SaaStr

AUGUST 26, 2023

Data Doesn’t Have to be Hard: Three Data Myths and How to Bust Them with Mailchimp with John Humphrey, former Head of Data Platform Product at Mailchimp John Humphrey, former head of data platform product at MailChimp and current principal at mfact, joined SaaStr live at Workshop Wednesday to discuss three data myths and how to debunk them.

Minimum Viable Product 82

Minimum Viable Product SQL B2C Territory 82

ConversionXL

FEBRUARY 3, 2022

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. via Observer ]. The result?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Partners in Excellence

OCTOBER 26, 2016

We can, however, leverage this model of customer maturity to great impact, both in our introduction of new products/solutions, as well as maximizing the effectiveness of our sales and marketing programs. The innovators, love MVP’s (minimum viable products).

Customers 91

Customers Minimum Viable Product Cross-sell Launch 91

ConversionXL

SEPTEMBER 6, 2013

Not because they have a conversion problem but because they never really nail the product or how to market it. A corporation like Starbucks could pick locations by throwing a dart at a map and know they’ll at least break even with a new location and mediocre customer service. Change who your product is for.

Conversion 126

Conversion Minimum Viable Product E-commerce Customers 126

ConversionXL

JANUARY 14, 2020

It’s a great example of how product features can drive organic traffic. In fact, new product features are the most underrated driver of SEO growth for large sites. movies, songs, products, profiles, etc.). For inventory-driven sites, the website is a big part of the product. I call the later type “inventory driven.”.

Minimum Viable Product 159

Minimum Viable Product Objectives and Key Results Launch Engineering 159

ConversionXL

OCTOBER 7, 2021

The classic lifespan of successful products is a story in four parts: Introduction Growth Maturity Decline. How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. In this article, we’ll look at the different stages of the product lifecycle through the lens of marketing.

Product 142

Product Minimum Viable Product Price Launch 142

Sales Hacker

SEPTEMBER 11, 2020

Nor is it necessary for a startup to work on technology, or take venture funding, or have some sort of ‘exit.’ Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development. Are they looking to roll out a new product? It’s no longer just an idea.

Sell 78

Sell Minimum Viable Product Objectives and Key Results Cross-sell 78

Salesforce

NOVEMBER 17, 2023

How did the market get this massive and what changes are in store as technology and customer expectations evolve? trillion by 2026 Here’s how to get your products in front of billions of shoppers. Ecommerce is all the online activity involved in the buying and selling of products and services. How is ecommerce changing?

B2C 59

B2C Minimum Viable Product Cross-sell Retail 59

Martech

DECEMBER 20, 2022

As a marketer, you’ve undoubtedly asked this question and as a customer, you’ve been asked a million times, “How did you hear about our product or service?”. The most successful approaches are those that are done incrementally, using lean and agile methods such as minimum viable products and systems of continuous improvement.

Minimum Viable Product 128

Minimum Viable Product Campaign Customers Service 128

Salesforce

FEBRUARY 14, 2022

When building new technology, carriers have traditionally worked with one key vendor. By that time, the industry and technology had often moved in new directions. Each vendor has the most expertise in its area, so collaborating with other top vendors and their products results in best-in-class business support systems.

Minimum Viable Product 52

Minimum Viable Product Healthcare Networking Sports 52

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. Prior to joining SendGrid, he spent 4 years at Citrix, where he drove the company’s product strategy for cloud infrastructure and server virtualization. What were his core learnings from that?

Start-ups 48

Start-ups Product Minimum Viable Product Niche 48