ConversionXL

FEBRUARY 3, 2022

We’ll look at strategies to reach and engage potential users and break down examples of brands that have used growth hacking to achieve success. The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Hubspot

APRIL 23, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. The data from HubSpot's customer base reflects benchmarks for companies that have invested in an online presence and use inbound as a key part of their growth strategy.

Territory 93

Territory CRM Education Cold Call 93

ConversionXL

APRIL 1, 2019

Hindsight bias , the original researchers found, leads us to overestimate our ability to predict a past outcome. That makes us more vulnerable to the curse of knowledge. Often, they unknowingly overwhelm or confuse the same visitors they seek to persuade (with long, jargon-filled product pages, for example). It’s not inevitable.

Pitch 133

Pitch A/B testing Up-sell Launch 133

Hubspot

MARCH 4, 2019

Live chat and chatbots. HubSpot also makes products for sales and service teams. WordPress is the most widely used CMS in the world. WordPress is the most widely used CMS in the world. It’s a highly customizable platform and is widely used by bloggers. But it’s also overwhelming. Popup tools. Meta, right?

A/B testing 78

A/B testing SQL User Experience Growth 78

PandaDoc

MAY 30, 2019

A slow sales cycle is kryptonite to good sales teams. So, to be the best, you need to speed up your sales cycle. So, to be the best, you need to speed up your sales cycle. Hire better sales reps. Automate your sales process. Make the sales cycle dream work with teamwork. Master activity-based sales.

Contract 75

Contract Negotiate Strategize Sales 75

Hubspot

JANUARY 21, 2021

Marketers have found that conversational experiences on landing pages (such as chatbots and live chat) convert three-to-four times more than a traditional landing page. In this blog post, we’ll talk about what conversational landing pages are, what makes them unique, and how to create one of your own. Conversational Landing Pages.

Conversion 101

Conversion Healthcare Contact Lead generation 101

Salesforce

MARCH 15, 2024

The goal is lead generation: building interest over time that eventually leads to a sale. Think like a buyer and seal the deal Use these four tactics to attract prospects, build lasting relationships, and deliver metrics that matter. How do lead qualification and nurturing work? What are some methods for nurturing leads?

Lead generation 115

Lead generation A/B testing Promote Sales 115

ConversionXL

JANUARY 18, 2022

Brand recognition happens when your target audience recognizes your brand when they see it (even if they’ve never used your solution). While direct response is still popular, it’s not what it used to be. Studies show only 5% of B2B buyers are ready to buy right now. What is brand awareness marketing, really?

Campaign 122

Campaign Networking Non-Profits Launch 122

Gong.io

OCTOBER 24, 2022

Is your sales team ready to enter the big league? . Enterprise sales are the ultimate goal for many B2B sales teams. The enterprise sales process is long, complicated, and resource-intensive. The enterprise sales process is long, complicated, and resource-intensive. What is enterprise sales?

Contract 62

Contract Sales Clients Up-sell 62

Salesforce

NOVEMBER 16, 2021

In 2007, after delivering close to one billion DVDs into customers’ mailboxes, Netflix realized their customers would prefer something different — inexpensive, simple-to-access entertainment they could watch on demand. Netflix recognized they needed to be more customer-focused, even when it meant disrupting their own business model.

Customers 98

Customers Appointment Transportation Represent 98

Hubspot

AUGUST 1, 2018

Years later, the fax machine allowed us to send messages and images over telephone lines. We've all put off listening to that 3-minute long message. Then the people who brought us email rolled out AIM or instant messenger. Let’s take a trip back in time. First, we sent letters. Except your friends weren’t always online.

Conversion 78

Conversion CRM Cross-sell Technology 78

Hubspot

JANUARY 3, 2018

One of our goals as a marketing team in 2017 was to push ourselves to do the right thing, even if that meant more difficulty for us or even missing our goals. Another one of the reasons we have been successful at reducing our reliance on email is that we got serious about testing emerging channels. The answer was a resounding yes.

Campaign 78

Campaign Territory Launch Promote 78

PandaDoc

APRIL 25, 2023

When you have loyal customers, you’re likely to have lower customer acquisition costs (CACs), better sales figures, and higher customer lifetime values (CLVs). To help you establish those long-term relationships, one of the most important tools you can use is CRM (Customer Relationship Management) software. These can include: 1.

CRM 52

CRM Pipeline Sales Appointment 52

Hubspot

APRIL 27, 2020

As marketers, we can pretty much list useful, tried-and-true marketing tactics like clockwork. For that reason, thinking outside of the box when conducting marketing strategies is essential. If you're looking for marketing strategies that aren't making an email list or writing a blog post, you've come to the right place.

Gaming 101

Gaming Campaign Follow-up Networking 101

PandaDoc

MARCH 6, 2024

Not using AI (artificial intelligence) tools isn’t an option anymore because it could mean the difference between unlocking your full potential and getting left behind. What AI technology do you need for your organization, and for which use cases? If you are interested in exploring how AI is already reshaping sales.

Price 97

Price Legal Contract Government 97

ConversionXL

OCTOBER 30, 2021

The marketing and sales funnel is a time-tested framework for mapping the customer journey. We’ll look at how to use the marketing funnel as a model for your content, how users behave throughout their journey, and what it takes to inspire action. . Using the marketing funnel as a model for content, creative, and messaging.

Customers 140

Customers Referrals Campaign B2C 140

ConversionXL

APRIL 3, 2019

If so, what characteristics do we have that made you choose us over them?) Joanna Wiebe: “Writing Mirrors: How to Use the Voice of the Customer to Write High-Converting Copy”. Sales calls and demo recordings can plot communication sequences, hierarchies, and help make copy sticky. CXL Live is an experience. What’s different?

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

JUNE 19, 2019

Value hypothesis: why a customer is likely to use your product. Use product lifecycle marketing to map campaigns to the stage of your product. Decline stage: product sales start to shrink. Follow the go-to-market strategy using the Google Sprint structure: Research: ask the experts, competitive research. What is it?

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90