Drivers/motivators Prospecting Tradeshows 
Hubspot
JULY 30, 2024
As a B2B salesperson for companies like IBM and Open Text, scheduling in-person meetings or phone calls was often challenging, regardless of my prospect or client’s industry or business size. Aggressive, generic offers were just as fruitless, especially when the prospect hadn’t already confirmed their interest in what I was offering. (In
Salesforce
NOVEMBER 15, 2024
SDRs play a vital role in building business, managing inbound inquiries, booking meetings, qualifying leads, and prospecting. So as an SDR manager, how can you ensure your team stays motivated, engaged, and productive in such a demanding and often thankless role? However, the role of the SDR is often thankless.
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Sales Hacker
DECEMBER 20, 2018
Sales productivity is all about maximizing time spent on the most critical sales rep activities (prospecting, client meetings, networking) and minimizing the resources needed to accomplish them (i.e. Salespeople spend just one third of their day talking to prospects and spend 21% of their day writing emails. What is Sales Productivity?
SaaStr
MARCH 24, 2023
Significant strides in digital technology combined with the COVID-19 pandemic heavily impacted the world of corporate summits, events, and tradeshows. Since events have consistently produced results for GUIDEcx, they allocated resources to engaging prospects in person at tradeshows and other events. of all events.
Sales Hacker
APRIL 8, 2021
A prospect comes to a webinar. Prospect tells the AE “This is awesome, but we’re too busy. Prospect declines. The reason to reach out, and the bucket you got the lead from, is the driver of how easy or hard it will be to get a meeting. If they do it three days after a webinar, it’s a webinar lead.
ConversionXL
MARCH 17, 2021
Canceled events and tradeshows increased the focus on outbound activities. In addition, a large amount of respondents stated that it’s extremely hard to generate targeted traffic or motivate accounts to show up to their events because of the oversupply of webinars & online content. Content blindness.
Martech
JANUARY 20, 2022
Virtual events excel at identifying prospects and their intent to purchase, and bestowing thought leadership. COVID accelerated the pace of virtual event development as prospective attendees sought alternative professional development opportunities and ways to stay connected with their professional community. Virtual event “networking.”
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