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AI Sales Coaching: Your Always-on Coaching Assistant

Highspot

In fact, 65% of high-impact sales organizations (75% or more of reps achieving quota) report that sales managers spend 20% or more time coaching. It’s because teams who invest in sales coaching and development technology significantly outperform their peers, seeing a 57% higher success rate.

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How Google SGE will impact your traffic – and 3 SGE recovery case studies

Search Engine Land

Discovered an optimization technique that helps pages rank in the SGE snapshot carousel. Our study focused on websites in the technology industry, with traffic mainly from informational keywords. We have found such a technique, proved it in a controlled study, and executed it successfully across multiple websites.

CTR 142
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The B2B Marketer’s Quick Start Guide: Content Amplification

Heinz Marketing

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Some technology is badly configured on the platform as the advertisements cannot be rotated equally to display the advertising performance in general. – the list goes on!

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The Pipeline Generation Problem…

Partners in Excellence

By social feeds are filled with connection requests suggesting, “I’d like to tell you how we can guarantee and endless stream of high quality leads… ” In addition to all the techniques suggested for filling the top of our pipelines, AI is here to save us! High impact content in the right channels.

Pipeline 141
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What Is Partner Enablement and How to Create a Successful Strategy

Highspot

Consistent partner sales techniques: Clear guidelines and messaging prevent partners from going rogue or overlapping with your prospecting efforts. Check out The Ultimate Guide to Sales Training for a deeper dive into building a high-impact training program. times more likely to exceed customer retention targets and 2.5

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In this economy CMOs need to spend more on training, not tech

Martech

In response to these economic headwinds, CFOs and CEOs prioritize investments focused on growth, which includes both digital technology (e.g., One would think this focus signals good news for marketing technology budgets, but the C-suite doesn’t look so positively upon more investments in martech solutions. Consider external hires.

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How marketers can mitigate bias in generative AI

Martech

Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address concerns about the effects of bias in datasets used to train AI systems. Mitigation efforts must go beyond just the application of technology to include new operating models, frameworks, and employee engagement.

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