Martech

OCTOBER 1, 2024

year-over-year growth. The anticipated record-breaking spending will also lift mobile shopping into uncharted territory. These discounting patterns are driving material changes in shopping behavior, with certain consumers now trading up to goods that were previously higher-priced and propelling growth for U.S. Why we care.

Retail 117

Retail Territory Price Sales 117

Sales Hacker

MARCH 21, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Every great Product-Led Growth (PLG) company eventually faces a crossroads: When and how to introduce a Sales-Led Growth (SLG) motion. PLG and SLG arent competitors, theyre partners in growth.

Growth 81

Growth GTM Product Government 81

Sales Hacker

FEBRUARY 7, 2025

In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm. Each growth stage demands its own pricing approach, and getting it right can mean the difference between stagnation and explosive growth.

Price 112

Price E-commerce Cross-sell Profit margin 112

STAR Results

NOVEMBER 14, 2021

They have identified their key growth targets, have booked meetings and are in the process of building their customer-focused business plans. By taking the time to do a SWOT analysis, you can objectively look at your territory/region. Top companies are already building tactical plans to hit the road running in 2016.

Territory 227

Territory Objectives and Key Results Sales Start-ups 227

Martech

OCTOBER 22, 2024

Geographical location If your business focuses on a specific geographic region or offers country-specific offerings, prioritize leads from those areas. Growth trajectory Companies on a growth trajectory (e.g., Conversely, lower points should be given to leads outside your service area.

Cross-sell 119

Cross-sell Lead generation GTM Territory 119

Veloxy

JANUARY 2, 2024

As a sales leader, your efforts directly impact the company’s stability and growth. Set and Track Sales Objectives Setting goals is essential for your company to consistently achieve growth targets in sales. To avoid such scenarios and establish strategic sales efforts, establish sales territories.

Product 246

Product Territory Objectives and Key Results Sales 246

Martech

JULY 30, 2024

Every startup begins with the goal of growth. Here are some key takeaways that I believe are most valuable for startups to keep in mind through the growth stages. This approach includes localizing content, engaging with local influencers and understanding regional trends to create a more personalized and relevant customer experience.

X-functional 111

X-functional Territory Customer Relationship Management CRM 111

Martech

JULY 19, 2024

The bad news is that growth in a mature market becomes more focused on a few strategies, including cross-sell, upsell and competitive displacement. Businesses are born, then they reach the point in their growth where they need a CRM. Salesforce said growth was constrained in the United States, parts of Latin America and EMEA.

Cross-sell 114

Cross-sell Growth CRM Up-sell 114

Salesforce

NOVEMBER 14, 2024

Sales organizations set lofty goals to drive revenue and generate growth for their business. It’s no longer enough to simply guess how big a team you’ll need to maintain sustainable, consistent revenue growth. Enter sales capacity planning. Organizations must now have the data to back it up.

Growth 52

Growth Quota Territory E-commerce 52

Salesforce

MARCH 13, 2025

Finding it can help your teams prioritize their efforts, guide how you invest resources, and measure actual success against your potential for growth. Knowing your SAM and TAM helps you plan realistic growth targets, so you can confidently expand your distribution and increase production. Sign up now Thanks, you’re subscribed!

Minimum Viable Product 100

Minimum Viable Product Strategic planning Territory E-commerce 100

Veloxy

SEPTEMBER 29, 2021

Automation saves time, and increases data accuracy, sales productivity, and revenue growth. Salesforce Drives Exponential Growth—In Theory Salesforce gives companies the potential for exponential growth. Balance Sales Rep Workloads Rapid growth is a great problem to have. That’s worth factoring in many regions.

Territory 342

Territory Represent Sales Lead generation 342

Search Engine Land

SEPTEMBER 26, 2024

Geo-specific conversion propensity for affinity segments Analyze affinity and in-market segments by region to understand user interests and behaviors at a granular level. Tracking new CRM signups from ad exposure Identify incremental users who signed up for your CRM after being exposed to your YouTube or Google Ads campaigns.

SQL 94

SQL Territory CRM Campaign 94

Partners in Excellence

NOVEMBER 14, 2024

We make the assumption that outreach drives revenue (and it is an activity important to our revenue growth strategies). We would never explore new markets or regions, if we let our focus on activity become our strategy. Sadly, the playbooks of too many sellers and sales leaders focus first on activity. For example we focus on outreach.

Territory 127

Territory Growth Customers Product 127

Search Engine Land

AUGUST 22, 2024

It’s also common to target different regions within the same country to optimize shop visits. Advantages There are more options available to accommodate regional differences and tailor the user journey (e.g., Disadvantages Multiple regional feeds are often more difficult to manage and maintain quality.

Campaign 85

Campaign Objectives and Key Results Non-Profits Territory 85

Martech

OCTOBER 21, 2024

Field marketing aligned incentives with their territory goals. Dig deeper: Beyond attendance: Unlocking B2B growth with event-led strategies Email: Business email address Sign me up! But this time, we tried something new: nine months out, we gathered every team — from field marketing and web to PR, community and customer success.

Strategize 114

Strategize Angle Territory Sports 114

Search Engine Land

SEPTEMBER 26, 2024

The complexities of managing SEO across different regions, languages and market conditions add layers of challenges, many of which fall outside the direct control of local SEO teams. Too many companies lack consistent reporting across their markets, making it impossible to roll up data to understand global, regional and market performance.

Territory 86

Territory Technique Promote Presentation 86

Veloxy

JUNE 15, 2023

Key factors driving outside sales growth include personalized customer service, increased competition, and digital technologies & tools. This involves setting SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals, implementing territory management techniques, and monitoring and measuring performance.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Territory 264

SaaStr

MARCH 5, 2025

In our most recent episode of CRO Confidential , hosted by Sam Blond , Graham Moreno , VP of Worldwide Sales at Codium, shared invaluable insights on what drove this growth, the challenges they faced, and how other SaaS companies can replicate this success. Key Growth Drivers 1. Here are a few key areas Codium continues to optimize: 1.

Territory 75

Territory Drivers/motivators Quota Pipeline 75

SaaStr

JUNE 26, 2023

My rough rule has been to even lean in with a first regional country head as early as $1.5m The post Frontline Growth: SaaS Companies Get About 20% of Their Revenue From Europe. Zendesk gets 49% of its revenue from outside the U.S., and 28% from Europe/EMEA So as you can see, the leaders in B2B SaaS are very international.

Growth 141

Growth Territory B2B Sell 141

Veloxy

JUNE 13, 2022

Managers can optimize territory management and prioritize field rep travel plans to shorten the sales cycle. Here are the most popular features of Salesforce Maps along with a corresponding testimonial: Territory Planning : Visualize your account location intelligence to optimize territory assignments—eliminating the need for spreadsheets.

Territory 182

Territory Price Appointment Technology 182

Partners in Excellence

MAY 6, 2021

It would be unacceptable for them not to have territory plans, maximizing the growth within their territories. We invest millions in software tools to help do these things, we invest additional millions in training to do these things, we invest thousands of person hours in account and territory planning.

Territory 165

Territory Growth Pipeline Process 165

Martech

OCTOBER 1, 2024

Dig deeper: Measuring marketing’s impact: From metrics to growth Issuing FY 2025 marketing guidance As we move into 2025 budget planning, it’s time to get serious about the age-old tension between “What was your value this year? Their value is the extent to which they multiply the performance of other teams.

X-functional 115

X-functional Finance Represent Territory 115

Martech

JANUARY 18, 2024

Let’s explore how integrating your martech platforms and tools can enhance your marketing strategy and drive meaningful business growth. To manage this complexity, you need an integrated martech stack that boosts efficiency, drives revenue growth, encourages data-driven innovation and aligns with strategic goals.

Strategize 117

Strategize Growth Technology Technology 117

Veloxy

MARCH 15, 2023

Revenue enablement vs sales enablement 5 rev enablement best practices 7 steps to build a rev enablement strategy How to become a rev enablement manager Download SBI Growth’s Revenue Enablement Chart – Great Resource for You! This leads to increased revenue growth and improved financial performance. Let’s get started.

Cross-sell 246

Cross-sell Objectives and Key Results Growth Teamwork 246

Sales Pop!

DECEMBER 19, 2022

As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. 8 ways marketing analytics can drive business growth. Now that you know what this exercise is, it’s time to learn how it can boost growth in your business.

Growth 130

Growth Pharmaceutical Niche Campaign 130

Martech

SEPTEMBER 10, 2024

With Amazon’s audience data, there was potential to enhance their data-driven localized advertising services for thousands of individual automotive manufacturers, regional groups, and local franchise dealers. Fueling the hyperlocal future The anticipated growth of new media channels offers forward-thinking advertisers a strategic edge.

Non-Profits 115

Non-Profits Real Estate Launch Campaign 115

Sales Hacker

NOVEMBER 29, 2024

If we believe that Starlink and others will be successful in providing internet to 70% of the world’s surface that does not yet have it, then we believe there will be a need for portable, containerized data centers in those remote regions ( Armada Systems investment). Share Tag GTMnow so we can see your takeaways and help amplify them.

GTM 113

GTM Real Estate Represent Territory 113

Heinz Marketing

NOVEMBER 7, 2024

Here’s a strategic guide to building your 2025 ABM/ABX go-to-market approach that prioritizes alignment, personalization, and growth. Are there emerging verticals or regions that offer untapped potential? Reassess Your Ideal Customer Profile (ICP) and Target Accounts 2025 will be about precision, not scale.

Go To Market 105

Go To Market Negotiate High impact Territory 105

ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. And fail fast. Image source.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

Salesforce

NOVEMBER 25, 2024

At Connections ’24 we announced that customers in the AMER region could access many of the features we were building out in Marketing Cloud Growth and Advanced Editions. In the Winter ’25 release, we are expanding new functionality in Account Engagement to all customers on Growth, Plus, Advanced, and Premium.

Cross-sell 64

Cross-sell Customers Territory Campaign 64

Veloxy

DECEMBER 21, 2021

Veloxy does more than automate and eliminate data entry and admin tasks, it automagically prioritizes leads based on buyer intent, helps you discover prospects in your territories and adds them to your Salesforce (at no extra cost), and it extends Salesforce to your favorite tablet and smartphone.

Tradeshows 348

Tradeshows Contract Sales Contact 348

Partners in Excellence

NOVEMBER 6, 2023

I’ve written, often, about how we “settle” for win rates of 15-20% and are happy achieving our growth goals. In one region, they were achieving great results. In a similar, but different region, they were achieving a fraction of the results. Too often, our approach to driving growth is a scaling strategy.

Territory 154

Territory Growth Presentation Meeting 154

SaaStr

NOVEMBER 3, 2023

We’ll share the answers in today’s brand new episode of CRO Confidential, where our host Sam Blond, partner at Founders Fund, sits down with Toast CRO, Jonathan Vassil to talk about their proven customer acquisition strategies that led to its record-breaking growth. market tapped, signaling massive growth potential.

Growth 107

Growth Territory Referrals Customers 107

SaaStr

NOVEMBER 22, 2020

Determine if your growth is product-led, sales-led, or marketing-led. Geographic regions. With such worldwide growth these days and numerous opportunities, this can be a product expansion strategy. #3 Each company must have different teams with different skills to achieve your desired growth. 4 Stage-Specific Team.

Territory 129

Territory Healthcare Growth Go To Market 129

Martech

SEPTEMBER 16, 2024

Whether it’s targeting specific regions, industries or customer segments, martech’s role is to act as a bridge between business objectives and customer engagement. Sample goals: Host 10 regional events to generate new sales opportunities. Increase regional sales pipeline by 20%.

Go To Market 63

Go To Market Objectives and Key Results A/B testing Territory 63

Partners in Excellence

AUGUST 30, 2022

As sellers, our job is to find or initiate new opportunities with customers in our territory. It may be with existing customers, helping them grow and expanding our relationship, it may be finding new “logos,” to expand our coverage in the territory. We prospect, qualify, and pursue opportunities within our territories.

Sell 128

Sell Territory Cross-sell Referrals 128

Salesforce

NOVEMBER 1, 2024

Back to top ) Launch sophisticated compensation plans fast Is outdated commissions management hurting your growth? Done right, they can be one more way to create a positive workplace culture and foster company loyalty among employees. See how to quickly create automated incentive plans that motivate your reps. Watch the demo

Commission 97

Commission Territory E-commerce Drivers/motivators 97