc

Use cases for investment banking data rooms include mergers and acquisitions (M&A), raising capital, seeking investors, and launching IPOs (initial public offerings). Any complex financial transaction that would be done by the bank in a physical location — raising capital, launching an IPO, mergers and acquisitions, etc. —

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Exclusive product launches. Guest blogging. In your inbox.

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3 New Ways Marketing Cloud Helps You Succeed With AI

Salesforce

We recently found that 71% of marketers believe generative AI will allow them to focus on more strategic work. Waterfall Segmentation After launching Nested Segments this year, we’re excited to now bring Waterfall Segmentation to Data Cloud. Let’s take a deeper look.

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Sam’s Club’s retail media network rolls out new experience and targeting capabilities 

Martech

Many retailers are launching RMNs, and not just big national chains. A closer look at the Sam’s Club MAP shows how marketers can capitalize on close customer relationships and technology provided through strategic partnerships when they select an RMN as part of their omnichannel strategy. Why we care. Get MarTech! In your inbox.

Retail 98
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Allego and Seismic Form Strategic Partnership to Optimize Sales Readiness with Personalized Content, Learning and Collaboration, All in One Place

SBI

Allego and Seismic Form Strategic Partnership to Optimize Sales Readiness with Personalized Content, Learning and Collaboration, All in One Place. We are very pleased about this new partnership. . - Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Rowe Price.

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These 3 B2B Marketing Campaigns Will Help Inspire Your Brand

Salesforce

Marketing automation lets you automate business processes, personalize content and experiences, and track customer engagement. The company used a strategic partnership between sales and marketing to launch its ABM success. Launch and test new features internally before going live.