Remove Pitch Remove Price Remove X-functional
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GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

Sales Hacker

Guest Speaker Links (Guy Yalif): LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: [link] Newsletter: thegtmnewsletter.substack.com/ Where to find GTMnow (GTMfunds media brand): Website: [link] LinkedIn: [link] Twitter/X: [link] YouTube: [link] The GTM Podcast (on all major directories): [link] Resource we Recommend: HG Insights.

GTM 98
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Do You Believe Your Value Proposition?

Partners in Excellence

They keep pitching the product and what the product does. And finally, they rush to discount when I raise my obligatory objection to the pricing. They are taught to say things like: “We improve productivity by X%,” but when challenged what that means and what the customer is likely to experience, they struggle.

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The 7-Sentence Product Demo Framework: How Storytelling Sells Your Product

Sales Hacker

1) It makes your product and your pitch easier to remember. A list of features and functionality is easy to forget, because it lacks context. It really is as simple as “our product can do X for you.”. If all goes well, there will be additional meetings later in the sales process , and you can pitch these extra features then.

Product 97
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A Step-by-Step Guide to LinkedIn Ads

ConversionXL

But a higher CPC can be prohibitive for smaller businesses and lower-priced products and services. Industries known for high-priced products and businesses experiencing rapid growth also work. High-priced products are table stakes in the medical device industry. Also, consider the benchmark conversion rate. billion in 2023.

CTR 129
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What’s New at Box and the Future of AI and SaaS in 2024 with Box CEO and Co-Founder Aaron Levie

SaaStr

Their co-founder, Dylan Smith, handles many functions of the business, like finance. Box’s Pricing Model to Maintain Efficient Growth: Box came up with a clever model. There’s also a risk in the industry of overloading the customer with a thousand pitches. They want to embody that strategy in their pricing model.

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SPIN Selling: The Ultimate Guide

Hubspot

Explicit needs are specific features or functions. Features and benefits are the most common ways to pitch a product to the buyer. Do you have a strategy in place for X? Who’s responsible for X? What happens if you’re not successful with X? Has a problem with X ever negatively impacted your KPIs?

Sell 101
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Psychology of Sales: 9 Ways to Master Selling via Email

Lead Fuze

Let me point out one important fact — We are all human beings, and our minds function in a similar way. If you want to pitch someone for the first time, prove to them why you are valuable. Make a time-limited email campaign to offer an upgrade for your users for a lower price. Most of our decisions are not completely rational.

Sell 98