article thumbnail

Field Sales: How to Improve Your Sales Productivity Quickly

Veloxy

Therefore, you must work smarter to improve sales productivity to help your organization increase revenues. So, if your team has been wondering ‘how can we improve sales force productivity’, you’re in the right place. Get Your Free Ebook What Is Sales Productivity?

Product 246
article thumbnail

Unifying projects and products: The power of program management in martech

Martech

As a supporter of the program perspective for initiatives, I recognize the value of managing related projects, products and activities as a unified entity. For many CMOs and marketing organizations, programs are becoming powerful tools for aligning diverse initiatives and driving strategic objectives.

Product 97
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

8 Revenue Enablement Strategies That Get Results

Highspot

Ever feel like your sales team is working twice as hard but not seeing the results your business is aiming for? When all revenue teams–from sales and marketing to product and customer success–are in sync, they can better understand customer preferences, quickly adapt to trends, and rapidly close deals. You’re not alone.

article thumbnail

Why martech must mean more than just technology

Martech

Martech is a lot more than marketing technology. “It Martech is really at the intersection of technology, strategy and people, he said. It might, of course, deliver worse results,” said Davis. All in service of a strategy Strategy is the key to all of this. He called this a “high-wire balancing act.”

article thumbnail

The 5 key pillars of AIOps in marketing

Martech

AI operations (AIOps) refers to the application of artificial intelligence technologies to enhance and optimize business operations and workflows. And to maximize productivity, whether on AI-related initiatives or through manual labor, it’s a best practice to leverage a centralized project management platform. First, what is AIOps?

article thumbnail

The Ultimate Cold Outreach Guide: Outbound Marketing on Steroids

Veloxy

With the advent of digital technology, cold outreach has transformed. By reaching out to people who might not be aware of our brand, we can introduce them to our products or services and spark their interest. When we engage with potential customers, we can learn about their pain points, preferences, and objections.

article thumbnail

Key SEO trends for 2024 by Wix Studio

Martech

Within the products we consume and how we create and manage content, AI has become an expectation rather than an exception in our lives. Driven by a competitive landscape and customer expectations, in 2023, we saw AI emerge as an enhancement for 100s of SEO and martech products and tools.