Mon.Aug 15, 2022

How to Use LinkedIn for Prospecting

Iannarino

The most important thing you need to know about using LinkedIn for prospecting is what not to do. The social platforms require a different strategy, one that is based on a pull approach instead of a push approach.

Dear SaaStr: How Do I Deal With Investors That are Unhappy With The Company?

SaaStr

Dear SaaStr: How Do I Deal With Investors That are Unhappy With The Company? Be transparent. And show them an honest, data-driven path to a better future. First, investors get most upset when founders hide things. And founders tend to hide things more when times are tougher.

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Recession Proofing Your Mind: How Sales can Thrive Not Just Survive

Sales Hacker

You are not alone, a lot of people have missed their quotas, but that doesn’t mean you can just wash your hands of the challenge. Sales is a hard job, recession or not. It’s important to focus on the things you can control, like your metrics and pipeline, and not let one bad week ruin your quarter.

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Dear SaaStr: At What Point Should Founders Pay Themselves a Market Salary?

SaaStr

Dear SaaStr: At What Point Should Founders Pay Themselves a Market Salary? The right answer is: just as soon as the company can afford it. Taking a market salary when cash is very tight is, at best, penny-wise and pound foolish.

6 Proven B2B Marketing Strategies and How to Use Them

Bold tactics. Innovative ideas. Thriving revenue growth. Behind every great B2B marketing campaign is an amazing story. Learn the strategies behind six winning B2B marketing campaigns — directly from the marketers that made them. Read the stories now!

Episode 40: Twitter Bio or… Cold Email ???

Sales Hacker

Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr.

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Going from Series A to Unicorn in Less Than 12 Months with Payhawk Co-Founder/CEO Hristo Borisov and VP of Marketing Désirée Schildt (Video)

SaaStr

Knowing how to get funding as a start-up is an invaluable skill. You have the vision, but you need to ?communicate communicate it effectively for investors to believe in it and provide you with the capital needed to bring it to life. .

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Sales leaders: You’re going about rep productivity all wrong. Here’s how to get it right.

Sales Hacker

Every good sales leader wants to empower and coach their team to become highly productive. But most managers come from an individual contributor role and are given woefully inadequate training and support. If that weren’t the case, we wouldn’t see quota attainment hovering around 50% for so long.

3 Reasons YOU’RE Not Converting: The Why of This Series

SalesProInsider

Are you converting your prospective clients to the next step as often as you want? Or are you having that first interaction, meeting, or conversation, only to realize that prospective client is not committed to taking the next step? Maybe they say they’ll think about it.

Why Are B2B Companies Choosing SDR Outsourcing in 2022?

Predictable Revenue

Learn why more and more B2B companies are choosing to outsource their sales development reps (SDRs) to grow outbound sales faster. The post Why Are B2B Companies Choosing SDR Outsourcing in 2022? appeared first on Predictable Revenue.

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Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

The Importance Of “Flow” In Selling

Partners in Excellence

For several years, I’ve been a struggling student of Tai Chi. There is such elegance in the movements. It’s an important part of my meditation and fitness practices. Tai Chi is actually a Martial Art. I’ve had instructors go through a “fight,” using the slow forms of Tai Chi, then do exactly the same thing at full speed. As you practice, you learn individual movements that are linked to create a form.

Welcome emails have best click-to-open and first purchase rates

Martech

Welcome emails and those triggered by inventory changes have the best click-to-open and first purchase conversion rates, according to a new study.

How to Succeed at Events [PODCAST]

Sandler Training

Mike Montague interviews Alon Alroy, co-founder of Bizzabo and author of Event Success, on How to Succeed at Events. The post How to Succeed at Events [PODCAST] appeared first on Sandler Training.

It’s time for CMOs to talk business

Martech

I recently celebrated my four-year anniversary as Chief Marketing Officer at the global digital consultancy Publicis Sapient. According to many surveys, this milestone means I’m on borrowed time – and have been for some time. Median tenure for CMOs at America’s 100 most advertised brands is just 25.5

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Invest In Yourself

Sales Coach Dew

Are you spending your time and money wisely, or are you neglecting the most important person in your life? If you want to get further in your career, you have to grow. It’s just a fact! As long as you stay the same, you’ll always stay in the same place.

10 questions to ask when auditing your email program

Martech

Back in January 2018, I wrote a MarTech column with advice I give clients when the fiscal year is young. . I suggested you take some time off to plan your marketing strategy for the coming year.

Sales Pipeline Radio, Episode 322: Q & A with Steven Rosen @stevenarosen

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning.

Churn Analysis: The Ultimate Guide

Gong.io

New customers are wonderful, but recurring customers are what keep a business afloat, especially for SaaS and other service companies. That’s why it’s critical to keep retention levels steady. As such, we have to understand both why clients return (or stay subscribed) and why some don’t.

Your Ultimate Guide to the Trends Shaping Marketing Data

In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to customer satisfaction, data privacy, and more. Get the report now!

5 Things You Can Purchase Using Cryptocurrency

Sales Pop!

Although many people were originally dubious about digital assets challenging traditional ones, Cryptocurrencies have grown in popularity. Several well-known Cryptocurrency figures set the trend off, but new coins are being released every year.

Close Your Organization’s Sales Technology Adoption Gap and Increase Revenue

SalesLoft

So, what does the technology adoption gap have to do with your organization’s revenue? And what is the technology adoption gap? We’re glad you asked.

Sales Role Playing Sucks! Start Training Evangelists.

SalesBlog!

I have no doubt there will be plenty of sales managers and sales trainers that will take issue with this article. But my experience has taught me that sales role playing is not a great way to train. Not even close. Why sales role playing doesn’t really work.

Technology Adoption: Stop Making This Rookie Mistake

SalesLoft

Driving adoption of your sales technology is the most important way to be sure you realize a return on your investment (ROI). When we talk with revenue teams, we usually don’t hear many objections. But things get a little fuzzier when we ask about a technology adoption definition. .

The Essential Guide to the Buying Experience of the Future

The ultimate value proposition is an impactful buying experience that guides people to the best possible decision. But how do you prepare your sales teams to do that? Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments.

Asses Your Sales Tech Functionality Gap

SalesLoft

Think about the sales tech functionality you were most excited about when you purchased. Are you using those features today? Using this Functionality Gap Assessment, you can periodically review your current technology priorities and compare them with what go you so excited in the evaluation phase.