KO Advantage Group

DECEMBER 2, 2021

We created a top-five list of the biggest trends we will see in B2B sales along with how you can leverage these trends starting today. When the standard networking and in-person meetings were unavailable, there left a gap on where to turn when we had questions or wanted to be part of the general conversation. Social Selling.

B2B 62

B2B Agriculture Tradeshows Manufacturing 62

Heinz Marketing

NOVEMBER 8, 2019

I had the pleasure of attending my first Marketing Profs B2B Forum several weeks ago outside of Washington D.C. Amplify content through extended networks such as SMEs, fans, contributors, etc. If you attended MarketingProfs B2B Forum, what were your favorite sessions and why? Republish content on a rolling basis.

B2B 65

B2B Contact Education Consult 65

Heinz Marketing

JUNE 7, 2021

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We talk to some of the best leaders in B2B sales and marketing every day. It’s a common noun in B2B. Listen in and/or read along with the transcript below.

Pipeline 129

Pipeline B2B Sales Cross-sell 129

Heinz Marketing

MARCH 5, 2020

The usual rush of spring events in B2B sales and marketing has almost entirely been eliminated in just the past couple days , in an appropriate abundance of caution. Attendees will still seek an opportunity to learn, to network with their peers, to benefit from parallel thinking in other organizations.

Pipeline 115

Pipeline Presentation Networking B2B 115

Sales Hacker

JANUARY 16, 2020

It’s just that the way they sell the product is so different that it’s laughable to imagine them using the “normal” B2B Sales approach. It’s hard to imagine a PLG company employing an army of blazer-clad salespeople, hawking software at tradeshows and flying around the country to host fancy steak dinners.

Growth 78

Growth Product Tradeshows Education 78

Closing Bigger

AUGUST 13, 2009

People who come to a Tweetup expect to connect with those who use Twitter as a networking and community tool. If you’re doing a fundraiser at a pub or lounge, have the Tweetup for a couple hours before the main event, then let people know they can hang around later if they want to network with the rest of the community.

Tradeshows 40

Tradeshows Sports Promote Networking 40

Heinz Marketing

APRIL 4, 2022

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. So we kind of tested that out, pivoted more to a webinar kind of experience, presentations, thought leadership, and then also leveraged a lot of virtual networking. We don’t.

Pipeline 98

Pipeline Campaign Sales Follow-up 98

SBI

FEBRUARY 19, 2020

Since 2018, the number of client set-ups at events has increased 76% – These global events represent tradeshows and conferences all over the world including prestige events such as Web Summit, Lisbon, and Collision in Toronto. Zuant clients rave about the product’s ease of use and customizability: [link]. Sales Enablement. ????Revegy,

Clients 20

Clients Tradeshows Growth Follow-up 20

SBI

NOVEMBER 7, 2019

Zuant has a suite of powerful tools for field sales and mobile data capture for activities like tradeshow lead retrieval and finding, sending and. Sales Tools to Increase Tradeshow ROI There’s been a lot of excitement around Sales Enablement solutions (for the purpose of this post, I’m referring to. Field Sales. Video Reviews.

Customers 20

Customers Tradeshows Technology Technology 20

Hubspot

AUGUST 30, 2011

Fantasy: B2B companies don't need to waste their time on Twitter, Facebook & LinkedIn. Fact: 39% of B2B companies using Twitter & 41% using Facebook have acquired new customers from it. Fact: 41% of B2B companies & 62% of B2C companies using Facebook have acquired a customer from it. Tweet This ). Tweet This ).

Tradeshows 78

Tradeshows Networking B2C Lead generation 78

Cience

NOVEMBER 20, 2019

According to AdStage , 68% of B2B marketers use in-person events for lead generation initiatives. They value the unique opportunities that conferences and trade shows provide for networking, strengthening the brand, creating awareness, and meeting potential clients in the flesh. CIENCE marketing managers are among that 68%.

Lead generation 40

Lead generation B2B Appointment Campaign 40

SBI

MARCH 13, 2020

Surprisingly, 80% of B2B leads are never followed-up on after an event by marketing or sales. B2B brands who do follow up take 50 days or longer to do so. According to Zuant client, Interroll, fast lead follow up is critical because of the high value B2B market in which they compete. “It

Follow-up 8

Follow-up Tradeshows CRM Lead generation 8

Sales Hacker

OCTOBER 21, 2019

2019: LinkedIn’s #1 B2B Sales Expert to Follow. Co-Founder & CRO of TradeShow Makeover. I hope it speaks to business owners who have a complex B2B sale and are stuck, or who want tremendous growth to build a strong sales organization to hit their goals. Being a professor teaching B2B sales at a top university.

Sales 98

Sales Up-sell Start-ups Cross-sell 98

Heinz Marketing

JULY 29, 2020

Of course, there’s nothing like an in-person event to spur networking that builds lasting and even profitable business relationships, but there’s something to be said for the value virtual events bring us in trying times, like where society is now with the incessant progression of climate change.

Promote 20

Promote Niche Clients Follow-up 20

Martech

JANUARY 22, 2025

Every city has local legends, and every entrepreneur can benefit from a larger and more diverse network, no matter how successful or established. Dig deeper: Beyond attendance: Unlocking B2B growth with event-led strategies Best practice tips for your next SoLoMo campaign Maintaining a clear focus on value delivery makes a huge difference.

Tradeshows 115

Tradeshows Finance Promote Follow-up 115