Gambling Presentation Strategize 
Martech
JUNE 12, 2025
As companies move from startup mode and scale into growth-stage execution, many are choosing to underinvest in marketing leadership, mistaking it as a cost center rather than the strategic engine behind revenue generation and go-to-market (GTM) execution. Marketing is the strategic force multiplier behind every deal closed.
Engage Selling
APRIL 29, 2025
Pros don’t gamble, they strategize—and yet so many sales calls fail because there’s no real prep. Here’s exactly how to prep, so you can walk into every call with confidence, … The post Do This Before Every Meeting first appeared on Colleen Francis - The Sales Leader.
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Hubspot
FEBRUARY 17, 2025
Rather than positioning myself as someone trying to sell an idea, I present it as something that has already been validated by others. This eliminates doubt and makes the decision feel like a logical choice rather than a risky gamble. Use strategic silence and mirroring.
Martech
OCTOBER 2, 2023
In fact, this decision, like many other strategic choices made by MAD (as the museum is known) was data-driven; driven, in fact, by data aggregated and interpreted by visitor analytics platform Dexibit. It was a gamble. Now they know us and also got to see our core types of artists and art works that we present.
Salesforce
DECEMBER 8, 2022
Challenges like inflation, lingering health scares, and supply chain breakdowns are ever-present. Instead of gambling on higher-risk strategies and tactics, sales leaders are pulling back and focusing on what they know works. Download the report. 70% of sales leaders say their company takes fewer risks now than before the pandemic.
Hubspot
FEBRUARY 22, 2017
As if to prove the point, Procter & Gamble announced in January they will review all ad agency contracts in 2017. Be a ruthless editor and discard anything that distracts from presenting your best argument. 4) You "save" your best material for the presentation. 6 Seemingly Harmless Proposal Mistakes.
SalesLoft
MARCH 8, 2016
This new-thing-yet-old-thing, called the account-based method, is now the most strategic and forward thinking way to run your business. From marketing to sales development to sales, it’s all about account personalization and an agile, strategic process. They want a story, not a presentation.
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