Remove dei
article thumbnail

The war on DEI is hitting marketing and hurting business

Martech

One of the areas hit first and hardest by these layoffs was these companies’ DEI efforts. Cutting DEI is exactly what not to do if you want to maximize shareholder value. Many started touting DEI in 2020 following the murder of George Floyd and the rise of the Black Lives Matter movement, only to drop it within a few years.

article thumbnail

How DEI Leaders Can Use Data to Inform Their Work

Salesforce

How do your employees feel about your DEI policies? Use data-informed equality goals to improve profitability and productivity Data provides a solid foundation for leaders to identify gaps in DEI policies, measure progress, and make informed decisions. Here are four ways to do that. Read the article 2.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

DEI&B Isn’t a Program – It’s Who We Are

Highspot

Now as a leader in Diversity, Equity, Inclusion & Belonging (DEI&B), I have both the honor and responsibility to do the same – to enable and empower every person to own and shape our culture and workplace, and to drive what belonging truly looks like at our organization and beyond. To my fellow colleagues – DEI&B starts with us.

article thumbnail

Number of women in marketing up, but salary and seniority remain problems

Martech

Dig deeper: The war on DEI is hitting marketing and hurting business Get MarTech! Overall, men earn 35% more than women — up from 24% last year! But there is also some good news: At the senior levels (director and up), women earn 5% more than men. In your inbox. Business email address Subscribe Processing.

article thumbnail

Highspot’s Global Diversity, Equity, Inclusion & Belonging Impact Report Demonstrates Enablement Efficacy Against Goal

Highspot

11, 2023 — Highspot , the sales enablement platform that increases sales productivity, today released its first Global Diversity, Equity, Inclusion, and Belonging (DEI&B) Impact Report, which highlights the company’s ongoing commitment to transparency and accountability around its DEI&B efforts.

article thumbnail

How bias in AI can damage marketing data and what you can do about it

Martech

Organizations give a lot of lip service to DEI initiatives,” says Penn, “but this is where DEI actually can shine. And then have that be built into processes, like DEI has given this its stamp of approval.” The best people to be asking that are from the diversity, equity and inclusion efforts.

article thumbnail

Good morning: A simple message

Martech

But the sugar to help the medicine go down — if it’s needed — is that good DEI practices actually help the bottom line. The words of Lauren Fitzpatrick Shanks, creator of one of two DEI-supporting tech solutions described in the first of the curated selection of stories below. That’s something some people still find tough to swallow.