Iannarino
JUNE 23, 2022
The primary challenge in sales today is that the legacy approaches don't position the salesperson appropriately in the first meeting. Instead of positioning the salesperson as a business advisor with expertise in their industry, legacy approaches position them as someone who provides information about their company and their products.
The 5% Institute
JUNE 23, 2022
In this article, we’ll uncover five powerful critical selling skills to help you consistently close more sales. Whether you’re a Sales Professional, Business Owner or Entrepreneur; these details will help you win more sales in a consultative way. Read on to learn our recommended critical selling skills, and how and why you should implement this into your sales strategy.
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Partners in Excellence
JUNE 23, 2022
Reading an outstanding article by Reid Hoffman, False Choices , one term leaped out to me—flexible persistence. It’s such an important and powerful concept. As sellers and managers we get, possibly to a fault, the concept of persistence. We know that success is based on constant and consistent execution of our strategies. We know we will face challenges and resistance–from our people and customers, but that we can’t give up.
Martech
JUNE 23, 2022
Marketers have never had more opportunities to break into in-game advertising, due to the growing number of users and the evolving technology for brand placements. PepsiCo has a vast portfolio of beverages and foods, and Paul Mascali, PepsiCo’s head of gaming and esports, has put together a multipronged marketing strategy to connect the right products with the right customers in the right game environments.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
SaaStr
JUNE 23, 2022
So with times much tougher in the venture and public markets, you’ll see a lot more talk about tougher “terms” in VC rounds, especially later rounds: Structural terms, guaranteeing a certain return that many VCs will say are “more akin to debt”. Participating preferred, where investors get more than common in many acquisitions. More types of antidilution protection, including ratchets in later rounds, if there’s a down round or a down IPO.
Sales Gravy
JUNE 23, 2022
Are you willing to do whatever it takes to reach your goals and dreams, build your business, climb the sales leaderboard at your company, or bounce back from failure? Lot's of people have dreams but few actually grind it out and turn those dreams into reality. The good news is that you can defy the odds to get everything that you want in business and in life if you are willing to do whatever it takes.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
JUNE 23, 2022
Year after year, VCs show up to SaaStr Annual locked and loaded, term sheets in hands , on the hunt for soon-to-be Unicorns to add to their portfolios. From the Founding Partners, Managing Directors and big name SaaS VCs who grace the stage. to the firms that send over a dozen of their Partners and Associates — everyone who invests in SaaS has a presence at SaaStr Annual.
Partners in Excellence
JUNE 23, 2022
I’m starting to get “those” calls. Execs are asking for advice. They are expecting difficult times, they are trying to figure out how to deal with the uncertainty in the economy that all of us face. We’re already seeing the early signs of it. Layoffs, before unimaginable, are happening and more are preparing for reductions. Where a few months ago we were scrambling for talent, comp was skyrocketing to attract the right people; now we are seeing job offers being withdrawn.
Martech
JUNE 23, 2022
Swiftcurrent Lake in the Many Glacier region at Glacier National Park. Image provided by Xanterra. Xanterra Travel Company owns an extremely unique and diverse collection of travel and hospitality brands that all share a common mission — to provide travelers with unforgettable experiences. Xanterra manages concessions at many well-known national parks and destinations including Glacier National Park, The Grand Canyon, and Mount Rushmore.
Sales Hacker
JUNE 23, 2022
Go from zero to sales in just 60 seconds. I’m Nick Capozzi (head of Storytelling at Demostack and 2x’s Top 10 LinkedIn Sales Superstar), and I’m on a roadshow across the U.S. where I’m putting sales leaders in the hot seat. In each city, I get your favorite sellers on camera for 60 seconds to answer your burning questions — as many as they can in under a minute.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Martech
JUNE 23, 2022
The whole premise of agile marketing is exactly that: To be agile in our delivery of marketing assets, campaigns, educational content and product launches. To generate conversations within our industries around topics of interest to our clients that would surface the next big thing we’d embark on. The traditional annual marketing plan is a waterfall approach that does not support fast experiments.
Salesforce
JUNE 23, 2022
Financial services customers have a message for their providers: They like doing business online — and they aren’t going back to pre-pandemic habits. That’s the good news from a deep dive Salesforce took into financial services trends and the state of banking, insurance, and wealth management. The not-as-good news? Customers give financial services institutions only a middling “C” for their digital offerings.
Martech
JUNE 23, 2022
There’s a rise of the Workday Consumer who, due to changes stemming from the pandemic, unapologetically switches between employee, personal and consumer mode throughout the day. This behavior stands to have a significant impact on how your advertising engages them. Microsoft Advertising recently partnered with Forrester Consulting on research outlining how work and shopping behaviors have changed for people who work remotely.
Sales Hacker
JUNE 23, 2022
Do you find yourself wondering if you can even “make it” in sales? What does this shift mean for sales teams? How do you build a buyer experience that gives the modern buyer what they are looking for when they’re making purchasing decisions? Alex Kracov (CEO & Co-founder of Dock) will share his tactical framework for how to build a winning buyer experience, and Ross Shanken (Head of Strategic Sales at Lattice) will join to talk through the lessons they learned at Lattice to standardize
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Hubspot
JUNE 23, 2022
Work better. Faster. With more accuracy. It's a goal many companies have. And new technology, like AI and VR, aims to do just that. Selling emerging tech is an exciting venture — but not an easy one. In many cases, people don't fully understand these tools, their capabilities, or how they work. To sell effectively, you need a mix of patience, persistence, and a solid strategy.
Gong.io
JUNE 23, 2022
Consider a relay race. For each team, four runners run 100-meter legs. If one team’s runners each take 10 seconds to run their leg of the race, they get a cumulative 40-second time. If each of another team’s runners are 10% faster than the first team, taking 9 seconds to complete their legs, that team gets a cumulative 36 seconds—10% faster. Thus, in a relay race, if everyone is 10% better, the team sees a flat 10% improvement.
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