Iannarino

MAY 14, 2025

Discover why high-pressure sales tactics fail in B2B deals and learn modern strategies to build trust and create value for your clients.

B2B 254

B2B Trust Clients Sales 254

Anthony Cole Training

MAY 15, 2025

Last week in part 1 of our 3-part series on Hiring and Retaining Top Sales Talent, we discussed the importance of defining your ideal sales candidate profile and establishing firm hiring standards. Identifying critical, non-negotiable standards and expectations for new hires will help to improve the quality of the candidates you look for, interview, and eventually hire.

Negotiate 247

Negotiate Sales Process 247

Sales Pop!

MAY 11, 2025

Errors are commonplace, but how we handle them defines us and can weigh heavily on future business. First and foremost, it is best to admit a mistake upfront and sincerely apologize. Next, explain how the issue arose and then suggest fixing the problem together. The suggestion arises because misunderstandings frequently occur. Its generally a two-way street, so if the other person or company realizes the cause, they will be more likely to seek a better solution.

Growth 159

Growth Teamwork Referrals Drivers/motivators 159

Partners in Excellence

MAY 12, 2025

On Friday, I realized I had failed at something—miserably. A few weeks ago, I met with a great team. We had an exciting project, we agreed on the action plan and next steps. This action plan was highly dependent on some things I committed to. Two and a half weeks passed. The person leading the project reached out, “Dave, we’d like a follow up meetings, but we are missing some stuff…… ” I was ashamed.

Meeting 95

Meeting Trust Follow-up Clients 95

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

Hospitality

Martech

MAY 15, 2025

A company that’s bet its future on AI agents knows you must be able to trust agents’ actions when they engage with customers and employees. So, it’s no surprise that Salesforce today unveiled a set of governance, security and compliance capabilities to help organizations deploy trusted AI agents. Salesforce’s State of IT survey, a global survey of more than 2,000 enterprise IT security leaders, put numbers to the issue of AI agent trust.

Government 111

Government Trust Conversion Product 111

Sales Gravy

MAY 12, 2025

Your quota doesn't take a summer vacation, so your pipeline-building efforts can't afford to either. This is a reality check. Summer is coming fast and if you dont get your pipeline positioned for success now, youll be scrambling come mid-July. The summer sales slowdown is a documented phenomenon across almost every industry. According to data from HubSpot, prospecting response rates can drop by as much as 25% between June and August.

Quota 79

Quota Pipeline Appointment Prospecting 79

Sales Pop!

MAY 15, 2025

There are a lot of file conversion types that people need to perform these days, and it can be confusing to distinguish one from the other and what you need for particular purposes. Fortunately, there are also a lot of conversion programs out there, and information on carrying out conversions is plentiful. MP4 to MPG is one of the conversions that you might need to make.

Follow-up 130

Follow-up Conversion Start-ups Trust 130

Partners in Excellence

MAY 14, 2025

We’ve seen the 100s of articles, the 100s of prompts, the 100s of cheat sheets focused on saving our time. Theoretically, I don’t have to manage my calendar, to-do lists, follow ups, anything. I don’t have to worry about the responses to queries, or the follow ups to the meetings. All that time spent on these and other tasks is automated, freeing up time to be “more productive.” For those who know me, I’m obsessed with my personal productivity.

Follow-up 103

Follow-up Meeting CRM Product 103

Martech

MAY 15, 2025

Many companies are trying to implement AI transformation but most stall because the focus is on technology, not of people. Successful transformation requires rethinking roles, processes and mindsets across the organization. Why AI transformation is more complex than it looks AI transformation goes beyond using the technology. Although AI is already part of daily life for people and companies, it is a big step from using AI to transforming your team, department or company.

Technology 89

Technology Technology Trust Process 89

SalesHood

MAY 13, 2025

Discover how SalesHoods AI sales coaching platform is helping sales teams scale coaching, improve confidence, and exceed revenue goals.

Sales 91

Sales B2B 91

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

High impact

Salesforce

MAY 15, 2025

The Summer ’25 Release (rolling out April-June 2025) is packed with updates designed to fuel your innovation. We’ve sifted through the details to bring you the key highlights across critical areas, so you can focus on what matters most: creating exceptional value for your customers. From Agentforce to Data Cloud, Developer Experience to Digital Wallet, we’re breaking down the key enhancements that mean new opportunities and bigger wins for you.

Original Equipment Manufacturer 95

Original Equipment Manufacturer Cross-sell Manufacturing Trust 95

SaaStr

MAY 14, 2025

So Atlassian is the developer software engine that just keep going: $5.4 Billion in ARR Growing 14% — and importantly, predicting 19% growth for Q4’25 500+ $1m Customers 300,000+ Customers total 5 Interesting Learnings: #1. AI Now At The Center of All Core Apps, And Now Included — Not an Upsell or Add On A big change, and one I think will come to most SaaS and B2B leaders.

Non-Profits 84

Non-Profits Government Launch B2B 84

Adaptive Business Services

MAY 14, 2025

Not totally, severely damaged, and thats ok. Heres what happened. In preparation for starting to work with two new Nimble CRM clients who have substantially large and junked up databases, I decided to experiment with AI to see if I could deploy that in the cleanup. I always test things on myself first. Sacrificial lamb. Smart. Things were going great until I wanted to make it even better and then tragedy struck.

CRM 86

CRM Contact Clients Consult 86

Martech

MAY 14, 2025

Marketing was already a top-five use case for Databricks customers, and today’s launch of its new Data Intelligence for Marketing platform formalizes the company’s efforts to unify marketing data in one place and make it easily accessible. It’s the first time Databricks, which has a decade of experience in the cloud data space, has launched a product designed specifically for marketers, and it speaks to the importance of data and AI to modern marketing organizations.

Government 90

Government Launch Pipeline Campaign 90

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B2B

Understanding the Sales Force

MAY 15, 2025

Why does the power generated by a car engine continue to be measured in horses? According to Wikipedia, “Car makers began discussing horsepower in the late 19th century, particularly after the introduction of the first modern gasoline-powered automobile by Carl Benz in 1886.” Its been nearly 150 years since they began the transition from horses to motorized carriages or cars; do you suppose we could measure the power of engines differently than comparing them to horses?

Engineering 75

Engineering Price Follow-up Pitch 75

Salesforce

MAY 14, 2025

Running your small and medium business (SMB) without business intelligence (BI) is like driving across the country with a paper map from the 1980s. Sure, you might reach your destination, but youll likely waste time, resources, and get lost along the way. Without BI, you miss out on data-backed insights that can help steer your business in the right direction.

CRM 84

CRM Growth Niche Customer Relationship Management 84

SaaStr

MAY 16, 2025

Dear SaaStr: We Have a $7m ARR Business But Our CAC is Way Too High. Should We Cut and Marketing To The Bone? Look don’t throw money away on sales & marketing. If your sales team can’t close anything , you need to part ways. If you are doing intiatives in marketing and they are bringing in zero customers, just stop those things. But more often, sales and marketing is closing some deals, just not enough.

UX 65

UX Pipeline Referrals Growth 65

Highspot

MAY 15, 2025

Key takeaways Personalization is a must, not a nice-to-have, since 71% of buyers expect personalized experiences, and 76% get frustrated when they don’t get them. The best pitch decks follow a story arc that connects the problem to your solution with clear proof and a strong CTA. Regular updates tied to product changes, buyer feedback, and market shifts keep your deck sharp, relevant, and aligned with what your audience needs to hear.

Pitch 52

Pitch Objectives and Key Results Presentation Price 52

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Martech

MAY 15, 2025

Marketing operations (MOps) has evolved far beyond its early role of managing spreadsheets, technical integrations and last-minute fire drills. As enterprises double down on marketing technology, big data and artificial intelligence, MOps is now a strategic function of marketing. The shift from monthly reports and quarterly reviews to real-time insights and cross-functional coordination is driven by powerful forces: the rise of agentic and generative AI, predictive analytics, the push for omnich

Government 70

Government Strategize Technology Technology 70

Sales Gravy

MAY 14, 2025

Brian Kemski wants to know how to stop prospects from ghosting him. He asks question that plagues salespeople everywhere: "What can I do about prospects who go through the process, seem interested, and then disappear into the witness protection program after I give them my information?" If you've been in sales for more than a week, you know exactly what Brian is talking about.

Prospecting 58

Prospecting Meeting Price Presentation 58

Salesforce

MAY 15, 2025

The potential of AI agents, like those powered by Agentforce, to revolutionize business processes is immense. From automating customer service interactions to assisting employees with complex tasks, agents promise unprecedented efficiency and personalized experiences. Yet, as organizations lean into this future, a critical question looms large: Can we truly trust AI agents with our most sensitive data and fundamental operations?

Government 85

Government Trust Negotiate Healthcare 85

SaaStr

MAY 14, 2025

Dear SaaStr: What’s The Best Ways to Part With A Leader? First of all, no matter what, remember it’s your fault it didn’t work out. The issue is probably it wasn’t the right fit, or it was the right fit for a while, but no longer is. So treat them they way you’d want to be treated, and without blame. No matter what happened (outside of fraud, inappropriate behavior, not showing up to work, etc.

Networking 71

Networking Growth Conversion Start-ups 71

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

Highspot

MAY 15, 2025

Key takeaways Partner enablement extends your sales force with skilled external teams who can represent your brand, reach new markets, and close deals with the same confidence and consistency as your internal reps. Effective enablement includes onboarding, product training, content delivery, skill assessments, and ongoing communication, adapted to each partner’s needs and market.

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Martech

MAY 15, 2025

If your loyalty strategy still revolves around points and perks, its time for an update. Consumer allegiance is no longer built on convenience aloneits driven by alignment. Shoppers are scrutinizing your brands ethics, your data practices, and your follow-through. And younger audiences arent shy about walking away if you miss the mark. AtDatas white paper, Beyond the Purchase: The Future of Consumer Behavior in 2025, outlines the real drivers of brand trust and retention in a post-personalizatio

Drivers/motivators 82

Drivers/motivators Trust Growth Customers 82

PandaDoc

MAY 12, 2025

Every brand knows that pricing plays a major factor in purchasing decisions. Price is one of the most visible parts of any offer, and getting it wrong can cost more than just a few sales. A poor pricing strategy erodes trust, damages positioning, and undermines long-term brand growth. If the initial go-to-market pricing strategy is off, by the time the company makes an adjustment, damage is already done.

Price 52

Price A/B testing Non-Profits Legal 52

Salesforce

MAY 15, 2025

Digital accessibility is a must for the more than 1 billion people living with disabilities globally. That alone is proof of its significance, but its value extends far beyond that statistic. From making it easier to navigate a website one-handed, to improving screen visibility in bright sunlight or supporting people experiencing age-related vision changes accessible design benefits everyone.

Drivers/motivators 66

Drivers/motivators Technology Technology User Experience 66

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

SaaStr

MAY 11, 2025

Dear SaaStr: How Do I Become a Better SDR? To become a better SDR, you need to focus on three key areas: precision, persistence, and value-add. Heres how you can level up: Stop Spraying and Praying : The era of blasting 10,000 generic emails is mostly over. Even with AI. Instead, focus on quality over quantity. Target 50 great prospects a week and make your outreach personalized and thoughtful.

High impact 59

High impact Pipeline Strategize Prospecting 59

Highspot

MAY 15, 2025

Should we organize our sales team by region or industry? And how do we scale without slowing things down? If youre asking these questions, youre not alone. Sales leaders everywhere know that structure determines outcomes. Get it right, and your team moves faster, closes more deals, and delivers a better buyer experiences. Get it wrong, and confusion creeps in, reps slow down, and opportunities slip away.

Territory 52

Territory Healthcare Hospitality Sales 52

RAIN Group

MAY 14, 2025

Sellers in 2025 face a perfect storm: economic and political uncertainty, rapid tech advancements, lengthening sales cycles, and increasingly complex buying committees. Expectations havent adjusted to this new reality; sales leaders are still on the hook for aggressive growth. One word defines this moment: complex.

Sales 68

Sales Growth Sell 68

Sales Hacker

MAY 16, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

GTM 72

GTM Represent Legal Go To Market 72

Speaker: Yohan Lobo and Dennis Street

In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.

Product