ConversionXL

NOVEMBER 25, 2020

YouTube continues to be one of the best places to see organic growth, and the barrier to entry can be an advantage for companies and brands willing to put in the work. In this article, I’ll show you how to turn YouTube into a core part of your marketing efforts. YouTube fundamental content types you need to know.

CTR 129

CTR Entertainment Click Through Rate Education 129

ClickFunnels

AUGUST 11, 2021

This allows you to pick the most relevant lead magnet to promote in each social media post, YouTube video, blog article, etc. Here’s how Russell explains this: Fix these problems before you start scaling your marketing efforts. Otherwise, you might end up blowing your marketing budget on a broken sales funnel. billion users.

Lead generation 246

Lead generation Niche Price Promote 246

Search Engine Land

JUNE 26, 2023

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. Target with intent: Research and strategize with custom audiences, target with intent and grow your YouTube audiences with optimized detailed demographics.

High impact 93

High impact Objectives and Key Results Campaign Launch 93

Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. The first is making a thumbnail. So, how do you start vlogging?

Niche 101

Niche Entertainment CTR Follow-up 101

Search Engine Land

JULY 14, 2023

Look at videos Is the client investing heavily in YouTube ? If so, their YouTube channel should rank with a video box and neatly branded thumbnails. Even their channel provides a video with a sub-optimal thumbnail. Get the daily newsletter search marketers rely on. Disney has video boxes on their brand SERP.

Niche 96

Niche Clients Entertainment Engineering 96

Search Engine Land

FEBRUARY 24, 2023

Google Images to replace dimensions overlay on image thumbnails 2020: Google would instead show product, recipe, video, and soon, licensable labels in place of that dimensions information. Opera Says Google Dominating Search On Mobile Web 2010: Google had a lead comparable, almost exactly, to its market share on the PC in the U.S.

Negotiate 130

Negotiate Launch Electricity Networking 130

Martech

AUGUST 9, 2023

Want to work with the best marketers in the world? The best marketers in the world are available and eager to work with you. Creators are the most proficient, passionate and productive marketers, bar none. And they know the biggest secret of all marketing — how to get and keep attention. You don’t have to imagine.

Entertainment 89

Entertainment Promote Niche Strategize 89

Search Engine Land

MARCH 10, 2023

The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.” Static headlines now available for DSAs in Microsoft Advertising 2021: Marketers could now have full control over their ad text with Dynamic Search Ads.

Commission 94

Commission Objectives and Key Results SQL A/B testing 94

ConversionXL

SEPTEMBER 20, 2021

With more than 2 billion monthly active users and more than a billion hours of content consumed every day, the right Youtube strategy can increase brand awareness, engagement, and conversions. . Strategically leveraging YouTube’s robust analytics can help you make data-backed decisions and improve performance. YouTube generated $19.77

CTR 134

CTR Click Through Rate Non-Profits Represent 134

Hubspot

APRIL 4, 2019

In content marketing, the same principle applies. In other words, staying laser-focused on retaining attention is actually the best strategy for acquiring new attention because your current customers are providing so much word-of-mouth marketing -- it’s like a flywheel. 5 Strategies for Growing Your YouTube Subscribers.

Non-Profits 78

Non-Profits Click Through Rate Growth Gaming 78

Hubspot

DECEMBER 12, 2018

Since marketers are at the mercy of algorithms on nearly every publishing channel, knowing how each of these unique algorithms work is crucial to attracting and maintaining an audience. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube.

Launch 78

Launch Gaming Follow-up Growth 78

Hubspot

MARCH 14, 2017

And if you haven't experimented with this powerful medium yet, you're missing out -- 66% of B2B marketers are already creating video content to support both their marketing department goals and larger business initiatives. Marketers starting out with video often wonder if they should just use YouTube to host their brand's videos.

Objectives and Key Results 94

Objectives and Key Results Start-ups Follow-up B2C 94

Hubspot

MARCH 28, 2019

As a video marketer, editing might be the most important part of post-production. So what’s a video marketer to do without editing software? So what’s a video marketer to do without editing software? Fortunately, YouTube offers a web-based video editor that is completely free and accessible through its platform.

Product 101

Product 101

Search Engine Land

AUGUST 18, 2023

Leading social media platforms like TikTok, Instagram Reels, and YouTube Shorts are now favorites among brands. These key consumer preferences drive innovations in search and content marketing, especially as they aim to provide consumers with new experiences and ways to find and digest information. SUBSCRIBE See terms.

Technology 96

Technology Technology Process Objectives and Key Results 96

ConversionXL

APRIL 7, 2020

Podcasting as a marketing channel. Some marketers may also benefit by refining speaking and interviewing skills in a lower-risk environment than on a stage. As with any marketing effort, a podcasting program should start with a foundational alignment to marketing or business objectives. Let’s get started. .

Objectives and Key Results 85

Objectives and Key Results Strategic partnership Promote Start-ups 85

Search Engine Land

MARCH 16, 2023

Google Testing New Sponsored Shopping Boxes, With 3D View 2014: Google continued to experiment with Google Shopping displays beyond the traditional thumbnail box panel of Product Listing Ads. The State Of Search Engine Marketing 2007 2008: The future looks bright for search, according to SEMPO’s annual State of Search Engine Marketing report.

Engineering 96

Engineering Launch Gaming Retail 96

Search Engine Land

MARCH 6, 2023

But, websites can be challenging to maintain, so these one-page platforms have filled a significant market niche. If you have a big following on Instagram, YouTube, TikTok or elsewhere, your link-in-bio platform may affect how effectively your link weight flows to other accounts where you are less popular or webpages you link to.

Construction 96

Construction Engineering Niche Networking 96

Refreshing Solutions

AUGUST 17, 2021

Now that you’ve created a YouTube marketing channel for your video marketing strategy, it’s time to move on to the next step: how to get subscribers on YouTube. The only way to do that is to gain YouTube subscribers. But how do you get more subscribers on YouTube? and how to get subscribers on YouTube fast?

Promote 40

Promote Follow-up Campaign Technique 40

Hubspot

JUNE 17, 2019

You can't deny that video is a vital part of any business's marketing strategy in 2019. It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. The results exceeded my expectations for YouTube metrics. YouTube Subscribers increased by 37%.

Niche 78

Niche Start-ups Growth Process 78

SaaStr

AUGUST 3, 2023

We ran our YouTube headlines through Jasper and our thumbnails through another service. So actually, we can’t 100% be sure the improvements were from the text and thumbnail changes alone. The post We Ran Our YouTube Videos Through AI. I’m bullish but also just … watching and learning. What did we see?

Niche 15

Niche Service 15

Hubspot

JUNE 5, 2017

Video is dominating social media marketing. We’re breaking down what performs best on four of the top networks: Instagram, Facebook, Twitter, and YouTube, so you can easily create videos that truly shine no matter where you share them. Instagram allows you to select a video cover that shows as a thumbnail in the feed.

Networking 78

Networking Promote Growth Process 78

Hubspot

MARCH 6, 2017

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising. The 2 Types of YouTube Video Ads.

Campaign 101

Campaign Launch Networking Real Estate 101

Hubspot

OCTOBER 28, 2012

Isn’t it scary how quickly the marketing world is moving these days? To help you see the treats inside the tricks, we’ve provided you with a weekly round-up of the top marketing stories of the week. Twitter Launches Gender Targeting For Advertisers, From Marketing Land. Uncovering Marketing Benchmarks from 7,000 Businesses.

Launch 72

Launch Engineering Promote Gaming 72

Hubspot

OCTOBER 14, 2012

Significant changes are happening every day in the world of marketing, and it’s becoming quite the task to keep up with all of them. As a marketer, think about how agile your marketing really is. Have you trained your marketing team to experiment and take chances that will propel you forward? It’s “Top Heavy 2?

Engineering 76

Engineering Launch Retail Networking 76

Hubspot

APRIL 1, 2018

You'll also get cover photo templates for Twitter, LinkedIn, YouTube, and Google+ with your cover photo template download !). Personally, I thought that was way too restrictive for marketers, but the sentiment behind the rule was a good one. 11 Best Practices for Your Facebook Cover Image. Do abide by Facebook's cover photo guidelines.

Launch 101

Launch Follow-up Networking Meeting 101

Salesmate

JUNE 24, 2021

Your sales email is not a marketing broadcast that you sent you a million people. Link YouTube videos. Video thumbnails attract more attention than images, and you can leverage this fact by adding links to your YouTube videos in your signature. Never Capitalize Every Word of Your Subject Line, Like This.

Pitch 89

Pitch Sales Prospecting Construction 89

Hubspot

MAY 21, 2019

HubSpot All-in-One Marketing. This is one of the most useful bundles out there, putting the awesome power of HubSpot’s CRM , marketing, sales, and customer service software right into your WordPress dashboard. YouTube Gallery by YotuWP. If the widget ticks these four boxes, you’re good to go. Price: Free. 5 | 104 reviews.

Price 78

Price User Experience Follow-up Contact 78

Hubspot

OCTOBER 19, 2011

Successful inbound marketers understand the value of an effective Facebook presence complete with an engaging business page that attracts a lot of 'Likes' (By the way, have you liked HubSpot on Facebook yet? ;o). Facebook allows you to make minor edits to your thumbnail by dragging the larger image to adjust to fit a smaller thumbnail size.

Real Estate 78

Real Estate Pitch Promote Contact 78

Hubspot

OCTOBER 24, 2011

In case you haven’t noticed, YouTube recently made some design changes , one of which included an updated video end-screen. Before, when you finished watching a video, YouTube would feature one video with a giant thumbnail, and then a couple others with smaller thumbnails. There goes your YouTube name.

Promote 58

Promote Price Closing Prospecting 58

Search Engine Land

FEBRUARY 26, 2024

They take away portions of search market share to self-hosted proprietary videos businesses have always used on their websites. Embedding YouTube videos may not necessarily result in more backlinks but could improve rankings. MB in 70 seconds of YouTube-embedded video. Get the daily newsletter search marketers rely on.

UX 127

UX Engineering Follow-up User Experience 127

ClickFunnels

JULY 5, 2021

The post 3 Digital Marketing Strategies That Work Like Crazy appeared first on ClickFunnels. You need to master digital marketing if you want to grow your business in 2021. That’s why today we are going to discuss three digital marketing strategies that work like crazy. Strategy #3: Build a Popular YouTube Channel.

Pitch 246

Pitch Lead generation A/B testing Follow-up 246

Hubspot

DECEMBER 23, 2019

However, unlike traditional viewing on television and even YouTube, a large percentage of people watch Facebook videos from their smartphones, and play them silently from their news feed. Graham Mudd, Facebook's Director of Ads Product Marketing, estimates that up to 40% of Facebook video ads fail to communicate when the sound isn't on.

A/B testing 101

A/B testing Follow-up Up-sell Start-ups 101

ConversionXL

MARCH 13, 2019

Many are familiar with the digital darlings that market directly to consumers—Warby Parker, Away, Allbirds, etc. But the B2B ecommerce market is growing exponentially , estimated to reach $1.2 B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting.

B2B 130

B2B B2C Retail X-functional 130

Hubspot

SEPTEMBER 9, 2010

For the marketers reading this post, though Google has the majority of the search engine market share it isn’t the only option for paid and organic search engine marketing. If you are a marketer using Twitter, Searchtastic is worth checking out. ClipBlast - YouTube is the king of video as well as video search.

Engineering 76

Engineering Networking Service Market share 76

Hubspot

APRIL 17, 2014

This post is an excerpt from our latest ebook, How to Optimize Your Marketing Channels. Here’s a list of dimensions for Facebook, Twitter, LinkedIn, Google+, Pinterest, and YouTube. Link Thumbnail: 100 x 100. Integrate Social With Your Other Marketing Channels. All dimensions are given as width x height.

Networking 77

Networking Follow-up Lead generation Contact 77

Hubspot

FEBRUARY 10, 2021

YouTube, launched in 2005, the second most visited website in the world. In fact, YouTube is the second most popular channel for businesses sharing video content. In fact, YouTube is the second most popular channel for businesses sharing video content. How To Get More Views on YouTube For Free.

Closing 101

Closing Niche Follow-up Start-ups 101

Hubspot

OCTOBER 29, 2015

Creating a video (or video series) to help market your product or service is a no-brainer. Read this post and take away five tips to create a great video to market your business. The number one marketing challenge you’ll face during launch is standing out from competitors in your field. 1) Showcase Your Personality.

Real Estate 78

Real Estate Manufacturing Launch Product 78