Martech

SEPTEMBER 16, 2024

Increase cross-sell and upsell revenue by 25%. Partner marketing: Simplifying collaboration with PRM systems Use partner relationship management (PRM) tools to track and enhance partner-driven revenue and engagement. Sample goals: Shorten the sales cycle by 20%. Sample goals: Grow user group membership by 40%. Processing.

Go To Market

Highspot

MAY 15, 2025

Partner enablement equips your external partners, like resellers and distributors, with the tools, training materials, and content they need to sell your companys products or services. Furthermore, they often sell multiple solutions, including those from your competitors. What is partner enablement? This is not reality.

Healthcare

Salesforce

JUNE 17, 2025

These are the classic signs that your business has outgrown spreadsheets and might benefit from a customer relationship management (CRM) system, an all-in-one tool for managing customer interactions, sales, and relationships. You track how much you’re selling each month.

CRM

Highspot

AUGUST 12, 2025

Hint : It’s not just adding more technology or creating more training decks.) It’s also establishing an enablement strategy built for real-world selling that equips reps with the right guidance in the moment, automates low-value tasks, and—crucially—develops their skills through continuous coaching and practice.

Pipeline

PandaDoc

APRIL 28, 2025

This technology integrates with product catalogs, pricing databases, and customer relationship management (CRM) systems to produce detailed and accurate quotes swiftly. Quote automation involves using software to automatically generate sales quotes based on predefined rules and data inputs.

Price

Highspot

AUGUST 11, 2025

Best-in-class sales intelligence platforms have customer relationship management (CRM) integrations and connect directly to other business-critical technologies, including sales enablement software, content management systems, communications and collaboration solutions, and email and calendar tools.

GTM

Salesforce

SEPTEMBER 10, 2024

You’ve upgraded technology, upskilled your agents, and invested in 24/7 self-service options. And that was a smart move, because white-glove customer service – for both B2B and B2C – is essential for consumer goods (CG) brands who want to build long-term, loyal relationships with customers.

Service

Salesforce

APRIL 30, 2025

Weve compiled a list of books for small business owners that are packed with practical wisdom, straight-talking advice, and a few ah-ha moments that will help you sell more, manage better, or just stress less. Technology is a tool, not a strategy: Dont chase trends. In fact, every page you turn is a shortcut to success.

E-commerce

Salesforce

NOVEMBER 18, 2024

These agents generate responses that are consistent with your company’s brand voice and guidelines using trusted business data, including Salesforce Customer Relationship Management (CRM ) data, external data from Data Cloud , and more. Back to top. ) Here’s your chance.

Service

PandaDoc

MARCH 25, 2025

Big-budget enterprise sales teams arent out-selling you because they have deeper pocketstheyre winning because they have better systems. Your sales professionals are likely doing it all: prospecting, selling, creating proposals, and managing customer relationships. The goal isnt to outspend them. Its to outsmart them.

E-commerce

Highspot

JULY 3, 2025

Enablement focusing on content management Through marketing and sales team collaboration, B2B sales enablement teams can turn their attention to: Content marketing: Developing detailed assets that can be leveraged for account-based selling, ad-hoc prospect and customer engagement, and content management.

B2B

PandaDoc

MARCH 25, 2025

If youre selling a cup of coffee, the options are relatively simple. Closing the deal is just one step; ensuring customer success and fostering long-term relationships requires ongoing work. Identifying upsell and cross-sell opportunities to drive continued revenue growth. Take buying a CRM, for example.

Objectives and Key Results

Highspot

JUNE 19, 2025

Customer engagement is the ongoing relationship management with your customers through direct interactions that help establish and maintain trust, spark interest in new products or services, and make them feel valued in every touchpoint with your business. What is customer engagement?

GTM

Salesforce

DECEMBER 19, 2024

While they laser-focus on their budgets, they’re often early adopters of modern technology. They understand that the right technology can enhance their market reach, and customer service, and level the playing field with large enterprises. This proves that SMBs are open to tech adoption now more than ever. Back to top.)

Customer Relationship Management

Salesforce

JULY 25, 2025

Understanding exactly where your business stands right now helps you make smarter decisions about everything — your team structure, workflow systems, customer relationship management (CRM) tools, and financial processes. Operational and legal setup : Setting up legal information, basic operations, including office space and technology.

Growth

Highspot

JULY 9, 2025

The issue manufacturing sales teams face, though, is a big one: Outdated systems and technology and data silos deter effective sales rep preparation, which slows everything associated with their GTM efforts down. To compete, you need a smarter manufacturing sales enablement strategy with integrated customer relationship management (CRM).

Manufacturing

Salesforce

MARCH 26, 2025

It enables you to make better inventory, pricing, and marketing decisions by analyzing customer data and predicting what’ll sell best. Because of AI’s accurate predictions, you’ll get insights into which products might sell faster, customize your storefront , and boost your revenue despite minimal resources.

Price

Sales Hacker

JUNE 24, 2025

So as, as you guys know, probably pharma and medical device, very regulated industry, similar more to legal and, and FinTech very hard to sell into from an enterprise perspective. So I, I don’t quite know if, if this kind of Go-To-Market model will be effective, but the reason why it came about was because we sell into medical affairs.

GTM

Sales Hacker

JUNE 17, 2025

And then they’re going to expend who they sell to, so what stakeholders they kind of sell to, and they’re gonna eventually kind of fork out of that workflow. So you know, Procore, we started selling to the general contractor. We [00:09:00] called out, we wanted to sell to owners. That goes up to the insurer.

GTM

Salesforce

FEBRUARY 3, 2025

You’re not selling tools or closing contracts; you’re offering solutions and building partnerships. Account A business, customer, lead, or prospect a company engages with to sell products or services to. Business-to-business (B2B) A model in which businesses sell products or services directly to other businesses.

Objectives and Key Results

Salesforce

JUNE 18, 2025

From selling online to getting your data ready for AI — these webinars have it all. A solid customer relationship management (CRM) solution built for small businesses. Technology is evolving faster, too. How to automate repetitive tasks so your team can focus on selling. The sooner you act, the more value you get.

CRM

Salesforce

JUNE 30, 2025

Whether you’re selling products or services, online stores give you reach. With technology leveling up every day, you don’t need to waste your time and money on everything. They can even suggest relevant searches and automate merchandising tasks like cross-selling and upselling. What is a storefront builder template?

Cross-sell

Sales Hacker

FEBRUARY 4, 2025

38:33 The commoditization of technology in the age of AI. And we’ve had conversations in the past where it’s like, you’ve got to build division, you’ve got to sell division, and then you’ve got to scale division. You know, we are the we don’t code and we don’t sell, right? It has to be.

GTM

Salesforce

MARCH 20, 2025

That’s why many SMBs are using cloud technology to scale their businesses. In fact, 48% of SMBs leaders use cloud technology to backup and store data that helps them grow and scale. What you’ll learn: What is cloud computing technology and how does it work?

Technology

Salesforce

NOVEMBER 14, 2024

Back to top ) Tools and technologies for proactive customer service The right technology is critical to proactive customer service. Its foundation is a unified system of tools and technologies to anticipate and satisfy customer needs. Emerging technologies such AI agents further enhance proactive customer service.

Trust

Salesforce

MAY 27, 2025

The goal is to survive and scale efficiently, often through technology or disruptive business models. Many use technology and innovation to disrupt existing industries. Tools to consider for both startups and SMBs Technology investments are reshaping how businesses operate. Here are six must-have tools to get started.

CRM

Salesforce

MARCH 3, 2025

How Deal Desk works Advantages of implementing a Deal Desk Challenges and disadvantages of Deal Desks Impact of technology on Deal Desk efficiency Best practices for optimizing your Deal Desk Deal desk FAQs What is a Deal Desk in sales? What you’ll learn: What is Deal Desk in sales? What can Deal Desk help with?

Legal

Salesforce

APRIL 17, 2025

Already, brands have been transformed by rapid technology advances and shifting consumer expectations. Agents for sales Sales managers and reps need to review a lot of information from a variety of sources to lead productive conversations and make informed decisions. Agentic AI also makes it easier to automate the telesales process.

Objectives and Key Results

Salesforce

MARCH 3, 2025

Its an estimate of how much your business will sell over a specific period (like a month, quarter, or year). Using tools like a customer relationship management (CRM) platform can help you track sales performance in real-time and spot patterns that are hard to see manually.

Angle

Salesforce

MARCH 27, 2025

According to our data, roughly 80% of these businesses sell directly to consumers. Seventy percent of those surveyed said their new business was born out of technology or tech-focused from day one. Investing in the right technology is key to this success.

CRM

Salesforce

JULY 29, 2025

Modern customer relationship management (CRM) tools connect data from different sources and identify patterns. You can instantly see what’s selling fastest, who’s buying, and what’s running low — all in one place. Data integration connects your systems so they seamlessly share information.

E-commerce

Sales Pop!

FEBRUARY 16, 2022

Advancements in information technology and the increase in automation have created a dynamic world with changing trends. It’s essential to stay relevant, provide the most up-to-date service, and ensure effective management of customer databases to establish higher customer retention. How Does CRM Benefit Your Business?

Customer Relationship Management

Anthony Cole Training

DECEMBER 18, 2018

The right Customer Relationship Management system (CRM) can help empower people and define process. The right CRM system can accelerate your business’ growth, bring in profitable, happy clients, and enable your sales team to sell better and faster. Sales today is a far cry from what it was just 20 years ago.

Sell

Salesforce

NOVEMBER 4, 2024

No matter if you’re a small or medium-sized business (SMB) or growing fast, you can take it to the next level and start selling online. It serves as a virtual storefront for businesses, with a wider reach and the ability to sell globally, 24 hours a day, seven days a week. It may be time to open up a digital shop.

E-commerce

Salesforce

MAY 28, 2025

AI is an advanced technology that enables computer systems to learn, analyze data, and make smart decisions similar to human cognitive functions. AI tools that help attract new customers SMBs are significantly increasing their spending on technology, with 76% reporting higher spending than the previous year.

Customers

Martech

AUGUST 31, 2021

You need the technology to enable these things. The people are critical of course, but you need the technology to work really well.”. I set out to speak to two people from very different backgrounds, each of whom has created a technology to enable community — very different offerings representing very different perspectives.

Technology

Anthony Cole Training

NOVEMBER 10, 2023

It is no surprise to any in the business of financial services that the world of selling, finding and building relationships is evolving. Banks and their relationship managers must find ways to leverage technology, improve effectiveness and uncover new ways to differentiate, attract and serve their clients.

Relationship Management