Salesforce

AUGUST 29, 2024

B2B social media marketing should be engaging and fun, while still helping you get closer to closing business with your customers and prospects. Get legal clearance for content Your legal team is one of the most important stakeholders for the marketing department. Leverage existing content within your organization.

B2B 109

B2B Legal Entertainment Follow-up 109

Martech

JULY 25, 2024

Buyer groups include all key stakeholders in B2B purchase decisions, including people from roles you may not be actively targeting who nonetheless have a say in the final decision (examples here often include legal, IT, and/or compliance). IT asks different questions; marketing and legal have their own set of concerns.

B2B 133

B2B Legal CRM Lead generation 133

Gong.io

SEPTEMBER 9, 2021

Here’s what you need to know if you want to close six-figure deals: Bigger deals need more multi-threading. We analyzed 10,332 sales deals and uncovered a strong correlation between deal value and the number of buyers involved in closed-won deals: Complex deals take longer, involve more people, and require building multiple use cases. .

Closing 162

Closing Sports GTM Legal 162

The 5% Institute

JULY 29, 2021

In this guide, you’ll learn exactly how to close high ticket sales, by using a proven step by step formula we teach Sales Professionals, Business Owners and Coaches around the world. Read on to learn exactly how to close high ticket sales, and how you can implement it into your sales strategy. Legal counsel. Life coaching.

Closing 145

Closing Sales Clients Presentation 145

Martech

JULY 10, 2024

the intro, visual, body copy, closing and call to action) and can be reassembled in various combinations to create customized, channel-agnostic content experiences. In regulated industries, close collaboration with compliance teams is essential. What is modular content? Each component has a defined purpose (e.g.,

Government 116

Government Legal Pipeline Technology 116

Martech

AUGUST 21, 2024

” Legal – restricting: “It’s crucial that you strictly adhere to our Terms and Conditions.” Plug-and-play architecture Company technology Customer technology Infrastructure : Closed system. ” Sales – (over)promising: “This is hands-down the best choice you’ll ever make, trust me!”

Technology 112

Technology Technology Customers Transportation 112

Iannarino

MAY 16, 2024

Ensuring you understand client contracts is crucial for sales success—don't let legal jargon trip you up.

Contract 282

Contract Clients Legal Sales 282

Understanding the Sales Force

MAY 15, 2025

When legal documents are required, it will be a formality to complete the sale, rather than a first attempt at closing. A lot of unnecessary follow up also occurs when salespeople fail to pay attention to the timing, and making sure that they dont try to close until the prospect is closable.

Engineering 129

Engineering Price Follow-up Pitch 129

SaaStr

NOVEMBER 2, 2024

A ton of time is invested negotiating price, and then way, way too much time on inconsequential legal terms, and then … it closes. They’ll only go so deep in figuring things all out before the deal closes. Usually, there isn’t actually a ton of time to really get to know each other first. Not really. Don’t get your dander up.

Legal 103

Legal Negotiate Price Closing 103

Martech

SEPTEMBER 12, 2024

Brightcove’s Brightcove AI Suite handles video content creation, audience growth and engagement.

Cross-sell 115

Cross-sell Construction Legal Contract 115

Martech

DECEMBER 12, 2024

This protects you from legal issues and ensures customer data is not misused. By closely monitoring your metrics, youll be able to gauge what works best for your subscribers. Your disclaimer needs to specify that, by signing up, subscribers agree to receive marketing messages from your brand.

A/B testing 115

A/B testing Campaign Legal Launch 115

Martech

DECEMBER 6, 2024

Martechs role in marketing When martech practitioners sit in marketing, they are naturally close to marketers the ultimate stakeholders of martech projects. They can also help coordinate between IT and legal stakeholders as they have information security and regulatory evaluations to conduct.

Technology 113

Technology Technology Legal Contract 113

Martech

NOVEMBER 13, 2024

This shift will require clear, cross-functional collaboration as marketers navigate new technical, legal and ethical landscapes. Close skill gaps through courses, certifications and in-house workshops, especially in areas like data. Training and upskilling Begin by developing your team’s technical competence.

Pipeline 127

Pipeline Campaign Objectives and Key Results Legal 127

SaaStr

JUNE 20, 2025

funding) for market intelligence Disrupting: Bloomberg Terminal, FactSet Advantage: Real-time AI analysis vs. static dashboards Legal : Harvey for legal agents, Caseflood for law firm operations Disrupting: LexisNexis, Westlaw Advantage: Natural language processing vs. keyword search 2.

Government 109

Government Legal Engineering Growth 109

Partners in Excellence

MAY 22, 2025

These were conversations that got deep into the weeds on opportunities in the final stages of closing. Managers swooping into closing deals because they feel they can do it better. With this CRO, the people that should have been doing this work were her RVPs, some of the Sales Ops Team, and some from Contracts/Legal.

Contract 113

Contract Legal Meeting Trust 113

Anthony Cole Training

FEBRUARY 16, 2015

Commitment – Having a team of sales people that will do everything (assuming legal, ethical and moral standards) to succeed will get you a team that meets or exceeds expectations. The Challenger – Do your people have enough of the “Challenger” DNA to qualify opportunities and close business?

Legal 268

Legal Sales Up-sell Follow-up 268

Gong.io

SEPTEMBER 17, 2021

Your job isn’t to use closing techniques, it’s to lead. Here are 8 sales closing questions that are 0% closing gimmicks and 100% effective. The reason most deals don’t close is misalignment. This is where asking the right sales closing questions comes in. Which steps will get us to close. Where they stand.

Closing 118

Closing Sales Cold Call Legal 118

SaaStr

APRIL 30, 2025

Reps who get just three hours of coaching per month can increase close rates by 70%. Deal Quality and Close Rates : Examine the quality of deals entering the pipeline and the close rates at each stage. Deal Quality and Close Rates : Examine the quality of deals entering the pipeline and the close rates at each stage.

Cross-sell 71

Cross-sell Pipeline Legal Contract 71

Sales Pop!

APRIL 6, 2022

If possible, use a dedicated room for your office so you can close a door when you need to focus and take calls. They’re a legal way to cut your tax bill, so take every deduction possible. You may need professional help with accounting, legal, marketing, or hiring contractors or employees as a business owner.

Transportation 246

Transportation Legal Education Service 246

SaaStr

JUNE 19, 2025

They want an AI SDR to basically close deals itself, on autopilot. You need to check: Message relevance and accuracy Tone and brand voice consistency Technical accuracy of claims Compliance with legal/regulatory requirements Personalization quality Call-to-action effectiveness We use a simple 5-point scoring system for each message.

Objection handling 100

Objection handling Sales Legal Strategize 100

PandaDoc

OCTOBER 15, 2024

As businesses and competition grows, more companies are turning to deal desk software to organize their processes and close more deals. Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed. What is Deal Desk Software?

Legal 52

Legal Contract Cross-sell Finance 52

SaaStr

MAY 25, 2020

“Presumptive close in a transactional sale. “At “Sell to the next step not jumping to the close” — Jason Hamilton, Co-Ceo, TestLauncher. SMB: build a pitch that enables a one-call close: include an ROI sample, relevant case study, and proactive answers to common objections. And Close More, Faster.

Closing 136

Closing Process Contract Price 136

Salesforce

OCTOBER 28, 2024

We partner with Agentforce Product, Engineering, and Design teams, as well as our colleagues in Legal, Security, Privacy, AI Research, and Research & Insights to implement trust pattern s that help create trustworthy AI agents.

Trust 111

Trust Represent Legal Customer Relationship Management 111

SaaStr

JANUARY 19, 2025

We’ll hear from the CRO of $3B Clio (legal SaaS), the CEO and CRO of Flock Safety (police and safety SaaS), and dozens of others on how to scale their vertical SaaS industries and platforms. So one big theme of 2025 SaaStr Annual (May 13-15 in SF Bay) will be going deep on Vertical SaaS. See you there!

Legal 75

Legal Go To Market Closing Sales 75

Martech

APRIL 14, 2025

When genAI tools help close deals more efficiently, they are adopted immediately, regardless of governance considerations. If a policy exists but is framed in abstract or legal terms, it may go unnoticed unless it directly affects tools used in daily workflows like CRM systems. MRM manager. IT manager. Marketing procurement manager.

Territory 87

Territory Government Legal A/B testing 87

PandaDoc

MAY 2, 2025

Legal language goes rogue. That can mean anything from misrepresented pricing to contract clauses that Legal never approved. PandaDoc makes this easy with drag-and-drop building blocks and content locking features that keep sensitive sections like legal language, pricing structures, or brand messaging protected.

Legal 52

Legal Territory Contract Price 52

Martech

FEBRUARY 18, 2025

Sales, marketing, customer success and channel partnerships are no longer siloed functions that simply execute campaigns and close deals. AI has been used to identify and flag early warning signs of fraud within incentive programs, preventing financial losses and legal exposure. They are the cost of doing business in the AI era.

GTM 104

GTM Contract Government Legal 104

ClickFunnels

FEBRUARY 2, 2022

You may be legally obliged to ask visitors to verify their age before allowing them to enter your website. However, even if you aren’t legally required to do so, it may still make sense to make an effort to deter minors from accessing your content. You can’t figure out how to close that splash page and continue to the website.

Legal 246

Legal Lead generation User Experience Up-sell 246

Sales Pop!

MAY 12, 2023

It’s sometimes referred to as “co-crafting” or “solutioning”, but whatever the term, it’s as close as you can get to a mandatory exercise in the world of major account selling. This is “fingerprinting” or getting the account’s “fingerprints” on your solution. This wise and highly valuable counsel was sought, shared and acted on.

Strategize 245

Strategize Legal Contact Technique 245

Search Engine Land

MAY 2, 2024

Google and the Department of Justice are presenting their closing arguments today and tomorrow in the government’s landmark antitrust case against the company that owns a global search monopoly. The 10-week, high-stakes legal battle probed the business practices of Googe Search last fall.

Closing 82

Closing Government Legal Advertising/ Marketing 82

Understanding the Sales Force

MAY 4, 2025

The Setup: A Call Worth Reviewing In baseball, a close playlike a runner diving for the bagsparks a challenge. Its not just about whether the deal closed; its about understanding the entire at-bat. A sales debrief requires the same close-up look, minus the fancy camerasthough a good managers questions can be just as revealing.

Objection handling 71

Objection handling Angle Gaming Consult 71

SaaStr

JULY 13, 2021

Assume the probability of an investment happening isn’t 100% — until it closes: If a VC doesn’t get back to you, even after what seems like a great meeting — send another email. If legal docs have gone out, assume the odds are 85%-95%. If the legal docs have been reviewed and come back with comments, assume the odds are 95%.

Legal 133

Legal Finance Closing Meeting 133

Heinz Marketing

SEPTEMBER 17, 2024

Limited Perspective : Being too close to the brand can result in tunnel vision, missing out on fresh ideas. These new ventures require targeted marketing strategies to penetrate markets and generate buzz and missteps can lead to poor reception or legal complications. Pilot Programs : Test the waters with small-scale campaigns.

Objectives and Key Results 108

Objectives and Key Results Launch Campaign Growth 108

Martech

JANUARY 13, 2025

Expanding the talent pool: The value of non-traditional backgrounds So far, the career diversity discussed has focused on fields closely related to marketing technology. Product management. Programming. Enterprise architecture. Platform management. User enablement. Channel specialists. And many others. After all, martech is a team sport.

Sports 120

Sports Legal Technology Technology 120

Heinz Marketing

MAY 15, 2025

Validators such as Procurement or Legal: One of the final hurdles to get through before closing. Business or Technical Influencers: Often the user, they often do the initial research with the champion and do initial vetting. Don’t forget them. How is a buying committee used?

Drivers/motivators 89

Drivers/motivators B2C Cross-sell B2B 89

Sales Hacker

AUGUST 5, 2020

That sounds more in legal’s wheelhouse. Aside from legal, Sales is one of the primary departments involved in contracts. And CLM software helps sales teams streamline their contracting process, improve sales-legal collaboration, and free up time for sales reps to focus on revenue-generating activities. Right…?

Contract 132

Contract Legal Negotiate CRM 132

ClickFunnels

JULY 22, 2021

Typically, the ads that feature static elements can be closed immediately, meanwhile, video ads usually have a delayed close option (up to 5 seconds). Moreover, the delayed close option means that you have the visitor’s full attention for a few seconds. Interstitial ads are mobile ads that cover the entire screen.

X-functional 246

X-functional Gaming Pitch Government 246