The False Choice of Prepaid vs. Monthly Contracts
SaaStr
MAY 1, 2021
In scaling the cash-flow side of SaaS, there’s almost nothing more powerful than a nnual contracts combined with prepaid cash. You get all the cash up-front, and your churn almost by definition goes down. If you offer bigger companies a natural incentive to sign up annually, they will. More on that here.
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