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Highspot’s Customer Growth Surges as Companies Turn to Enablement to Drive Sales Productivity

Highspot

In fact, according to Gartner, “Sales enablement grew several percentage points faster than the sales segment average, demonstrating continued enhanced interest in solutions that can increase the effectiveness of sellers” (Gartner®, Market Share Analysis: CRM Sales Software, Worldwide, 2021, 2022)*.

Growth 98
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. Growth is everyone’s business. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time.

Growth 115
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Your 2023 SaaStr New Years’ Resolutions

SaaStr

Shopify is seeing higher e-commerce growth at the end of 2022 than earlier, Healthcare has seen no real downturn or impacts. Don’t settle less growth that Your NRR + 20%. Launch a truly great second product. Launch a more valuable, new higher-end edition. Everyone lowered the hiring bar a bit in the 2021 Boom.

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This day in search marketing history: March 16

Search Engine Land

Google My Business releases tool to manage your reviews 2021: Previously, there was no real way to see the status of reviews you submitted for a takedown in an organized fashion More PPC advertisers pause campaigns amid coronavirus upheaval 2020: “It’s surprising how fast things have changed in just a couple of days.”

Launch 91
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3 key trends impacting search marketing today

Search Engine Land

Another important date for internet privacy is September 2020, when iOS14 launched on Apple devices. The browser market share in the United States looks is as follows: Chrome: 49% Safari: 35% Edge: 8.5% Google Ads introduced data-driven attribution (DDA) in September 2021. Firefox: 3.5%

Campaign 106
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Innovation vs. rebranding: How to choose the best change for your business

Martech

Do you see innovation-fueled growth as imperative to success? Do you have a list of cascaded targets that reflect your growth plan and provide guidance moving forward? Can you outcompete others in your industry by developing and launching innovative products or services before they do and with other competitive advantages?

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This day in search marketing history: March 11

Search Engine Land

Read all about it: EU Approves Google-DoubleClick Acquisition Google: It’s Official, We Own DoubleClick Google Expects To Be “Very Significant” In Display Ad Segment Also on this day Google launches automated vehicle ads 2022: This format used vehicle data feeds in Google Merchant Center to match users’ searches with ads.