Search Engine Land

SEPTEMBER 29, 2023

YouTube has confirmed the global launch of video view campaigns (VVC). This new campaign type leverages AI to help advertisers target relevant audiences more efficiently and effectively by serving ads in the right place at the right time to drive interest and intent. Get the daily newsletter search marketers rely on. Shorts ads.

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ClickFunnels

JANUARY 31, 2022

The post 7 Lead Generation Statistics You Need To Be Aware Of appeared first on ClickFunnels. It’s important to keep up with marketing trends. 1 Marketers Say That Lead Generation Is Their Top Marketing Priority. When Hubspot asked marketers: “What are your top marketing priorities in the next 12 months?”.

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Search Engine Land

OCTOBER 31, 2023

From free, visual-driven guides and videos on YouTube and other training-specific platforms like Google Skillshop , all the way down to tried-and-true case studies, trial-and-errors, and walk-throughs of what works in the real world (and what doesn’t), abundant free knowledge shapes our industry. Use them to your advantage.

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Search Engine Land

DECEMBER 2, 2022

Video marketing is not a “nice-to-have” marketing strategy anymore. It has become a digital marketing necessity for almost every business – from financial planners to physicians. If you haven’t jumped into the video-making pool yet, now is the time to take that plunge. How to do your YouTube keyword research.

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ClickFunnels

JANUARY 30, 2022

The post 4 Proven Marketing Strategies For Selling A Product appeared first on ClickFunnels. Today we are going to discuss four proven marketing strategies that will help you do exactly that…. It’s not enough to have a great product. What failed startups don’t have are enough customers.”. 1 Cold Email. Manually recruit users.

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ClickFunnels

JUNE 18, 2021

The post 5 Ways To Increase Sales Online For A Small Business appeared first on ClickFunnels. Continue reading… Table of Contents #1 Create a Sales Funnel #2 Optimize Your Website for Lead Generation #3 Build a Popular Blog #4 Build a Popular YouTube Channel #5 Build a Social Media Following Conclusion. #1 It’s completely free!

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ClickFunnels

AUGUST 2, 2021

The post How To Do Digital Marketing – A Simple Step By Step Guide appeared first on ClickFunnels. You can’t expect to build a successful business if you don’t know how to do digital marketing. SEO, social media, influencer marketing… Where should you even begin?? Of course, that is easier said than done.

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Search Engine Land

DECEMBER 12, 2023

Conversion tracking best practices. Best practices for every campaign at your disposal Lead gen advertisers have access to nearly everything an ecommerce advertiser does, except for shopping inventory, which requires a product feed. Advice on campaign structure. Common mistakes to avoid. Tips for testing on a small budget.

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Search Engine Land

DECEMBER 28, 2023

In a clip brought to light by Search Engine Land, Dischler explicitly informs marketers: “ We are not manipulating search results or manipulating the ad auction in order to increase profits. It’s fair to say that GA4 did not receive the warmest welcome. In September, the search engine was taken to court by the U.S.

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Martech

JANUARY 9, 2024

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Why pay attention to the creator economy? A note on size.

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ClickFunnels

OCTOBER 20, 2021

The post 3 Lead Generation Strategies For Higher Education appeared first on ClickFunnels. Want to attract more students to your higher education institution? Then you first have to figure out how to generate more leads. Here’s what we are going to discuss today: The basics of lead generation. How to build a lead generation funnel.

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ClickFunnels

AUGUST 11, 2021

The post A Complete Lead Generation System Geared For Success appeared first on ClickFunnels. It’s a waste of time, energy, and money, even if your lead generation strategy is “effective” when viewed in isolation and evaluated solely by the number of leads generated. Want more leads? Continue reading…. Understand The Big Picture.

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ClickFunnels

JULY 5, 2021

The post 3 Digital Marketing Strategies That Work Like Crazy appeared first on ClickFunnels. You need to master digital marketing if you want to grow your business in 2021. That’s why today we are going to discuss three digital marketing strategies that work like crazy. Ready to do the same? Continue reading….

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Search Engine Land

JUNE 26, 2023

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. Target with intent: Research and strategize with custom audiences, target with intent and grow your YouTube audiences with optimized detailed demographics.

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Search Engine Land

JANUARY 17, 2024

Ways to communicate your unique value clearly to users and engines alike, cementing your place as the best solution for searchers’ needs. Why brand matters when communicating with your audience If you’re still treating SEO as a siloed or primary strategy, it’s time for a paradigm shift. Positions itself in the market.

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ClickFunnels

DECEMBER 14, 2022

The post 7 Effective Copywriting Tips For Affiliate Marketing appeared first on ClickFunnels. It might seem like you don’t need copywriting for affiliate marketing. But nothing could be further from the truth because copywriting is required at every stage of the affiliate marketing sales funnel. YouTube videos.

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ClickFunnels

JULY 22, 2021

The post How To Create A Winning Display Advertising Strategy appeared first on ClickFunnels. Organic — that is, non-paid — marketing can grow a business over the long haul. We use it all the time at ClickFunnels to generate leads, make sales, and get people signed up for our 14-day free trial. But we’ve got to be honest.

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Search Engine Land

JULY 28, 2023

If you are in marketing, especially content marketing, exploring the AI-based tools YouTube creators use is essential. Well, Rui is a virtual YouTuber, or VTuber. They offer insight into the most effective AI video generators that could secure your job in the near future. million views. And this wasn’t a fluke.

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Search Engine Land

MARCH 20, 2024

It’s rare to find businesses executing a cohesive strategy across all digital marketing channels. So, if you’re a PPC expert looking to tie your campaigns to other marketing efforts, here are four ways to start doing that. They usually have a dedicated creative team or agency creating their ads.

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Search Engine Land

JUNE 13, 2023

But I don’t think any brand should depend on a single marketing platform. I’ve written before about how to bring winning Facebook assets over to Google using a Performance Max campaign that replicates the social experience as best as possible. Today, I want to make a case for when, how, and why to consider YouTube Ads.

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Search Engine Land

MAY 30, 2023

For as long as I’ve worked in SEO , I have been asked the same question by brands and businesses, big and small: Why should I use YouTube ? Sadly, for many businesses, YouTube is just a place to host their videos. In short, for many businesses, YouTube is where their videos go to die. How can it help my business?

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Martech

APRIL 18, 2024

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. Finally, I’ll conclude with a guide to the most popular and powerful AI models available today, along with my short list of AI marketing tools worth paying for. Integrations.

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Search Engine Land

MAY 30, 2023

Knowing how to use Google Analytics 4 (GA4) is necessary for marketers looking to optimize their digital campaigns. And you can also use this framework to figure out how to best use GA4 within your organization. And you can also use this framework to figure out how to best use GA4 within your organization. Completed a tutorial.

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ClickFunnels

SEPTEMBER 23, 2021

The post 5 Ways To Generate More Leads For Mortgage Brokers appeared first on ClickFunnels. And when it comes to online marketing, this means persuading them to give you their email addresses. Want to make more money as a mortgage broker? Then you need to figure out how to generate more leads. Continue reading…. A masterclass.

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Search Engine Land

MAY 9, 2023

Assuming what works on one platform will work on another is a common digital marketing mistake. I see it in advertising all the time – someone who gets excellent results from search struggles with social, and vice versa. And then there’s YouTube. On the other hand, YouTube users are more in a Netflix or fix-it mode.

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Heinz Marketing

MAY 16, 2023

By Mina Guirguis , Marketing Consultant at Heinz Marketing Incorporating video into your social media marketing strategy is a great way to engage more followers, increase brand awareness, and drive conversions. Some of the most popular video platforms include YouTube, Instagram, Facebook, TikTok, and LinkedIn.

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ClickFunnels

AUGUST 24, 2021

The post The Most Effective Mobile Advertising Strategies appeared first on ClickFunnels. Think about your own experience: You probably don’t even notice banner ads, close interstitial ads immediately, and skip YouTube ads the moment the skip button appears. Did you know that 92.6% of all Internet traffic. Continue reading….

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Search Engine Land

FEBRUARY 20, 2023

What does this mean for marketers? In this guide, you’ll find an overview of video content, including why it matters for SEO, best practices for creating your video content strategy, and examples of various effective video types. hours per week. For businesses? What is video content? Read: No ads, no sales pitches.)

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Search Engine Land

AUGUST 29, 2023

Whether it’s Instagram, Facebook, LinkedIn or a different platform, below are some tips to optimize your social media profiles and content for the best SEO results possible. For example, include links to social media sites on YouTube channels and videos. Get the daily newsletter search marketers rely on.

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Search Engine Land

FEBRUARY 17, 2023

YouTube has the second-highest number of active users making it the world’s most popular video-first social media platform. Clearly, YouTube is doing something right with its algorithm, but what is it doing that’s so effective? We also asked active creators to share how they find the YouTube algorithm in the real world.

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Search Engine Land

JANUARY 11, 2024

Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO -related tasks. Methodology To test the models’ performance, I’ve put them against one another on the same data (i.e.,

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ClickFunnels

SEPTEMBER 17, 2021

The post What Is Sales Funnel Analytics? Over time, this can help you to 2x, 5x, or even 10x your sales funnel profits. YouTube channel. Building these assets takes time, but in the future, you will thank the present for doing it. And How To Effectively Use It] appeared first on ClickFunnels. Conversion Rates.

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ConversionXL

SEPTEMBER 20, 2021

With more than 2 billion monthly active users and more than a billion hours of content consumed every day, the right Youtube strategy can increase brand awareness, engagement, and conversions. . Strategically leveraging YouTube’s robust analytics can help you make data-backed decisions and improve performance. YouTube generated $19.77

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Martech

JUNE 7, 2023

Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. Every marketer must incorporate this channel into their strategy. Embrace video as a primary marketing avenue. Consider this your wake-up call.

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Search Engine Land

APRIL 17, 2024

Just like the AI-powered recommendations served to users on a TikTok or Instagram Reels feed, Google Discover uses machine learning algorithms to analyze user data and determine which topics and the best types of content a user is likely to engage with. What is Google Discover?

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Search Engine Land

APRIL 22, 2024

As a marketer and SEO expert, you’ll deal with it due to acquisitions, executive decisions or investor demands. Below are common situations in which we’ve helped clients regain traffic post-rebranding, sorted by situation and traffic drop types. Rebranding happens when companies grow or face big PR problems. But don’t panic.

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Search Engine Land

JANUARY 27, 2023

In the early 2000s, web search was mostly limited to search engines and online directories available at the time. I believe it’s time for SEO professionals to think beyond Google and search engines and start looking at search holistically. Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

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