Hubspot

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market.

Product 64

Product Sell Cross-sell Education 64

Martech

FEBRUARY 15, 2024

Gather the internal stakeholders Typically, these projects involve product, IT, brand, marketing, customer service and other internal teams. Email and social are typically the first channels to focus on cross-selling the two brands. How will you migrate product and brand content?

Objectives and Key Results 103

Objectives and Key Results Cross-sell Campaign Strategize 103

ClickFunnels

OCTOBER 26, 2021

Middle of the funnel (potential customers): You get them interested in your product. Bottom of the funnel (existing customers): You persuade them to buy your product. Here at ClickFunnels, we believe that the most effective way to sell online is… The Value Ladder Sales Funnel. Add Downsells, Upsells, and Cross-sells.

Consult 201

Consult A/B testing Cross-sell Sales 201

ClickFunnels

JANUARY 28, 2022

A lead is a potential customer who has: Expressed an interest in your product. Someone whose contact details you have somehow obtained but who hasn’t expressed any interest in your product isn’t a lead either. You offer the potential customer your least expensive and least valuable product. Gave you their contact details.

Lead generation 217

Lead generation Cross-sell Profit margin Contact 217

Martech

APRIL 9, 2024

The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation. Build trust with your customers : With these updates, it’s easier to build trust through messages that are more relevant to your customers and compliant with today’s regulations.

SQL 110

SQL Cross-sell Campaign Trust 110

Martech

OCTOBER 16, 2023

commercial email laws and regulations (CAN-SPAM), a transactional email doesn’t require an opt-out link like a promotional email does. Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue. For example, under U.S. I’m glad you asked!

Cross-sell 134

Cross-sell Retail B2C Strategize 134

Hubspot

APRIL 21, 2020

But, while a mobile app as a revenue generator can be quite lucrative, the low barrier to entry makes a successful launch all the more challenging. And then once you've launched, your work has only just begun. Here, let's explore how to conduct a successful launch, and how to ensure you can retain app users for the long-haul.

Launch 98

Launch UX Networking Cross-sell 98

Search Engine Land

APRIL 9, 2024

The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation. Build trust with your customers : With these updates, it’s easier to build trust through messages that are more relevant to your customers and compliant with today’s regulations.

SQL 83

SQL Cross-sell Campaign Trust 83

Veloxy

AUGUST 31, 2023

Know your product Whereas inside sales reps need to speak intelligently about their products, outside sales reps also need to know how best to use their products, their industrial applications, and in some cases the products’ intricate engineering. But more often than not, customers won’t come asking for a quote.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Maximizes the impact of promotional activities by reaching the right audience.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Maximizes the impact of promotional activities by reaching the right audience.

Go To Market 52

Go To Market GTM Promote Technique 52

Martech

JUNE 23, 2022

PepsiCo has a vast portfolio of beverages and foods, and Paul Mascali, PepsiCo’s head of gaming and esports, has put together a multipronged marketing strategy to connect the right products with the right customers in the right game environments. “In-game Cross-promotions in-game and on other channels.

Gaming 115

Gaming E-commerce Cross-sell Sports 115

ClickFunnels

AUGUST 22, 2022

It’s something you can package, market, and sell. It’s not as simple as creating a course, crossing your fingers, and waiting for raving fans to knock down your digital door. Product aware — They know about your course and the problem they have. Click on “Sell Your Product.”. Knowledge is now a commodity.

Cold Call 242

Cold Call Cross-sell Clients Up-sell 242

ConversionXL

JUNE 16, 2022

Here’s how the guide is promoted on Twitter: The informative, conversational tone and fun imagery are the same as the post on the Visme website: And the same vibe as the video embedded in the guide: Visme maintains consistency throughout the customer journey. Where your product or service fits into the market. Promotion channels.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

Hubspot

MAY 17, 2021

When YouTube first launched, I was in 6th grade and all my friends were creating funny videos to upload. Focusing on selling products rather than helping your audience. Nelson Chacon, the principal marketing manager of YouTube at HubSpot, says, "Don't sell, help. Relying on solely organic rather than promotion as well.

Cross-sell 100

Cross-sell Entertainment Promote Education 100

Search Engine Land

DECEMBER 28, 2023

However, it was confirmed that Vidhya Srinivasan, who previously led product and engineering for ads, will take over leadership of the Ads team reporting to Google Senior Vice President Prabhakar Raghavan. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 128

Retail X-functional Launch Non-Profits 128

ClickFunnels

DECEMBER 5, 2022

Want to make money online by selling someone else’s products? Then you need to understand that the real money is in building your email list – once you have it, you can monetize it by promoting affiliate products. We believe that the most effective way to sell anything online is the Value Ladder sales funnel.

Niche 130

Niche Pitch Cross-sell A/B testing 130

Search Engine Land

JUNE 21, 2023

Audiences who aren’t relevant to the category of solutions or services you’re promoting. you sell only one product to one type of audience), you should never target all previous website visitors. If one of your goals is to sell products, you should create sitelinks to support that goal. The budget wasn’t huge.

Cross-sell 92

Cross-sell Networking Clients Education 92

Martech

DECEMBER 21, 2022

Marketing management is a process that helps you plan, develop and implement promotional strategies and campaigns with the right team members and teams. With the best people executing the right marketing plans, you can promote your company’s services and products, adjust pricing, and increase your profits while reducing costs.

Objectives and Key Results 101

Objectives and Key Results Teamwork Cross-sell Customer Relationship Management 101

Martech

AUGUST 3, 2021

Vevo Moods is a product for advertisers which allows them to align their creative with appropriate videos. Earlier this year, Vevo launched Vevo Rewind which facilitates alignment of ads against music from specific decades — another way of targeting audiences by generation. . We sell more and more CTV inventory. Why we care.

Cross-sell 117

Cross-sell Entertainment Launch Promote 117

Highspot

JULY 24, 2020

Leading retailers know that how you sell is just as important as what you sell. Cross-sell Your Content. Product displays often feature relevant items side by side, like jars of spaghetti sauce next to boxes of pasta. Their merchandising strategies can be easily applied to your sales content.

Cross-sell 80

Cross-sell Retail High impact Territory 80

Salesforce

DECEMBER 14, 2023

The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation. Build trust with your customers : With these updates, it’s easier to build trust through messages that are more relevant to your customers and compliant with today’s regulations.

SQL 72

SQL Cross-sell Campaign Trust 72

Highspot

FEBRUARY 25, 2024

Shifting Customer Expectations Digitized selling has changed customer-business interactions. The company responds with a targeted sales training program to enhance negotiation skills and product differentiation. Sales ops closely monitor sales productivity post-training , evaluating the interventions’ impact.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

ConversionXL

MAY 3, 2017

Product type. If you’re scratching your head and asking yourself “Why promote on Facebook when I can send them (potential customers) an email?”. They promoted their new yarn subscription service to potential customers using custom audiences. Upselling and Cross-selling ( Image Source ). Purchase frequency.

E-commerce 133

E-commerce Customers Cross-sell Represent 133

Hubspot

APRIL 2, 2021

Gelb continued,"Now, let's say you're a CEO who wants to promote a 'letter to our customers.' Supply-side platforms (SSP) where publishers sell their ad inventory. The ad exchange marketplace where advertisers and publishers buy or sell ad inventory through real-time bidding (RTB). It's the publisher version of the DSP.

Objectives and Key Results 88

Objectives and Key Results Cross-sell Negotiate Campaign 88

Highspot

DECEMBER 19, 2023

This ensures a quicker, more consistent ramp-up to full productivity, benefiting new salespeople and the business. You can ensure it addresses everything by bringing together experts well-versed in the sales process , adept with tools, articulate in messaging, and with in-depth product knowledge.

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

Hubspot

JUNE 8, 2017

Researching products online is key, but most people enjoy the tactile experience of hunting for them and actually touching them. That's why agencies should use physical locations to cross-promote their e-commerce brands. Launching a Pop-Up Store That Performs. Building a Concrete Case for Brick-and-Mortar.

E-commerce 77

E-commerce Cross-sell Retail Promote 77

Hubspot

JUNE 4, 2020

Marketing, as a concept, is devoted entirely to propping up, promoting, and facilitating another facet of a company's business operations — sales. It might take extensive research and data analysis to pinpoint exactly how much of a product or service you can expect to sell without marketing support. That much is obvious.

Cross-sell 54

Cross-sell Campaign Niche Promote 54

Hubspot

FEBRUARY 15, 2016

Think of NPS, or Net Promoter Score, like rocket fuel. The most successful companies are those that take NPS data and use it to fuel and direct their marketing methods and even product development. Many of the highest-tech rockets don’t make it to orbit; they fall ‘clunk’ on the launch mat. What's a Net Promoter Score?

Promote 50

Promote UX A/B testing Cross-sell 50

Hubspot

SEPTEMBER 27, 2023

Excited about the potential of subscription-based offerings, you convince your team to launch a new subscription service. This means entering your product or service details, pricing models , billing cycles, and other relevant information. Picture this: You're a sales leader determined to drive revenue growth for your business.

E-commerce 63

E-commerce Price Cross-sell Finance 63

Martech

AUGUST 7, 2023

As a marketer, you must call on the data and your knowledge of your customers and their products. Bring in other data, too, such as average order values, kinds of products purchased and more. The answer depends on what you sell and how often your customers buy. But remember that these are like personalized programs.

Objectives and Key Results 98

Objectives and Key Results Promote Drivers/motivators Cross-sell 98

PandaDoc

OCTOBER 12, 2020

It’s simple – if you know who you are selling to, there is a higher chance that you can offer them the solution that they really need. Customer segmentation allows businesses to personalize the experiences and tailor products to suit the needs of the specific customers’ groups. Get 1:1 with qualified leads and customers.

Customers 59

Customers Cross-sell B2C Campaign 59

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. TikTok research into user behavior shows that 37% of users discover a product and immediately want to buy it. Many of which feature its products. Cross-reference trending hashtags with topics that interest your audience.

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115

ConversionXL

FEBRUARY 27, 2019

That’s what a digital marketer told me while trying to sell me his messenger bot software. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. Want them to buy your product? Show users why the product is perfect for them. “Email marketing is dead.”

A/B testing 133

A/B testing Click Through Rate Cross-sell Education 133

Salesmate

JUNE 24, 2021

Upselling, cross-selling and abandoned cart emails. Do you often receive promotional emails from unknown contacts? You’re in no way trying to persuade them to purchase your product or service. Moreover, post transactional emails can also be sent to provide more information about the product/service to your visitors.

Appointment 52

Appointment Customers Cross-sell Pitch 52

Sales Hacker

JUNE 3, 2021

When launching JustReachOut, I created an enticing landing page with product information that helped promote it and convince people to prepay to use it. B2C clients are buying a product or service directly from you, which in most cases is for their own use. B2B vs B2C CRMs — let’s break it down.

B2C 76

B2C CRM B2B E-commerce 76

SaaStr

JANUARY 11, 2020

promoting yourself works a little, but not a lot. on LinkedIn , you can promote yourself and your product a lot more. Quora has grown 100x since we started answering SaaS questions there back in 2012-2013, and on a relative basis, other content is being promoted more. The post SaaStr Crosses 1,000,000 Social Followers.

Cross-sell 63

Cross-sell B2C Promote Growth 63