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MarTech’s guide to GDPR: The General Data Protection Regulation

Martech

When the European Union adopted its General Data Protection Regulation in 2018, the law was heralded as a privacy game changer that would usher in a new era of consent around online data collection and put the right to protect personal information directly in the hands of individuals.

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Category Creation & What Sets You Apart From Competitors with Veronika Riederle

Sales Hacker

In this episode of the Sales Hacker Podcast, we have Veronika Riederle , Co-Founder & CEO at Demodesk , a customer meeting platform company she launched in 2018 that’s bringing in seven figures with a global hybrid remote team. How to differentiate in a crowded environment. Subscribe to the Sales Hacker Podcast.

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Looking for clarity on CDPs: Monday’s Daily Brief

Martech

Good morning, Marketers, how about CDP for service? He was responding to my growing sense that how vendors or customers refer to solutions is getting more and more blurred. Now it doesn’t appear that there’s any intention of excluding marketing and sales data, for example, but then why is it specifically for service?

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Sales Strategy: 6 Steps to Increase Conversion Rates

Lead Fuze

When working within a business, it’s easy to get into the mindset of just wanting to get things done. However, much like warfare, if you charge into battle without a proper sales strategy, you’re running blind. What is a sales strategy. What is a sales strategy. Types of sales strategies. Inbound sales strategy.

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PODCAST 146: Why Following Your Passion Is Bad Advice (and what the good advice is) with Callie Moriarty

Sales Hacker

Subscribe to the Sales Hacker Podcast. Lessons learned from nine months in enterprise sales [10:18]. Sam Jacobs: This week on the show, we want to put a spotlight on account executives, people like you that are in the trenches making sales. What’s your sales organization’s biggest challenge right now?

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Unriddled: New Data on Trust in Facebook, Product Announcements from Apple, and More Tech News You Need

Hubspot

When asked how much they trust a selection of tech companies to obey data privacy protection laws, 41% of Americans say they trust Facebook, while 51% do not. When asked how much they trust a selection of tech companies to obey data privacy protection laws, 41% of Americans say they trust Facebook, while 51% do not. Source: Reuters.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. It has little to do with the work itself, and more to do with the societal pressure, norms, and bias that exist in 2021. Questioning what we can achieve and how far we can stretch is a tactic to evaluate our choices. What is one a-ha moment you’ve had in your sales career?

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