Cerebral Selling

MARCH 4, 2024

That’s because in a profession often plagued by poor experiences and bad reputations, great sales leaders are not only a beacon of light to their teams, but the team engagement, development, and revenue production they drive can have a massive impact on a business! The result was a more powerful, human, and high-conviction way of selling.

Cross-sell 130

Cross-sell Sales Referrals Launch 130

ClickFunnels

JULY 2, 2021

Table of Contents #1 Set Up a Value Ladder Sales Funnel #2 Add Cross-Sells, Upsells, and Downsells #3 Use the Hook, Story, Offer Framework #4 Optimize Your Marketing To Attract More Dream Customers #5 Be Proactive About Getting Social Proof Keep Optimizing Your Sales Funnel! #1 2 Add Cross-Sells, Upsells, and Downsells.

Cross-sell 246

Cross-sell Sales Niche Price 246

ConversionXL

NOVEMBER 4, 2021

Product marketing is today’s most critical marketing function. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motivates customers. They determine what attributes the product needs to win against the competition. Start with product features.

Product 127

Product E-commerce Strategize B2B 127

Hubspot

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market.

Product 62

Product Sell Cross-sell Education 62

ClickFunnels

JANUARY 26, 2022

Lead Quantity vs. Lead Quality Build a Value Ladder Sales Funnel Add Upsells, Downsells, and Cross Sells to Each Offer Want Russell To Show You How To Build Your First Sales Funnel? A lead is a potential customer that has: Expressed an interest in your product. You offer the customer a more expensive and more valuable product.

Cross-sell 244

Cross-sell Lead generation Pitch Niche 244

ClickFunnels

OCTOBER 26, 2021

Middle of the funnel (potential customers): You get them interested in your product. Bottom of the funnel (existing customers): You persuade them to buy your product. Here at ClickFunnels, we believe that the most effective way to sell online is… The Value Ladder Sales Funnel. Add Downsells, Upsells, and Cross-sells.

Consult 201

Consult A/B testing Cross-sell Sales 201

Hubspot

APRIL 21, 2020

But, while a mobile app as a revenue generator can be quite lucrative, the low barrier to entry makes a successful launch all the more challenging. And then once you've launched, your work has only just begun. Here, let's explore how to conduct a successful launch, and how to ensure you can retain app users for the long-haul.

Launch 96

Launch UX Networking Cross-sell 96

Martech

OCTOBER 16, 2023

Don’t forget to cross-sell or upsell Have a cross-selling or upselling module in your transactional email to drive additional revenue. You can suggest a related purchase or the next logical product a buyer would want. Because the onboarding is to educate you on some facet of the brand, product or service.

Cross-sell 133

Cross-sell Retail B2C Strategize 133

ClickFunnels

NOVEMBER 15, 2021

Want to get clarity on how to effectively sell online? Learn more: “9 Creative Ways To Effectively Promote A Product Online”. That problem is the same problem that your frontend product addresses (we’ll explain what a frontend product is later). Why sell anything at such a low price? Continue reading….

Lead generation 289

Lead generation Process Cross-sell Up-sell 289

ClickFunnels

AUGUST 1, 2022

We believe that the most effective way to sell anything online is the Value Ladder sales funnel. You offer the potential customer your least expensive and least valuable product or service. You offer the customer a more expensive and valuable product or service. What Is the Value Ladder Sales Funnel?

Cross-sell 130

Cross-sell Pitch Sales Niche 130

ClickFunnels

JANUARY 28, 2022

A lead is a potential customer who has: Expressed an interest in your product. Someone whose contact details you have somehow obtained but who hasn’t expressed any interest in your product isn’t a lead either. You offer the potential customer your least expensive and least valuable product. Gave you their contact details.

Lead generation 217

Lead generation Cross-sell Profit margin Contact 217

Martech

APRIL 9, 2024

The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation. Build trust with your customers : With these updates, it’s easier to build trust through messages that are more relevant to your customers and compliant with today’s regulations.

SQL 99

SQL Cross-sell Campaign Trust 99

Martech

FEBRUARY 15, 2024

Gather the internal stakeholders Typically, these projects involve product, IT, brand, marketing, customer service and other internal teams. Email and social are typically the first channels to focus on cross-selling the two brands. How will you migrate product and brand content?

Objectives and Key Results 91

Objectives and Key Results Cross-sell Campaign Strategize 91

ClickFunnels

JANUARY 27, 2023

How to Build a Sales Funnel For Your Medical Practice How to Create a Winning 6-Email “Indoctrination” Sequence How To Use Email Segmentation To Sell Products and Services How To Start a Weekly Email Newsletter Build A Sales Funnel For Your Medical Practice with ClickFunnels 2.0! But how should it look like?

Campaign 209

Campaign Appointment Cross-sell Pitch 209

SaaStr

APRIL 19, 2024

Then, someone would sell it for you for $50 to $400. Reverse Engineering Your Way to $100M Tip #1: Make some changes if your product isn’t profitable enough or your gross margins are too low. They go to what’s easiest, which is a product extension. If you’re selling 50M shampoo and growing 20%, you’re adding 10M per year.

Engineering 98

Engineering Price Cross-sell Niche 98

SaaStr

MAY 19, 2021

Pretty incredible for a product that just launched in 2014. This is a super-helpful breakdown for anyone selling to customers both smaller and larger. So those seem like good yardsticks to shoot for if you sell to SMBs of all shapes and sizes and are somewhat like Monday. Enterprise customers use multiple products.

Legal 144

Legal Cross-sell Government Launch 144

Smarter With Gartner

JULY 2, 2021

Hi-tech product planning is a high-stakes effort that requires decisions to be made in the face of uncertainty — it’s important to know if customers will embrace the new offering or not. Product marketers must adjust their messaging in a downturn and support new strategies in a recovery from a disruptive crisis.

Product 82

Product Minimum Viable Product Drivers/motivators Technology 82

Salesforce

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. But not always. It will be worth every penny.

Gaming 95

Gaming Cross-sell Referrals CRM 95

Search Engine Land

APRIL 9, 2024

The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation. Build trust with your customers : With these updates, it’s easier to build trust through messages that are more relevant to your customers and compliant with today’s regulations.

SQL 83

SQL Cross-sell Campaign Trust 83

Martech

NOVEMBER 22, 2022

“One of the most exciting evolutions for performance marketers who want to reach World Cup streamers is the ability to use mobile measurement partners to evaluate cross-screen conversions and website traffic coming from OTT advertising,” Hall said. Cross-channel domination. Dig deeper: Brands are betting heavily on CTV.

Cross-sell 95

Cross-sell Sports Gaming Campaign 95

Search Engine Land

DECEMBER 28, 2023

However, it was confirmed that Vidhya Srinivasan, who previously led product and engineering for ads, will take over leadership of the Ads team reporting to Google Senior Vice President Prabhakar Raghavan. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 127

Retail X-functional Launch Non-Profits 127

ClickFunnels

OCTOBER 18, 2021

Has a huge impact on whether that potential customer buys your front-end product. Impress them and they will want to check out your paid products. Of course, this doesn’t necessarily mean that you need to outsource its production. You offer the potential customer your least expensive and least valuable product.

Lead generation 219

Lead generation Cross-sell Start-ups Campaign 219

Martech

JUNE 6, 2023

Marketers and martech professionals have the option to buy one product or a full platform suite. Customer data, AI, marketing automation and analytics are must-haves for any martech stack and several companies are now looking to sell them all at once. This also applies to newly released products.

X-functional 111

X-functional Cross-sell Contract Technology 111

SaaStr

OCTOBER 17, 2023

Do my customers find value in my product and service? For the sake of explanation, John breaks down the evolution of customer success into the classic triple-triple-double-double-double. If you don’t know, it’s the hockey stick curve going from $2M to $6M to $18M to $36M and on and on after you’ve found product market fit.

Cross-sell 65

Cross-sell Customers GTM A/B testing 65

Veloxy

AUGUST 31, 2023

Know your product Whereas inside sales reps need to speak intelligently about their products, outside sales reps also need to know how best to use their products, their industrial applications, and in some cases the products’ intricate engineering. But more often than not, customers won’t come asking for a quote.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

Search Engine Land

DECEMBER 11, 2023

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. They can promote your garden center, share their experiences with your products, and attract new customers to your store. Understood?

Promote 109

Promote Campaign B2C Retail 109

SaaStr

FEBRUARY 21, 2024

Sydney pulled someone from Salesloft with a product marketing background who understands operations, running programs, and being strategic. This person has built out a partnership marketing team within the product marketing team. This creates a multiple effect because you cross-sell to their customer base.

Cross-sell 82

Cross-sell Strategize Campaign Education 82

Martech

JUNE 23, 2022

PepsiCo has a vast portfolio of beverages and foods, and Paul Mascali, PepsiCo’s head of gaming and esports, has put together a multipronged marketing strategy to connect the right products with the right customers in the right game environments. “In-game Cross-promotions in-game and on other channels. Growing e-commerce through games.

Gaming 103

Gaming E-commerce Cross-sell Sports 103

ClickFunnels

DECEMBER 25, 2022

Affiliate marketing can be a great way to make money online without having to create your own product. We believe that the most effective way to sell anything online is the Value Ladder sales funnel. You offer the potential customer your least expensive and least valuable product or service.

A/B testing 130

A/B testing Lead generation Cross-sell Pitch 130

Search Engine Land

JUNE 21, 2023

you sell only one product to one type of audience), you should never target all previous website visitors. Retargeting with a limited budget We applied these strategies recently when a B2B client gave us a special launch budget to create awareness for a new product. Past customers who are unlikely to purchase again.

Cross-sell 94

Cross-sell Networking Clients Education 94

SaaStr

DECEMBER 14, 2023

At the time, they were less than a billion or two in revenue, and now, they just crossed over a $30B revenue run rate. They’re selling from SMBs, especially with Workspace, all the way through some of the largest Enterprises in the world. Under her purview, Alison is responsible for Google Workspace and the Google Cloud Platform.

GTM 95

GTM Cross-sell Territory Retail 95

ClickFunnels

DECEMBER 5, 2022

Want to make money online by selling someone else’s products? Then you need to understand that the real money is in building your email list – once you have it, you can monetize it by promoting affiliate products. We believe that the most effective way to sell anything online is the Value Ladder sales funnel.

Niche 130

Niche Pitch Cross-sell A/B testing 130

Salesforce

NOVEMBER 7, 2023

Sales kickoff tips and best practices Learn 8 sales productivity pitfalls (and steps to avoid them) Get the free Sales Productivity Workbook to discover how leading sales experts are side-stepping pitfalls by consolidating their tech stacks, redefining their pipeline stages, and automating approvals. What are the products?

Cross-sell 64

Cross-sell Presentation Sales Up-sell 64

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Enhances customer acquisition by effectively communicating the product’s value proposition.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Enhances customer acquisition by effectively communicating the product’s value proposition.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 9, 2024

Each stage requires specific selling skills to satisfy prospect needs. Here’s what the B2B sales cycle looks like: Prospecting: This business development is where the sales process begins, as sales reps search for potential clients who might need their products or services. What is B2B Sales Training?

Technique 52

Technique B2B Cross-sell B2C 52

Gong.io

DECEMBER 10, 2019

Now up: ‘strategy success’ based on a talk by Geoffrey Moore, author of “Crossing the Chasm” and investor at Wildcat Venture Partners. In the 20th century, the product was king, so executives had a product-first approach. They focused on optimizing supply chain efficiencies and selling. They’ll want customized projects.

Cross-sell 90

Cross-sell Engineering Up-sell Launch 90