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Mobile apps see a surge in consumer use and spending

Martech

The mobile app market continues its rapid growth as consumers spend more time and money on apps than ever before, according to data.ai’s latest quarterly research. In the third quarter, two of the top three breakout apps by download growth were AI-powered: ChatGPT and Remini, a photo editing app that uses AI to enhance photos.

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Cameron’s App of the Week: Unfold

Heinz Marketing

By Cameron Katoozi , Marketing Consultant at Heinz Marketing. Or maybe you’ve wondered how your favorite Instagram influencers make those eye-catching stories and posts every day? With its simple UI and array of customization, anyone can download the app and post to Instagram within minutes. Don’t see a font you like?

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TikTok releases Photo Mode and 7 new editing tools

Search Engine Land

TikTok has just announced Photo Mode, as well as seven new editing tools for creators. The seven new editing features are now available in the US and most regions globally. Add musical soundtracks to videos and photo carousels. Photo Mode. These are now available for both video and Photo Mode content.

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Instagram updates Reels to simplify content creation

Search Engine Land

Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos. You will also now have access to more editing capabilities than ever before as the platform has made it less time-consuming to customise templates. New editing capabilities. Added bonus.

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AI-powered martech releases and news: March 7

Martech

SpotOn’s SpotOn Marketing Assist is designed to streamline the restaurant marketing process, It defines marketing events each month and then creates and schedules campaigns for these events. Bazaarvoice’ s HarmonyAI streamlines content creation and discovery for marketers and social media teams.

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Carly’s App of the Week: PhotoRoom

Heinz Marketing

By Carly Bauer , Marketing Coordinator at Heinz Marketing. If you’re new or well versed in the world of photo editing, or big into visual content, PhotoRoom is the perfect app to allow you to remove backgrounds automatically and create professional images. Further edit the image, add text or a logo, or stickers.

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This day in search marketing history: March 18

Search Engine Land

Bing Ads testing Social Extensions: Link search ads to Facebook, Twitter, Instagram, Tumblr 2016: The ad extension was in beta in the U.S. Yahoo Loses Market Share As Some Firefox Users Return To Google 2015: Google had become increasingly aggressive in trying to lure back users. billion to $3.7