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18 Sales Discovery Call Questions that Drive Results

Highspot

Related: A Strategic Guide to Nailing your Next Discovery Call How to Craft the Most Effective Sales Discovery Call Questions Every question, response, and reaction means something, no matter which persona you’re interacting with. Define the objectives: Before the call, define what you need to understand about the prospect’s situation.

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What to do when your martech tools aren’t delivering results

Martech

Imagine this: You’re excitedly investing in these advanced tools, convinced they’re the key to transforming your marketing strategy. The reality is that achieving a truly integrated martech ecosystem requires a strategic approach, a keen understanding of the underlying technologies and often, a fair bit of customization.

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7 Elevator Pitch Examples & How to Write Your Own

Salesforce

Whether you love or dread the elevator pitch, it’s a short window of time in close quarters where a lot of verbal and non-verbal communication happens. Understanding what makes an elevator pitch effective will help you craft one that communicates everything you want in just a few moments. What makes a good elevator pitch?

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Field Sales Enablement: What Is It & How to Measure Success in 2024

Veloxy

This includes having up-to-date info about what they’re selling and being equipped with technology that aids their sales pitches. With enablement, sales teams stay updated on: Market trends Competitor information Product updates Key Customer Insights This knowledge helps them adapt quickly to changes.

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2023 in review: 3 key trends to inform your 2024 marketing plan

Martech

AI: The shiny object became a genuine business tool Artificial intelligence (AI), and more specifically generative AI for creating copy and images, was the hot discussion topic of the year. A vendor who doesn’t bring a platform with some application or relevance for AI to a pitch meeting will be discounted in the consideration process.

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How to Overcome Price Objections in Sales: A Guide

Lead Fuze

Understanding how to overcome price objections is a crucial skill for any sales professional, marketer or small business owner. In the world of sales and marketing, pricing objection is often one of the most challenging hurdles to navigate. Don’t brush off their objections like dandruff on your shoulder.

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How to Run a Successful Digital Marketing Agency: Key Strategies

Lead Fuze

Tracking Progress With Google Analytics Google Analytics is your go-to tool for monitoring traffic sources, user behavior, conversion rates, and other key performance indicators (KPIs). Automate repetitive tasks and save precious time for more strategic endeavors. We’ve got you covered with a strategic and professional approach.