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Get your B2B site unstuck: Top SEO tips for stagnant sites

Search Engine Land

your restaurant marketing guide used to rank well for Google Ads campaigns for restaurants, but now the SERP is full of guides that cover that topic exclusively). Recurring reports If you put out an industry survey or “State of X” style report, those are often assets that can take a hit with time. SUBSCRIBE See terms.

B2B 99
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How to Attract New Customers and Drive More Sales with TikTok Marketing

ConversionXL

Research will help you establish a niche and style that you can use to create familiarity. To gain more traction, consider partnering with influencers in your niche (more on this soon) or offering a tangible incentive. Over three weeks, the campaign generated over 29 million impressions and a 5–10% boost in sales.

Customers 115
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Instagram Influencer Marketing Myths, Debunked

Hubspot

In fact, in 2019 22% of Gen Z, 20% of millennials, and 16% of Gen X have made a purchase inspired by an influencer post on social media. She added, "Think about it like this -- influencers on Instagram are the new model examples on how products wear, work, function, and are used rather than in-store experiences.".

Niche 101
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Growth 113
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The Ultimate Guide to PPC

Hubspot

In other words, PPC is your shortcut to getting to the top within your niche. Below, we review the main elements of a PPC campaign, ranging from broad to the more specific. It’s equal to Maximum Bid x Quality Score. The first step in setting up your PPC ads is determining your ad campaign. Theme of your campaign.

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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Logic is kind of a niche word, although I will use it often in this article. Now, jump to 2015: according to a study published by VentureBeat last year , 77% of “digital natives” (roughly, generation Y and a huge part of X) expect their online experience to be personalized. The Difference Between Recommendations and Personalization.

UX 115
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The 5 Top Media for Cold Prospecting

Pointclear

P.S., It’s great for target verification and data collection at the earliest stages of your campaign, too. prospective business buyers in just about every category can be found through the mail, even for obscure products or highly targeted niches. With 18,500 business lists available for rent in the U.S.,