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Agile for SEOs: How in-house teams get projects prioritized

Search Engine Land

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. Leads from supporting teams like engineering, user experience, QA and SMEs like SEO. Say goodbye to FOMO and start getting your SEO work done through the power of agile processes.

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Interstitial Ads – What They Are & How To Use Them Effectively

ClickFunnels

In 2018, usability expert Kara Pernice discussed research that showed how users don’t pay attention to in-line mobile ads. This presents a problem if you want to use paid advertising to catch the attention of your ideal customers. I made $X in Y amount of time”, “I lost X kilograms in Y amount of time” , etc.).

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The enterprise guide to elevating findability and ROI

Search Engine Land

It’s no longer just about being present, but being discoverable, chosen and seamlessly integrated into the intricate web of customer journeys. Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence.

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Website Quality Assurance (QA): The Optimizer’s Guide

ConversionXL

Ideally, you conduct quality assurance before launching a tested item, but it’s never to late to start. When conducting quality assurance for a test treatment, however, it must always be done prior to launch (or you’ll distort your data). To ensure usability, a good UX thus requires QA thinking.

UX 63
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The Optimizer’s Guide to Proper Website Quality Assurance (QA)

ConversionXL

Ideally, you conduct quality assurance before launching the tested item, but it’s never to late to start. When conducting quality assurance for a test treatment, however, it must always be done prior to launch or you’ll distort your data. But more than that, they’re BFFs because both teams can have a symbiotic relationship.

UX 104
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How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. X demos booked in introduction, X revenue in growth).

Launch 96
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What Does the Future Hold for Conversion Optimization?

ConversionXL

Conversion is expanding beyond just the core user experience. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product. Stephen Pavlovich, CEO of Conversion.com , echoed this as well: Stephen Pavlovich. And that expands the skills that optimisers need.