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Constant Contact launches automated tools for brand consistency and campaign creation

Martech

Constant Contact, the SMB- and non-profit-focused digital and email marketing platform, has broadened its offering by introducing BrandKit and Campaign Builder, automated tools for brand consistency and campaign creation. Both solutions are powered by Constant Contact’s AI capabilities. What is BrandKit?

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The small B2B marketing team’s guide to ABM

Martech

Understand your total addressable market and ICP Before launching your ABM campaign, you must understand your total addressable market (TAM) and establish a clear ideal customer profile (ICP). Examples include key blog posts, industry reports or guides that help contacts better understand their pain points.

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It’s the age of AI agents: See how marketers can build one themselves

Martech

Yes Many early agents were legacy products re-launched under an AI banner, with almost everything in tech labeled as “AI” in 2023. The first file had CRM contacts in the following format: Sample data set generated from ChatGPT. Google Gemini’s Contact-to-Product module file. Let’s dive into how we claim agency over AI agents.

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How to use AI in email marketing without losing the human touch

Martech

Order now and enjoy a special launch discount of 15%! Best, [Your Name] [Your Company] [Contact Information] P.S. Act fast — this offer is only available for a limited time! Of course, since you’re on our email list, you are getting first dibs on the ProX Paddle with a special launch discount of 15%!

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3 Mistakes Organizations Make While Developing ABM Programs

From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program. Inadequate contact inventory within universe. Wasteful technology and service spending.

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10 Smart Sales Funnels to Power Your Business Growth

ClickFunnels

Whether launching a new course, selling physical products, or building a membership community, the funnel is your path to sustainable growth. Promote your business and gain the consumer’s contact information through subtle strategies (like contact boxes, promotional sign-ups, etc.). You built a dream. Now build a funnel.

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SurveyMonkey launches new forms solution

Martech

Survey platform SurveyMonkey today announced the launch of SurveyMonkey Forms. It includes: 30 customizable templates to enable easy creation of forms for event registrations, applications, lead gen, contact information and payment collection, etc. The post SurveyMonkey launches new forms solution appeared first on MarTech.

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