Wed.Jun 30, 2021

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One Cause of an Aversion to Prospecting

Iannarino

The Gist: Prospecting isn’t easy, but it’s even harder with a poor strategy. Our only tool in sales is a conversation, making language a primary variable to success. An aversion to prospecting is often caused by horrible approaches to asking for a meeting. The salesperson who called me was talking very fast, and I had a difficult time making out what she was trying to say.

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3 Ways To Introduce A New Product In The Market

ClickFunnels

The post 3 Ways To Introduce A New Product In The Market appeared first on ClickFunnels. You have a great product. But how should you introduce it to the market? Today we are going to discuss three ways to do that. We will also share the #1 launch mistake that you must avoid at all costs. So are you ready to put your product in front of your dream customers?

Product 148
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Our Latest Podcasts: Provide Value to Your Team

Force Management

How have you created value for your sales team this year? In our most recent podcasts, we discuss ways you can support your people and coach your entire team to success. As a sales leader, finding the time to fix execution gaps that you know exist, while in the flurry to hit your number is a common challenge. These episodes give you easy ways to enable your sales reps, support your managers and evaluate your own leadership skill set.

Sales 131
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Sales Tips For Dummies – 8 x To Close Easier

The 5% Institute

Sales is the lifeblood of any business, and you need to learn how to make your sales consistent – which is why we’ve created this list of sales tips for dummies. In this article, we’ll be looking at eight sales tips for dummies to help you win more sales and serve more people, in a consultative and non-pushy way. Sales Tips For Dummies – 8 x To Close Easier.

Closing 139
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How to stop dropping the ball and start engaging more effectively

Membrain

Keeping track of, and nurturing, key relationships is critical to growing business within key accounts and selling to new customers in a complex b2b environment.

B2B 136
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What’s Required for Go-to-Market Success

Heinz Marketing

By Lauren Dichter , Sr. Marketing Consultant at Heinz Marketing. A solid go-to-market strategy breaks big ideas into bite-sized, actionable steps so team members can more easily achieve a common goal. When drafting a go-to-market strategy, it’s helpful to start with guiding questions, like: What does an effective go-to-market strategy look like for our company?

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Pride Month: A Time to Celebrate, Calibrate, Contemplate, and Continue

Outreach

Written in collaboration with Kirk Johnson, Senior Software Engineer and Rainbow ERG Lead Visual art by Nastasia Tebeck, Principal Product Designer and Rainbow ERG Member.

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Create Effective Promo Flyers With These Easy-to-Follow Steps

Sales Pop!

Creating a flyer that works is not just about how unique the artwork is. Yes, that’s the part that catches the audience’s attention. However, an effective flyer is more than just visual prowess. It’s also about the copy placement, image-to-text harmony, the font you’re using, and even the flow of the content’s sentence breaks. That’s just some of it, by the way.

Finance 97
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How to Succeed at Creating a Career Toolkit [PODCAST]

Sandler Training

Mike Montague interviews Mark Herschberg, author of Career Toolkit: Essential Skills for Success That No One Taught You, on How to Succeed at Creating a Toolkit. The post How to Succeed at Creating a Career Toolkit [PODCAST] appeared first on Sandler Training.

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The Best Video Formats on Instagram [New Data]

Hubspot

As a millennial, it's no surprise that Instagram is one of my favorite social media platforms. This network is the third most popular social media site for Gen Z and millennial audiences. While scrolling through the site is the easiest thing to do, posting the right content for your audience isn't. As a marketer, you've probably wondered what type of Instagram content would perform the best for your audience.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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SEO Tests vs. SEO Audits: What’s the Difference?

G2

It’s a well-known fact of human development that adults struggle to learn new languages as well as the average 10-year-old.

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What Does it Mean to Use Concatenate in Excel [+ Why It Matters]

Hubspot

Copy and paste shortcuts are handy until you have hundreds of data points to manually combine and reformat. Fortunately, you can use the CONCATENATE Excel function to save time (and curb carpal tunnel) when joining information from cells, rows, or columns. Meaning "to join together" or "to combine," concatenate is a way to unite the contents of two or more cells into one cell.

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PODCAST 167: Announcing the Revenue Innovators Podcast

Sales Hacker

In this episode, we interview the hosts of the brand new podcast, Revenue Innovators , Mary Shea and Harish Mohan of Outreach! Revenue Innovators is a show dedicated to RevOps leaders innovating and disrupting revenue in every industry. If you missed episode 166 check it out here: Revenue Collective is Now Pavilion. Subscribe to the Sales Hacker Podcast.

Sales 77
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XANT ANNOUNCES PARTNERSHIP WITH EXL

Xant

Silicon Slopes, Utah, June 15, 2021—XANT, the leading enterprise Sales Engagement Platform has announced an ongoing strategic partnership agreement with EXL, a leading operations management and analytics company. The partnership enables EXL to leverage XANT’s Playbooks solution and XANT Intelligence on prospects and customers to create and take to market an AI-driven lead qualification and inside sales solution to their customers.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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From Sales to Revenue Ops: How to Know You’re Ready for a Career Shift

Sales Hacker

Join two RevOps experts about why it makes sense to move from sales to revenue ops, the questions you should ask to see if it’s a good fit for you, and how to take the first steps in your current sales role. The post From Sales to Revenue Ops: How to Know You’re Ready for a Career Shift appeared first on Sales Hacker.

Sales 71
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Celebrating Pride Month: An interview with Jen Winter

Concentrix Catalyst

We’ve been celebrating Pride Month by sharing stories from PK employees on what Pride means to them. Last week, we shared the perspective of Michelle Sterling-Woody, Real Estate Program Manager […]. The post Celebrating Pride Month: An interview with Jen Winter appeared first on PK.

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Dear SaaStr: Should Cancellations be Effective Immediately for a SaaS Company? Why?

SaaStr

Do whatever is best for the customer. It’s incredibly frustrating when a customer cancels, especially, one you’ve put a ton of work into. But the thing is, it’s not necessarily over. Sometimes, you do get them back. At least once in a while: Sometimes, you get them back directly. I.e., in 6 or 12 months, or even later, they sign up again. Business needs change.

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How to Succeed at Giftology [PODCAST]

Sandler Training

Mike Montague interviews John Rulin, author of Giftology: The art and science of using gifts to cut through the noise, increase referrals, and strengthen retention, on How to Succeed at Giftology. The post How to Succeed at Giftology [PODCAST] appeared first on Sandler Training.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Ins & Outs of Lead Distributions [+5 of the Best Tools for It]

Hubspot

No two sales reps are the same. They all have their share of strengths and shortcomings — qualities that ultimately shape how they sell. Similarly, every prospect has their own interests and needs, informing the nature of how they like to be sold to. In many cases, those " how's " between reps and prospects can align — naturally making for smoother, more amicable sales efforts.

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What Is a Help Desk Manual? Why Your Business Needs One

G2

The level of customer service provided by your business – and ultimately the level of customer satisfaction - heavily depends on how well you can manage and respond to customer requests.

Service 52
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XANT ANNOUNCES PARTNERSHIP WITH EXL

Xant

Silicon Slopes, Utah, June 15, 2021—XANT, the leading enterprise Sales Engagement Platform has announced an ongoing strategic partnership agreement with EXL, a leading operations management and analytics company. The partnership enables EXL to leverage XANT’s Playbooks solution and XANT Intelligence on prospects and customers to create and take to market an AI-driven lead qualification and inside sales solution to their customers.

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G2 Qs: Rachel Bentley on Driving and Sustaining Review Collection

G2

G2’s own Director of Product Management, Rachel Bentley, dishes her secrets on driving valuable user reviews and forming trust with buyers with user-generated content (UGC).

Trust 52
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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21 Unique Selling Proposition Examples (and Why they Work)

ConversionXL

Your unique selling proposition (USP) is what separates you from the competition. For customers, it’s a reason to trust and choose you ahead of someone else. For you, it’s the linchpin that powers your sales and marketing efforts. But what does a USP look like? In this article, we’ll demonstrate what makes an effective USP by sharing some of the best examples from the worlds of SaaS, e-commerce, and DTC.

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How to Overcome Common Telefundraising Challenges

VanillaSoft

The support that donors give to educational institutions is what fuels their operations. Getting the right individuals to pledge support and cultivating their loyalty is not always easy. The last economic recession caused by the ongoing pandemic left most people struggling to recover their financial footing. It is only now that the pace is picking up steadily.

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Power Your Virtual Meetings With Nimble CRM and Microsoft Teams

Adaptive Business Services

Nimble CRM continues to expand it’s tight integration with Microsoft products. Nimble already provides a complete two-way synchronization with your Outlook 365 calendar and it also offers that same two-way synchronization with your Outlook IMAP enabled emails. Nimble Prospector is available as an add-in for your Outlook and Outlook 365 inboxes that allows you to bring your Nimble contact database directly into those interfaces.

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How to Calculate Standard Deviation in Excel, and Why It Matters for Marketers

Hubspot

If you’ve ever taken a statistics class, the words ‘standard deviation’ might intimidate you. This complex formula provides insightful information for datasets that averages alone cannot reveal, and thankfully, Excel makes calculating this statistic easier than putting pencil to paper. Standard deviation is frequently used by financial professionals as it can help determine risks in stock portfolios and is often applied to return on investment (ROI).

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.