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Entities, topics, keywords: Clarifying core semantic SEO concepts

Search Engine Land

” Here’s a summary of their key distinctions: Scope Topics are broad and can encompass multiple entities and even various keywords. Logical subject expectations Creating content that naturally aligns with your site’s objectives is crucial for SEO success. Entities are more specific and focused. Assess the competition.

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6 Key Strategies Used by Every Shrewd Negotiator

Hubspot

Based on your understanding of factors like the prospect's company, industry, and position, see if you can predict the angles they might approach the negotiation with. The object of a negotiation is to arrive at a point that everyone involved is satisfied with. Examine the negotiation from as many perspectives as possible.

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Overstock’s Bed Bath & Beyond rebrand: The SEO impact

Search Engine Land

Traffic is growing, but still below pre-bankruptcy levels Over three weeks after the migration, the initial results have been OK. When thinking of a migration from an SEO perspective, the main objective is matching pages (old to new) so that they pass their value onto the new pages. Update robots.txt file.

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10 Conversion Copywriting Tips That Can Explode Your Business

ClickFunnels

In fact, they arrive skeptical, uncertain, and with a whole bucket-load of objections. If you made a list of all the objections someone might have when arriving on your page, you could fill in multiple pages. If you made a list of all the objections someone might have when arriving on your page, you could fill in multiple pages.

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Top AI tips and prompts to supercharge your content marketing

Search Engine Land

By having clear objectives in mind, you can better tailor your AI prompts to deliver the desired outcomes. Experiment with different platforms to find the one that aligns with your needs and offers the best results. Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints.

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How to seal the deal in a matter of days

PandaDoc

The steps mentioned above in the corresponding block are tied to two main issues that slow down the deal closing speed the most. This truly makes the magic happen: instead of days spent answering from scratch, you can get the same result in minutes. As a result, email is still the most popular contract routing tool.

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How to optimize for entities

Search Engine Land

An entity is a uniquely identifiable object or thing characterized by its name(s), type(s), attributes, and relationships to other entities. They have videos, images, multiple angles, buyer guides, reviews, tags, and detailed technical information on their products. I used this definition in my entity SEO article.

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