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The Best Sales Podcasts to Elevate Your Selling Game in 2024

Veloxy

Key Takeaways Sales podcasts offer valuable insights for sales professionals of all levels, featuring content ranging from beginner-friendly tips to expert interviews and advanced strategies for B2B sales, sales engagement, and various industry-specific sales topics.

Gaming 233
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The Role of AI in Predictive Analytics for B2B Marketing

Heinz Marketing

By Cameron Katoozi , Marketing Consultant at Heinz Marketing As we navigate the landscape of B2B marketing, it becomes increasingly evident that leveraging technology is not just beneficial but essential. It helps in identifying trends, understanding patterns, and finding potential prospects for a business.

B2B 117
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Why we care about AI in marketing

Martech

Chatbots and intelligent assistants are already leading client interactions, and AI-generated content is around the corner. Artificial intelligence (AI) in marketing leverages machine learning to make automated decisions. In this piece, we will dive deep into the value of AI technologies in marketing.

Campaign 145
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How to Use Predictive Sales Analytics to Drive Sales

Veloxy

Introducing predictive sales analytics—the strong arm of sales artificial intelligence that automatically and continuously analyzes customer behavior for buyer signals and readiness to buy. Read on to learn more about predictive sales forecasting and how it can help your sales teams and their sales performance.

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Did martech break B2B marketing?

Martech

Part one: The promise The birth of marketing technology brought so much potential to the marketing department. I was a young, freshly minted MBA with a background in computer science, and a two-year stint doing software marketing at IBM. Plus, marketing was getting some extra respect in board meetings. Lead capture forms.

B2B 124
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Email automation tools for the savvy marketer

Martech

Email marketing is ubiquitous in both B2B and B2C marketing today. But email marketing is not without its challenges. The proliferation of marketing emails presents three problems in particular for today’s marketers: It’s getting worse. As a marketing team, you need tools to help. Drip campaigns.

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AI Powered Digital Transformation in B2B Marketing

Heinz Marketing

By Payal Parikh , Director of Client Engagement at Heinz Marketing. We have all witnessed a digital transformation in B2B Marketing with the onset of Artificial Intelligence (AI). Marketers are becoming more comfortable utilizing AI in their digital marketing strategies than they were a few years ago.

B2B 109