article thumbnail

High-Velocity Techniques to Maximize Sales with Gusto’s CRO and Head of Go-to-Market

SaaStr

Together they share the high-velocity techniques they use to maximize sales, including: Sell to SMBs Use round-robin to assign accounts, but you’re not sure if it’s optimal Are stuck in a world of geographic territories Spend a lot of time manually building territories Gusto thinks of the rev ops capability as the brain center and engine builder.

article thumbnail

How to build a hyper-precise audience-first ad campaign

Martech

However, first-party data can also help with the construction of lookalike audiences. Hyper-precise campaigns have advantages, including higher conversion rates and ROAS, particularly for D2C brands with a well-defined demographic (age, region, household income). Example : Imagine a feminine hygiene brand with a sports product line.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is Outside Sales? Everything You Need to Know in 2024

Veloxy

Prospecting may involve consistent follow-ups, setting goals, and being knowledgeable about the product, while closing deals often requires a structured follow-up strategy, product knowledge, and familiarity with the sales territory. Lead generation software is another vital tool for outside sales teams.

article thumbnail

Mastering Field Sales Management: Effective Strategies for Success

Veloxy

Implementing effective territory management, managing sales pipelines , and using performance metrics and reports optimizes your sales team’s performance and ensures consistent meeting and exceeding of sales targets. This not only boosts sales performance but also contributes to overall job satisfaction and employee retention.

Territory 130
article thumbnail

Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

The spread of COVID-19 has had a different timeline in different regions, so we are using the World Health Organization's declaration of a global pandemic on March 11, 2020 as our "official" start date. The strongest trends were seen in companies with 1-25 employees and in the NORTHAM region. Less-Impacted Industries.

article thumbnail

Inside vs. Outside Sales: Redefining the Sales Structure

Xant

The Death of the Conference Room Meeting. Some constructs of field selling are canonical, like conference room meetings and stakeholder meetings. Before COVID-19, the conference meeting was earned once or twice over a 6-9 months sales cycle, but post-COVID, it’s earned zero times because conference rooms aren’t an option.

article thumbnail

To Develop People, Remember Their Differences

criteria for success

It's also a good idea to review their profiles before conducting a performance review or providing constructive feedback. Joint calls can be a great way to add weight to a meeting with a prospect, and it gives sales managers an opportunity to see their sales reps in the field. One thing to consider is how your sales reps are motivated.