Score More Sales

MARCH 13, 2013

Make that your last poorly executed event, and read on for ways to leverage this opportunity into a strategic opportunity finder. Work to include a social selling strategy to promote that you’re at the show. Invite existing customers as well as any prospects and strategic partners that are in the geographic area of your event.

Tradeshows 87

Tradeshows Follow-up Strategize Technology 87

Heinz Marketing

JULY 31, 2020

Instead of spending time (and hours of headaches) attempting to build a virtual tradeshow floor, put your resources into giving the audience more ways to interact and engage with the virtual events they’re already a part of. Otherwise, your promotions may as well fall on deaf ears. Pre-event effectiveness is an uphill battle.

Tradeshows 114

Tradeshows User Experience B2B Promote 114

Martech

SEPTEMBER 25, 2023

Showing an ROI for a tradeshow event should include all the possible activities that contributed. This perception can lead to a devaluation of marketing’s strategic importance and a lack of recognition for its impact on a company’s success. What is the potential value of sales to these customers? Content distribution.

A/B testing 127

A/B testing Tradeshows Finance Cross-sell 127

Heinz Marketing

MARCH 5, 2019

In order to implement a scalable, repeatable process for planning, promoting, and executing your webinar activities, you must ensure that all relevant parties within your organization know their roles and responsibilities. Why should you care about enabling your internal teams? To drive the success of your webinar program at-scale.

Strategic planning 70

Strategic planning Promote Strategize Presentation 70

Hubspot

MARCH 24, 2020

A product announcement is the initial set of marketing activities aimed at promoting a new or updated product. To set the product announcement up for success, you may also choose to strategize a supporting launch campaign. Demos or promotional materials for tradeshows or other events. Product Announcement.

Product 53

Product Tradeshows Launch Promote 53

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Promote blog posts on other marketing channels, like social and email.

Tradeshows 53

Tradeshows Promote Launch Technology 53

KO Advantage Group

DECEMBER 2, 2021

This group gained notoriety with the promotion of Gamestop shares (GME) and AMC. This purchase positioned Salesforce strategically to take advantage of the work-from-home environments many companies were determined to navigate. Ensure you’re creating value and not using the channel to be self-promotional. 20-minute meetings.

B2B 62

B2B Agriculture Tradeshows Manufacturing 62

Sales Hacker

APRIL 21, 2022

Enterprise sales reps need to have business expertise, process management skills, and strategic planning to be able to close the deal. It’s a more strategic, creative sale. I generally recommend that a company hires (or promotes) an exploratory enterprise sales rep to start to test the waters in bigger deals. Personalization.

Cross-sell 101

Cross-sell Legal Contract Price 101

Sales Hacker

MAY 9, 2019

It also helps create “micro promotions” which are useful for motivating people, especially those who are early in their careers. This is common practice at companies working strategic deals with large teams. An overview of three titles. Step 3: Determine Total On-Target Earnings (OTE). Metrics to keep in mind.

SQL 110

SQL Commission Customers Non-Profits 110

SBI

NOVEMBER 7, 2019

Zuant has a suite of powerful tools for field sales and mobile data capture for activities like tradeshow lead retrieval and finding, sending and. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. Field Sales. Video Reviews. Lead Engagement. Video Reviews. Account Planning.

Customers 22

Customers Tradeshows Technology Technology 22

Sales Hacker

OCTOBER 21, 2019

Co-Founder & CRO of TradeShow Makeover. Strategic Selling and it’s companion book, Conceptual Selling. My greatest achievement has been promoting 67 different people into leadership. . I prefer to take conference calls on a hike, strategize with co-workers on a trail, and listen to podcasts when I’m hiking alone.

Sales 97

Sales Up-sell Start-ups Cross-sell 97

Martech

JANUARY 22, 2025

But SoLoMo has become the backbone of modern event promotion. Create strategic FOMO Elation Lighting, a professional lighting company, executed a SoLoMo strategy to generate hype for the new products it released at LDI, one of its industry’s most significant tradeshows in Las Vegas. Another marketing acronym?”

Tradeshows 117

Tradeshows Finance Promote Follow-up 117