The war on DEI is hitting marketing and hurting business
Martech
FEBRUARY 20, 2024
One of the areas hit first and hardest by these layoffs was these companies’ DEI efforts. Cutting DEI is exactly what not to do if you want to maximize shareholder value. Many started touting DEI in 2020 following the murder of George Floyd and the rise of the Black Lives Matter movement, only to drop it within a few years.
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