article thumbnail

AI-powered martech news and releases: September 12

Martech

AI is expected to produce 48% of social media marketing content by 2026, according to a Capterra study. Buy Profile Playbook / Contact Strategy provides a list of key buyers, contact information, personalized narratives and recommendations for how and when to engage. Account Plan Creator generates a structured account strategy.

article thumbnail

AI, Sales + GTM in 2025/2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton

SaaStr

Contact Centers: The Canary in the Coal Mine The contact center transformation is a preview of what’s coming for sales. Do you invest in upskilling your middle performers, or do you focus resources on amplifying your stars? The companies winning this transition are making tough choices about where to place their bets.

GTM 91
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Interesting Learnings From Freshworks at ~$600,000,000 in ARR

SaaStr

The contact and support spaces have rapidly adopted as much of AI as they can. Predicting $1 Billion in ARR in 2026 The power of > 100% NRR. Freshworks clearly sees $1B in ARR bu 2026. Soon, the majority of Freshworks’ revenue will be $50k+ customers. A big change from their roots with smaller SMBs. #4.

article thumbnail

33 World Cup marketing statistics you need to know

Martech

The most controversial World Cup ever is underway and expected to be the most-watched sporting event in the world until the next one in 2026. 7 and 69 : Tournament and team sponsors contacted by Bloomberg News based in places where human rights criticism was widespread — the U.S., Ipsos ) United States : Location of the 2026 World Cup.

Sports 112
article thumbnail

Report: The Top 7 Reasons Salespeople Lose Deals in 2022 (& How to Fix It)

Sales Hacker

40% had incorrect or outdated contact information. 22% want assistance getting accurate contact info to match their leads. 65% of B2B sales organizations are predicted to transition from intuition-based to data-driven decision making by 2026. . 43% cited poor timing or insufficient data on when to reach out.

B2B 121
article thumbnail

The top five digital marketing courses in the U.S.

Martech

billion by 2026. Billion in 2026. Tools Covered: Google Tag Manager, Google Data Studio, Constant Contact and many more. In fact, global digital advertising and marketing are predicted to reach $786.2 The current U.S. market is estimated at US$179.4 Billion for 2022, accounting for a 38.6 percent share of the world market.

article thumbnail

Signed Up for a Trailhead Account? Here Are Your Next 4 Steps

Salesforce

trillion in new business revenues worldwide by 2026. And IDC forecasts that cloud-related technologies will account for over a third—37%—of digital transformation IT spending by 2026. Accounts & Contacts for Lightning Experience : Discover how accounts and contacts work together in Salesforce. million new jobs and $1.6

CRM 98