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Why Sites in High-Growth Industries Have Terrible UX

ConversionXL

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? But terrible UX isn’t a shortcoming of the cryptocurrency industry—it’s common in every high-growth industry, including, perhaps, your own. Why bother looking at crypto sites? Registration.

UX 116
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When Designers & Developers Collaborate, Your User Wins

Salesforce

If you’ve navigated a digital experience easily, there’s a good chance that the designer and developer who built it had a strong working relationship. On the flip side, if it’s a bumpy user experience – long load times, hidden log-ins, irretrievable data – then it’s possible their collaboration wasn’t as seamless.

UX 105
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Email outreach for marketers: Measuring and optimizing performance

Martech

To measure it, follow this formula: For instance, 80 positive reactions out of 150 signify a 53% engagement rate. It shows obtained revenue for every $1 invested in a campaign. These early missteps, as well as targeting the wrong personas, can derail an entire campaign. Create consistent follow-ups.

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How to create a successful 2023 holiday season SEO strategy

Search Engine Land

Although temperatures continue to linger in the upper half of the thermometer, it’s never too early to begin setting your SEO campaigns up for success amid an ever-crowded holiday shopping field. Pay attention to their backlink profile, site user experience (UX), and keyword targeting.

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You still need a strategy: Tuesday’s Daily Brief

Martech

If you’re finding it difficult to stay on task with a new chorus of work notifications, imagine how your customers feel if they get bombarded with too many messages when they sign up with your brand. UX strategy, not just design. But this is just one part of user experience as a whole. “UX Chris Wood, Editor.

UX 91
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Where should you spend your SEO budget?

Search Engine Land

In November, Duy Nguyen from Google’s search quality team expressed the same , while explaining why link building campaigns are a waste of time and money and indicating where to allocate your SEO spend instead: “…you probably should not waste your money in spamming links. These are just the UX best practices.

UX 101
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How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

Like with SEO, there are rules you need to follow (to satisfy algorithms), best practices (depending on your goals and audience), and consistent testing and optimization. Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value. Ensuring users stick around longer.

UX 121