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Settling For What We Get, Rather Than Getting What We Want……

Partners in Excellence

The argument the author was making was the technique that produced 1.25% was the best approach (which aligned with what they sold). What troubled me was the view that these levels of response rates were acceptable. But in what world do we consider that acceptable? It’s like so much other data we see.

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Getting What We Want….

Partners in Excellence

We want to achieve our goals—make quota, get the bonus, get the promotion, get the recognition. We want people to act/behave in a certain way. We want to work for a certain company or in a certain role. We want customers to respond to our outreach, to buy our products.

Quota 112
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Getting What We Want

Partners in Excellence

Sales people are singularly focused on making sales—getting the PO. We want sales people to be driven to win deals, to get new orders, to grow our revenue. We miss the key issue that drives our ability to get an order. We focus on getting what we want–the PO.

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What Our Leaders “Owe” Us

Partners in Excellence

As individual contributors, we are conditioned to think about what we owe our managers and leaders. Are we getting all our tasks done–making the calls, doing the outreach, meeting with customers, progressing deals, keeping our reporting updated. What do we “owe” our people?

Trust 126
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6 unpopular SEO opinions you need to consider

Search Engine Land

It’s getting hard to keep up, and many SEOs are having some serious FOMO. Whenever a new change happens, I first try to understand what the search engines are doing and why they’re trying to accomplish it. We’re all pushing the limits of search engines to see what works and what doesn’t. SEO isn’t an overnight success.

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Designed To Fail?

Partners in Excellence

It’s crazy to think that we purposely design our organizations to fail. We are driven to succeed, to over achieve our goals. We constantly talk about winning. If this is true, why do we see year after year of declining performance and results? We see win rates plummeting. We are scaling at unbelievable rates!

Quota 129
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Google CEO on future of links, AI making Search quality worse

Search Engine Land

Here’s what you need to know from Pichai’s interview. We’ve had answers in Search now for many, many years. We are just now using generative AI to do that.” ” “There will be times when they want quick answers. .” ” “There will be times when they want quick answers.

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