Sat.Dec 09, 2023 - Fri.Dec 15, 2023

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Navigating the Evolving Landscape of Sales Communication

Iannarino

Recently, I read a story on LinkedIn that begins with the writer's friend complaining that a salesperson called their cellphone. The friend was outraged that a salesperson would call his mobile number to pitch him. The writer of this story suggested that it is difficult to reach people at their work phone, and that email no longer works. This leaves us with the question of how exactly one should sell using no form of communication.

Pitch 302
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How to Ask Effective Sales Questions

Engage Selling

Want to unlock more customer insights during your sales conversations? It’s all about asking “single-barreled” questions and giving more space for answers. Here’s how… Also – don’t forget to check … The post How to Ask Effective Sales Questions first appeared on Colleen Francis - The Sales Leader.

Sales 62
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Unleash Your Inner Business Athlete

Sales Pop!

In the dynamic and ever-evolving world of business, success hinges on the ability to lead with unwavering determination. This unwavering mental fortitude and an unwavering commitment to personal growth. Drawing inspiration from the world of professional sports. Alex Fichera’s groundbreaking book, “The Business Athlete,” delves into the transformative power of adopting a business athlete mindset.

Sports 259
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Your Brain on Zoom Calls: New Research

Neuromarketing

Yale scientists used brain imaging to compare face-to-face meetings with virtual sessions. The post Your Brain on Zoom Calls: New Research appeared first on Neuromarketing.

Meeting 246
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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Revolutionize Your Sales Strategy: Mastering Value Creation for Enhanced Win Rates

Iannarino

Discover the secret to transforming your sales approach and standing out in a competitive market by mastering the art of value creation.

Sales 300
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Develop this Sales Reflex

Engage Selling

Losing a deal is frustrating enough! Develop this habit to make sure you don’t make the same mistake twice! Also – don’t forget to check out: Lone Wolves Go Hungry! The post Develop this Sales Reflex first appeared on Colleen Francis - The Sales Leader.

Sales 62

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How to Increase Revenue with Channel Partners

Force Management

A channel program is an effective way to increase your capacity and expand market share, helping you reach your growth goals faster. When executed well, your channel program will decrease the cost of a sale, improve reach into new markets, and grow overall seller capacity without increasing internal headcount. However, backing your program with the right resources will be critical to its success.

Education 169
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Automation, Evil Geniuses, and the End of Outreach

Iannarino

Discover how automation is reshaping the landscape of sales outreach, from cold calls to emails, and what it means for the future of personal connection in sales.

Cold Call 296
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Unleashing the Power of Positive Reinforcement

Sales Pop!

In the ever-evolving realm of leadership and motivation, Bill Sims stands as a beacon of wisdom. He inspires individuals and organizations to harness the transformative power of positive reinforcement. Recently, I had the privilege of hosting Bill on my podcast. We delve into his groundbreaking book, “The Green Beans and Ice Cream Book: How to Motivate with Positive Reinforcement,” We had the chance to explore the nuances of effective leadership in today’s dynamic workplace.

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The “Recipe” Is Just The Starting Point….

Partners in Excellence

Recently, just to try something different, I signed up for a cooking class. The family is getting together for the Holidays, I knew we would be spending a lot of time cooking. Usually, my task is to supply the wine and wash the dishes. I wanted to contribute to preparing the meal, so I decided to take a cooking class. There was a group of about 10 of us, with varying degrees of experience.

Follow-up 149
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How to Coach Reps on Overcoming Sales Objections with Confidence

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

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5 Interesting Learnings from nCino at ~$500,000,000 in ARR

SaaStr

So if you are outside of fintech and banking, you may not have heard of nCino. But if you’re in the space, it’s a big player. They’re at almost $500m in ARR, with 1,850 customers, now growing a modest but steady 19% and they have gotten pretty efficient, like most other public SaaS and Cloud leaders. Non-GAAP operating margins are now +17%.

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An Unconventional Strategy to Go From SDR to Full-Cycle Salesperson

Iannarino

When everyone who wants a job goes to one of the job platforms like Indeed.com or Zip Recruiter or the company's website, you end up interviewing with the wrong person.

Sales 284
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Unleash the Power of Content Marketing

Sales Pop!

In the ever-evolving digital landscape, content marketing has emerged as a powerful tool for businesses to connect with their target audience. Build brand awareness, and drive growth. However, effective content marketing requires a strategic approach and a deep understanding of your audience. This is why I was excited to have Martin Huntbach , the founder of Jamie Digital, an award-winning SEO and content marketing agency, as a guest on my recent podcast.

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Are You Provoking The Right Questions?

Partners in Excellence

We often gauge the quality of our conversations by the responses we get in those conversations. I have learned to gauge the quality of the conversation, the quality of engagement by the questions the people are asking. If there are no/few questions, there is very little engagement. If the majority of the questions are closed ended, the engagement isn’t much better.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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My App Stack: Udi Ledergor, Chief Evangelist at Gong

SaaStr

“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. I always learn a lot from these — they are in essence a best practices list from each leader. Last week we had a great one with Jack Moberger, Director of Enablement at Algolia, check it out here. This week we have Udi Ledergor, Chief Evangelist at Gong!

CRM 139
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The Canceling of the Consultative Mind: Unveiling the Dangerous Shift in Decision-Making

Iannarino

Discover the alarming trend that is jeopardizing the effectiveness of leaders and decision-makers , as the consultative approach becomes a casualty of modern practices.

Consult 275
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Following Teddy Roosevelt into 2024

Sales Pop!

As we watch our 2023 selling hours swiftly slip away, we look forward to the new year and the blank slate of promise that 2024 offers. And whether 2023 was a banner year or one that causes us to look back in regret, Jan. 1 brings the ultimate reboot. For selling typifies the time-worn phrase, “What have you done for me lately?”. In many ways in sales, that means “What does your January look like?”.

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The Power Of “Ad Hoc” Coaching

Partners in Excellence

As leaders, we know our job is to maximize the performance of our people. We know that coaching is one of the highest leverage methods of maximizing their performance. We know we should schedule reviews with our people, integrating coaching into those reviews. Whether it’s a deal review, account review, pipeline, prospecting forecast, territory, or a one on one, we get great power integrating coaching into each of these.

Territory 137
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Breaking The Commerce Bottleneck: Your SAP Exit Plan Starts Now

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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15 Signs You Have A SaaS Metrics Problem (and How to Fix it) with Dave Kellogg, EIR at Balderton Capital

SaaStr

Numbers don’t lie, but sometimes the stories we tell around them do. Dave Kellogg, EIR at Balderton Capital and 25-year C-level veteran, shares the top 14 signs that you have a SaaS metrics problem, the five reasons those symptoms exist, and a SaaS metrics maturity model with five layers to help you move the needle at every stage. First, let’s deep dive into the 15 ways that people misuse and abuse SaaS metrics.

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Enhancing Productivity: Strategic Goal Setting for Success

Iannarino

Those who set goals and write them down increase their ability to reach them, but many goal setters still fail to create the outcomes they are seeking.

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Google will start phasing out third-party cookies in weeks with new feature

Martech

Google will begin testing a new feature that restricts third-party cookies by default in the coming weeks. The Tracking Protection tool will be rolled out on January 4, 2024, to 1% of Chrome users globally. Why we care. Be aware that if your website depends on third-party cookies, this rollout might pose challenges. Take this rollout as a heads-up to ensure your site is prepared well in advance before Google retires third-party cookies entirely in the latter half of 2024.

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Cliff Notes And AI…….

Partners in Excellence

Too often, when going to college, I discovered that studying, reading books, and writing thoughtful analysis really interfered with my education. It cut into my time socializing, drinking beer, partying and sports. I wasn’t the only one, it seemed all my friends suffered with the same problem. College would have been fantastic if it weren’t for all those books and reports we had to write.

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New Research-Backed Strategies to Empower Managers as Culture & Engagement Leaders

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

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Salesforce: Your Job’s at Risk If You Sell Less Than $400k a Year

SaaStr

So quotas are relatively well understood, if sometimes complicated to get right in practice. Keybanc and Sapphire have some great overall metrics here : Overall, the media AE closes $750,000 a year, and that’s actually up from 2022 — mainly due to hiring freezes and contractions. In any event, that’s good median data. Enterprise reps tend to close more ($1m+), and SMB reps less (maybe $500k), with $750k net new bookings per year the median.

Sell 133
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Top 20 Essential Questions to Evaluate Sales Manager Candidates

Iannarino

20 Questions to Ask When Hiring a Sales Manager Discover the key questions to ask candidates to ensure you hire the right sales manager to lead your team to success.

Sales 256
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Why brand mentions are the future of backlinks

Search Engine Land

“Stop building links; build your brand.” These six words should be plastered on the desks of every SEO in the world. In this article, I’ll explain why brand mentions are the new backlinks. Let’s dive in. Back to the brand future Nearly 10 years ago, Rand Fishkin was talking about brand mentions. That wasn’t a typo; it’s been nearly 10 years!

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Lead generation and marketing automation: How they work together

Martech

Despite criticisms that it’s inefficient and ineffective, lead generation remains an important marketing tactic in B2B and in some B2C sectors, including high-ticket items like auto and home sales. The truth, of course, is rarely simple. Some lead gen strategies are more effective than others, which is why marketing organizations continue to spend on the tactic.

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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Challenger Sale Challenges According to Co-Author Brent Adamson

Heinz Marketing

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing Most marketers are familiar with the best-selling, industry changing The Challenger Sale and The Challenger Customer. We had the privilege of having an eye-opening fireside style chat with co-author Brent Adamson in our HM Inner Circle discussion– a tight-knit community for both current and past clients of Heinz Marketing.

B2B 128
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2023 Was The Year of Hiding Inside the Base. 2024 Has to Be The Year of Growing It.

SaaStr

So there’s a perhaps obvious conversation everyone should be having, but isn’t: “Look, in 2023 we basically hid inside our existing customer base. We pushed through record price increases. We made it harder to cancel. We tried everything we could in upsell. And most importantly, we relied on our 100%+ NRR to stay in the game.” While I don’t love it, I get it in a tough year. 100%+ NRR helps you stay in the game even in tougher times.

Gaming 128
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Marketing giant ‘admits it listens to your conversations to sell targeted ads’

Search Engine Land

Leading U.S. marketing company Cox Media Group (CMG) has reportedly admitted to monitoring conversations for the purpose of targeted advertising. Working with renowned brands like CBS, Fox News and ESPN, CMG has allegedly been promoting its ability to eavesdrop on consumers through microphones in smartphones, TVs, and smart speakers. The agency has coined this capability “Active Listening” and has been actively pitching this service it to advertisers, showcasing the feature on its we

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7 steps to make sure you’re getting everything from your marketing software

Martech

After attending the recent MarketingOperations.com conference (MOps-Apalooza), my cofounder Tyler remarked, “If I had a dollar for every time I heard someone at MOps-Apalooza say something about companies buying software that they never fully implemented, I think my ticket for next year’s conference would be paid for.” This problem is true for many types of software, but especially in marketing ops for a couple of reasons: There’s “shiny object syndrome,” that const

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.