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B2B social media ‘sweet spots’: What’s working and what’s not

Martech

Twitter (now X) has lost much of its business audience and interest from B2B companies. Their posts offer high educational value and most often link to studies and research. These “campaigns” usually have a consistent style, tone, and topic. It might be safer than X, but it’s having a difficult time building a B2B audience.

B2B 126
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Martech implementation: 3 tips for cross-functional alignment

Martech

Martech is cross-functional by definition. For martech to be successful, you need cross-functional alignment and support for the solution. From the moment you identify a capability gap in your platforms, reach out to your cross-functional partners. Do you have a forum to get support from X. IT/engineering.

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The Ultimate Sales Funnel Creator – How Clickfunnels Changes The Game

ClickFunnels

We also have a Two Comma Club X award for entrepreneurs who have generated $10,000,000+ within their sales funnels. That’s why we made sure that our users could easily create their own email marketing campaigns to follow up with leads. We know because we have verified that before giving them their Two Comma Club awards !

Gaming 239
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5 Agile Practices That Are Fueling Marketing Teams

ConversionXL

Fifty-three percent of marketers are, in fact, experiencing faster times to get their campaigns released than if they were using a traditional process methodology, like waterfall. While developers may measure success based on “working code,” a functioning campaign is not enough for marketing success. User stories.

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Psychology of Sales: 9 Ways to Master Selling via Email

Lead Fuze

Let me point out one important fact — We are all human beings, and our minds function in a similar way. To persuade is to inform and educate. These kinds of campaigns influence our brains to make instant decisions, so we buy because we are afraid of missing out on an opportunity and not because we really need something.

Sell 98
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SEO meta-skills: How research on goal setting can make you a better SEO

Search Engine Land

Many of us were introduced to the SMART goals approach during our educational years. They often remarked that many campaigns falter not due to lack of effort but because of a failure to define objectives. The dopaminergic pathways, integral to motivation and reward, function optimally when goals are precisely defined.

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The Ultimate Guide to Using WhatsApp for Business in 2020

Hubspot

Next, we'll show you how you can use the tools provided in WhatsApp Business to make an effective WhatsApp marketing campaign. You can also begin to explore some of the business-specific functions available to you, like contact labels and short links. WhatsApp Marketing Campaign Examples. And then, you're all set!