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Artificial intelligence + human intelligence = success

Martech

In all of the hype associated with this latest technology wave, a significant trend is occurring across industries that could significantly change the impact of AI — the retirement of the knowledge worker. We need not look further than the last wave of intelligent technology — the “Internet of Things” (IoT) to see the impact.

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Sales Route Planners: What They Are + How to Choose One

Veloxy

Sales route planners work by utilizing advanced algorithms and mapping technology to help field sales reps effectively navigate their customer visits. With a dedicated sales route planner , you have the advantage of carefully selecting the best route, avoiding the gamble of randomly choosing from thousands of less-optimal options.

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LBS Update #3

The Lost Book of Sales

🇩🇪 🛫 ➡ 🛬 🇫🇮 The pause in blog activity comes from me having moved out from Munich, Germany over to Finland for starting my Master’s degree studies at the LUT University of Technology. Maybe the strategic priority is to get new logos instead of just cold-hard revenue.

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The Beginner’s Guide to the RFP Process: How to Win Big at One of the Most Dreaded Challenges in Sales

Sales Hacker

Technology, in particular, is often a victim of the RFP process. A company will spend 6-12 months just making a decision on a product when, in a year or two, the technology might be obsolete. They are extremely time-consuming, and can be a big gamble. All that being said, RFP’s and procurement departments are here to stay.

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Hear What 3 Top Sales Development Leaders are Saying at Rainmaker 2016

SalesLoft

This new-thing-yet-old-thing, called the account-based method, is now the most strategic and forward thinking way to run your business. From marketing to sales development to sales, it’s all about account personalization and an agile, strategic process. To begin, we’re talking gambling. Step 5: Set Up Your Systems.

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Google Search at 25: SEO experts share memorable moments

Search Engine Land

The search and technology behemoth has undoubtedly impacted most human experience across the globe in some form or another, but none more so than for the SEOs of the world. It wasn’t just about cutting the losses but about rebuilding and re-strategizing. How has it only been 25 years? GA4 wasn’t merely a new “version.”

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Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot

Programmatic buy – The buying process is done using automated technology. Strategize. If your brand is in the alcohol, cannabis, gambling industry, it can be difficult to navigate ad regulations and compliance guidelines. Media Buying vs. Media Planning. Media Buying Tips. The first question is, what's the goal of your campaign?