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Search Engine Land Awards 2022: Complete finalists list

Search Engine Land

NP Digital leads the way in the 2022 Search Engine Land Awards – the U.S. All the other winners of the 2022 edition of Search Engine Land Awards will be revealed this Monday, Oct. Meet Search Engine Land 2022 award winners at SMX Next. agency is a finalist in a whopping seven categories. Congrats to both agencies!

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How to use Google Trends to analyze your competitors’ brand engagement

Search Engine Land

In this case, the growth in brand search interest started in the summer of 2022 but grew substantially in 2024. Leading indicator questions: What causes the initial growth in the summer of 2022? What media coverage caused YoY growth in brand search in 2024 from 2023 and 2022? Then, export the data to be analyzed later.

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Electric Sign Sales Case Study – Hiring, Training, & CRM

Adaptive Business Services

In October of 2021 I was contacted by an electric sign company where I had previously served as a partner during the 1990’s. He did not have a B2B sales background (he was a banker), no electric sign experience, and he was new to Boise so he had few connections. They also had lost their sales manager to another health issue.

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How Google Business Profile pre-defined services can impact local SEO

Search Engine Land

Google Business Profile (GBP) services might have more to do with local rankings than previously thought, according to recent tests from Sterling Sky (Disclosure: I work at Sterling Sky) and Whitespark. Specifically, adding pre-defined services in GBP seemingly impacts local search rankings. Since when did GBP services matter?

Service 101
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4 Steps Utilities Can Take to Build Trust with EV Drivers

Salesforce

By 2030, there will be over 26 million electric vehicles on U.S. But for now, customers dont think to consult their utility when theyre considering an electric vehicle (EV) purchase. Delivering efficient and seamless experiences requires connecting the dots between customers usage, service, e-commerce, and marketing data.

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Time to Refocus in 2023

Adaptive Business Services

The end of 2022 brought to a close certain chapters of my professional life. I had spent a part of 2022 trying to break into electric signage (my background as an owner and a manager) as a vertical market for my consulting services. The post Time to Refocus in 2023 appeared first on Adaptive Business Services.

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What Is a Joint Venture? [+ How It Can Grow Your Business]

Hubspot

Volkswagen and Rivian Volkswagen and Rivian made it official in late 2024, forming Rivian and VW Group Technology, LLC a venture dedicated to developing next-gen EV software and electrical architecture, with the first models slated to roll out in 2027. For Rivian, its deep-pocketed support to expand its technology across more vehicles.