digital-transformation 
Martech
OCTOBER 23, 2023
Digital transformation can mean many things to marketers and organizations. It all depends on a business’s digital maturity and the strategic goals the transformation is intended to achieve. One thing is certain — digital transformation affects the entire organization. He hosts the CIO In The Know podcast.
Sales Pop!
MARCH 31, 2024
In today’s digital age, it’s more important than ever for businesses to keep up with the fast-paced changes. Recently, I had an enlightening chat with Govind Balu , a pioneer in the digital transformation field, and I’m excited to share some of the gems from our conversation.
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The Digital Technology
MARCH 13, 2024
As companies pursue large-scale digital transformation initiatives, managing the exploding volume of data generated across a proliferating technology landscape grows increasingly complex. This forces many to reevaluate their traditional centralized data warehousing approach. Does it still make strategic sense? Or […]
Concentrix Catalyst
JULY 19, 2021
The post Sustainability transformation is digital transformation appeared first on PK. Sustainability, green commerce, and decarbonization are common fodder for media discussion today. This has been a business “problem” for over two decades, with governments pushing carbon tax credits and banning […].
Advertiser: ZoomInfo
The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.
Martech
OCTOBER 24, 2022
Transforming such a well-established company into a savvy digital operation was not an easy task. Amy Kolzow, VP of global digital marketing credits CEO Nancy McKinstry: “All they did was create books at one point in time and she saw the need to start to convert that into digital technology and digital products and services.”
Partners in Excellence
DECEMBER 17, 2021
You can’t look at anything in sales, marketing, even business without encountering the discussions of Digital Transformation. Often, particularly with vendors, the emphasis is on the DIGITAL, that is the technology. It’s people imagining how to apply the technology that enables the transformation.
Advertiser: ZoomInfo
Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”.
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. Virtual sales success requires new ways of thinking. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment.
Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved.
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