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4 Truths Healthcare Providers Need to Know About Content Marketing

Hubspot

Healthcare marketing isn’t easy. This means that while marketing departments and compliance professionals have always butted heads, the new state of healthcare has created an unyielding stalemate between the two departments. Though Healthcare Marketing isn''t easy, reaching your audience has never been easier.

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WITCE Wednesdays – Government Mandates

A Sales Guy

There is the EEOC (Equal Employment Opportunity Commission) which mandates laws around equal opportunity. HIPAA plays a HUGE role in the healthcare and insurance industry If you are selling in these industries, knowing HIPAA inside and out could be a HUGE competitive advantage to you. via mandates and regulation.

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How to Successfully Cut Costs and Keep Your Team Together in Tough Times

Sales Hacker

It may not be popular, but if you’re honest with your team about the problem, most would rather see their pay drop than lose their paycheck and healthcare altogether. In that situation, if your rep’s comp plan is aligned with revenue, that 15% discount only costs them 15% of their commission.

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Can a programmatic approach bring efficiency, savings to B2B lead gen?

Martech

It helps cover the commissions for sales, salaries for customer success reps and the license fees for any platform they use in the process. And when you add up manual processes, you add up costs. The CPL needs to include the cost of each of the people and steps involved in the sales and service of the program.

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How Performance Marketing Works [+ 6 Tools You Can Use]

Hubspot

Why give out a commission if the company won't see a return on their investment? A commission rate. You can instruct your partner to direct traffic to your landing page and they will only earn a commission once a user has filled out the form. This is the same principle behind performance marketing. A conversion goal.

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Working with freelance marketing talent

Martech

We help match people with the right insurance plan and get paid a commission by the insurance carrier when we help people enroll.” ” GrowTal can tailor its recommendations to specific verticals like healthcare, clothing, luxury or food. “It’s hard unless you have a full-time marketing expert,” she said.

Contract 117
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Working with freelance marketing talent

Martech

We help match people with the right insurance plan and get paid a commission by the insurance carrier when we help people enroll.” ” GrowTal can tailor its recommendations to specific verticals like healthcare, clothing, luxury or food. “It’s hard unless you have a full-time marketing expert,” she said.

Contract 113