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4 Ways Animation Can Actually Improve User Experience

ConversionXL

There are 4 ways animation, when used properly, can actually strengthen UX. And better user experience can lead to higher conversions. The UX research firm Nielsen Norman Group outlines principles of web page animations. They explain that fast animation grab users’ attention. – Luke Wroblewski. Conclusion.

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User Experience Testing: A Conversion-Focused Guide

ConversionXL

User experience is a nebulous term. What defines a “good” UX from a “bad’ UX, and what do the gradations look like between the two poles? The challenge comes in testing and measuring UX. That’s what this article is about: measuring and testing UX. That’s what this article is about: measuring and testing UX.

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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Moreover, they can have considerable positive effects on the user experience as well, which translates into metrics that are harder to measure, but are nonetheless of paramount importance to online businesses, such as customer satisfaction and retention. Similarly, a search box on 404 pages can sometimes make up for the UX glitch.

UX 115
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A Proven UX Research Process to Redesign Your Website

ConversionXL

You can throw away years of incremental gains in UX and site performance—unless you have a battle-tested process. I’m going to walk you step-by-step through our company’s UX research process for site redesigns—the role of each aspect, how long each should take, and what, generally, each entails. Website redesigns are a huge risk.

UX 131
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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps.

UX 130
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How to Build a Cloud-Based SaaS Application in 5 Steps

Sales Pop!

This technique is used commonly with mobile apps and cloud services, such as OneDrive and iCloud. Step 3: UI and UX. It goes without saying but the app you are developing is going to need an attention-grabbing, aesthetically pleasing interface for its users.

UX 245
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Getting The Website Information Architecture Right: How to Structure Your Site for Optimal User Experiences

ConversionXL

Techniques for figuring out the optimal menu structure. Here are research and testing techniques UX professionals use to determine the best information architecture, workflows, menu structure or web site navigation paths. Card sorting technique will help you figure out how to structure you menus. Omnigraffle.