SaaStr

SEPTEMBER 1, 2023

The last SaaS leader to IPO was HashiCorp back in Dec 2021. After that, the public markets began a precipitous decline — leading to an almost 2 year pause in SaaS IPO. Shopify’s market share in eCommerce platforms has only grown over Klaviyo’s 13 year history, and today is has 70% or so market share.

Retail 89

Retail Market share B2B Campaign 89

Sales Hacker

JANUARY 20, 2021

But more than 40% of early-stage ABMers are looking to account-based marketing as a lead gen strategy versus a business strategy that creates alignment across the organization and drives revenue growth with new and existing accounts. Feel free to jump ahead: What is account-based sales and marketing?

Objectives and Key Results 67

Objectives and Key Results Appointment Campaign Growth 67

SaaStr

OCTOBER 28, 2020

No, the biggest change in Venture Capital in 2020-2021 is what he called “The Postmates Effect” That Postmates was arguably #3 to Doordash and UberEats, and still was worth billions. The post Venture Capital in 2020/2021 and “The Postmates Effect” I.e., It’s OK to Be #2 or #3 Now.

Market share 82

Market share Product Growth 82

Martech

JUNE 6, 2022

One result: In the third quarter of 2021 Android got more marketing dollars than iOS for the first time, a 10% swing from three years earlier. . ATT appears to have hit mobile game advertisers particularly hard — 68% said mobile marketing was more difficult in 2021 (43% non-gaming). Biggest impact. Why we care.

Gaming 112

Gaming Follow-up Market share Growth 112

Search Engine Land

MAY 24, 2023

The browser market share in the United States looks is as follows: Chrome: 49% Safari: 35% Edge: 8.5% By the end of 2024, third-party cookies will be effectively retired, as Chrome, Safari and Firefox represent almost 90% market share of web traffic in the United States. Firefox: 3.5%

Campaign 108

Campaign Trust Launch Networking 108

Search Engine Land

MARCH 9, 2023

Growth Of Mobile Search “Like Seeing My Second Child Grow” Says Google Search Chief At #SXSW 2013: Also, SEO isn’t bull and the biggest challenges in search were the knowledge graph, speech recognition and natural language. 2010: A short but well-done video on how much Google knows about us, possibly implying that Google owns its users.

E-commerce 96

E-commerce Territory Engineering Networking 96

Search Engine Land

MARCH 15, 2023

Google My Business releases tool to manage your reviews 2021: Previously, there was no real way to see the status of reviews you submitted for a takedown in an organized fashion More PPC advertisers pause campaigns amid coronavirus upheaval 2020: “It’s surprising how fast things have changed in just a couple of days.”

Launch 94

Launch Engineering Gaming Territory 94

SaaStr

JULY 29, 2021

SalesLoft, the First Ecosystem Partner of SaaStr Annual 2021 Conference . SAN FRANCISCO, CA – June 22nd, 2021 – SaaStr Annual , the world’s largest non-vendor B2B software conference, is proud to announce that SalesLoft will be joining the conference this year as a partner exhibiting the first ecosystem in the conference’s history.

Promote 100

Promote Government Contract B2B 100

SaaStr

JANUARY 17, 2021

— Jason BeKind Lemkin (@jasonlk) January 17, 2021. E.g., “Well, MaestroQA is at $5m ARR and has grown 14.20309% a month for the past 5 months and is completely changing the way a $50 billion market does …” [numbers not actual, just for the sample anecdote]. — Shafqat Islam (@shafqatislam) January 17, 2021.

Legal 145

Legal Growth Start-ups Up-sell 145

Highspot

FEBRUARY 1, 2024

Enablement technology has become essential At the outset of 2024, it is clear that enablement technology , like the talented, vital enablement teams who use it, has become an essential part of every successful business’ go-to-market strategy. in 2022, after growth of 19.7% in 2022, after growth of 19.7%

Customers 64

Customers GTM Account management Government 64

SaaStr

DECEMBER 29, 2022

Shopify is seeing higher e-commerce growth at the end of 2022 than earlier, Healthcare has seen no real downturn or impacts. Don’t settle less growth that Your NRR + 20%. Everyone lowered the hiring bar a bit in the 2021 Boom. At least take market share. Toast says restaurants aren’t slowing down.

E-commerce 92

E-commerce Healthcare Launch Promote 92

Search Engine Land

APRIL 6, 2023

One concern is that it could decrease the quality of content, as marketers may focus more on creating content optimized for search engines rather than providing value to readers. The growth of technology has meant that customers seek a more personal experience, and there are many excellent ways to achieve this.

Engineering 115

Engineering Legal Launch Referrals 115

Search Engine Land

MARCH 10, 2023

Google Search Console rich results report updated 2021: Google tweaked some of the job posting structured data requirements and also how it checked the validity of FAQ and Q&A structured data. Google launches marketer-friendly Google Ads API query builder 2019: The interface made it easy to build queries for reporting.

Commission 94

Commission Objectives and Key Results SQL A/B testing 94

Martech

NOVEMBER 18, 2022

Do you see innovation-fueled growth as imperative to success? Do you have a list of cascaded targets that reflect your growth plan and provide guidance moving forward? You’ll find that some potential products are geared more toward niche markets (i.e., Take Kia’s 2021 rebrand as an example again.

Assembly Line 121

Assembly Line Launch Real Estate Electricity 121

Martech

JUNE 29, 2023

Organizations have been discussing the need to be innovative since the end of World War II when technological innovation was seen as the catalyst for economic growth. Yet, in 2021, they had raised profit by 20% with 17% fewer visitors than in pre-pandemic years. Innovation doesn’t need a pitch deck.

Non-Profits 117

Non-Profits Technique Appointment Pitch 117

SaaStr

OCTOBER 7, 2022

Other companies started looking up to Zoom to achieve similar growth rates, which was a false assumption. VCs and investors are still adjusting to the market. Founded in 2012, Figma was valued at $10 billion in its last funding round in 2021. A word of caution when thinking about profitability: growth is still essential.

Construction 81

Construction Growth Niche Meeting 81

Search Engine Land

JANUARY 25, 2023

Google’s Topics API: Advertisers share concerns about topic diversity and other potential challenges 2022: Search marketers applauded Google’s proposed user privacy measures, but also highlighted its shortcomings – particularly the number of topics in the initial design. 2021: How are local service ads impacting Google Ads accounts?

Objectives and Key Results 88

Objectives and Key Results Retail Real Estate Engineering 88

Salesforce

MAY 22, 2023

Skill up with an industry leader —Salesforce is the #1 CRM application , as noted by IDC’s 2022 worldwide revenue market share. Tap a thriving job market —Salesforce Platform Developers are in high demand ; in 2021, there were 52,300 job postings* in the U.S. alone and 165% job growth* in the last 5 years (U.S.

CRM 52

CRM Technology Technology Start-ups 52

Search Engine Land

FEBRUARY 24, 2023

Yahoo Gains Share And Query Volume In Latest comScore Search Report 2015: Firefox deal powered the second straight month of growth for Yahoo search. Opera Says Google Dominating Search On Mobile Web 2010: Google had a lead comparable, almost exactly, to its market share on the PC in the U.S.

Negotiate 132

Negotiate Launch Electricity Networking 132

Search Engine Land

MARCH 2, 2023

Google will not build or use alternate identifiers to track users across the web 2021: Google reiterated that its products would use Federated Learning of Cohorts to enable advertisers to target audiences. Optimization score comes to Google Ads app 2020: Also, Dark mode.

Launch 89

Launch Legal Engineering Networking 89

Hubspot

AUGUST 22, 2022

Sales Rep Performance in 2021 vs. 2022. Let’s start by taking a look at how the sales field has changed from 2021 to 2022, and dive into the biggest sales trends of the year. Goal 4: Winning More Market Share. Another top goal among sales professionals is winning more market share. The Top Sales Goals.

Cross-sell 62

Cross-sell B2C CRM Quota 62

Search Engine Land

FEBRUARY 9, 2023

Before 2021, nearly all advertising efforts were managed by Walmart, except for their stand-alone self-serve search ad unit, sponsored products. Walmart+ has seen consistent growth and now accounts for up to 25% of total ecommerce sales, according to a recent study by Consumer Intelligence Research Partners (CIRP).

Retail 91

Retail Networking Engineering Closing 91

Search Engine Land

JANUARY 7, 2023

2021: How advertisers responded to the storming of the Capitol and the cases for and against pausing ads in times of disruption. 2014: Ad network Chitika released a new tool that provided a user percentage or traffic market-share breakdown of PC operating system and search usage on a state-by-state basis. Also on this day.

Engineering 103

Engineering Non-Profits Electricity Networking 103

Search Engine Land

NOVEMBER 14, 2023

We’ve all experienced budget, growth and efficiency pressures amidst the challenging economic outlook. In this article, we’ll identify some of the common blind spots advertisers are currently experiencing in three specific areas: Performance Max (PMax), managing Cost Per Clicks (CPCs) and affiliate growth.

Growth 112

Growth Objectives and Key Results Commission Campaign 112

Search Engine Land

AUGUST 11, 2023

His Google/Organic session growth (YoY) for Q1 2013 was 16%, compared to 25% in Q2 ( Figure 5 ). New user growth grew 22 percentage points. Schwartz wrote about it in 2011, and we can see annotations in his GA account that point to it being lifted in March and verified lifted via reconsideration request in April. Figure 24 ).

Engineering 98

Engineering Follow-up Start-ups Niche 98

ClickFunnels

JUNE 24, 2021

Read our Keap review: “Keap Review For 2021 – Features, Pricing & More”. She points out that typically that business goal is one of these: Make more money Get more clients Reduce expenses Grow their business (reach, market share) Look awesome to their boss/clients. And it pays to be organized! Salesforce.

Prospecting 215

Prospecting Process Cold Call Customer Relationship Management 215

SaaStr

MAY 3, 2024

SaaStr founder and CEO Jason Lemkin shares his top three SaaS metrics that matter in 2024: Net new customer count Growth vs. efficiency The bar to IPO Net New Customer Count is Your North Star One of the most important metrics in SaaS today is net new customer count. In 2021, all that mattered was growth.

E-commerce 100

E-commerce Profit margin Growth Start-ups 100

Hubspot

AUGUST 24, 2020

More people are buying online than ever before, and industries that have traditionally struggled to break into ecommerce are seeing unprecedented growth. Most companies do not have the resources to fight for a market share in numerous different spaces. The writing on the wall is clear: ecommerce is the future.

Niche 91

Niche Entertainment Retail Gaming 91

ConversionXL

JANUARY 18, 2022

Product marketers work across the whole organization to continually zero in on the best benefits for customers and build better products in an ever-changing market landscape. Where you focus product marketing will depend on the goals of the company at any given moment. Markets have probably changed since you first opened.

Product 110

Product GTM Construction Launch 110

Highspot

FEBRUARY 22, 2021

22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. SEATTLE, Feb. “Sales enablement is about more than sales.

Growth 129

Growth Strategize Sales Contact 129

SaaStr

FEBRUARY 2, 2024

The backup of 2020 was great, 2021 comes in and somehow we have 600 unicorns and everyone can burn 500 million a year or have huge sales teams. And then at the end of 2021, all of a sudden the music stopped. And on the right chart above, you’ll see Shopify’s growth. Palantir, HubSpot, IBM, SAP – all UP!

Growth 114

Growth Start-ups Product Customers 114

Salesforce

APRIL 28, 2022

This leveling off was inevitable given that global digital sales soared 57% in 2020 and 16% in 2021. This leveling off was inevitable given that global digital sales soared 57% in 2020 and 16% in 2021. The two-year online sales growth rate reached 65% globally in the quarter. Mobile sales data shows room for growth.

Retail 98

Retail Cross-sell Growth Sales 98

Heinz Marketing

JULY 20, 2020

So, I don’t think you need a separate team, because everybody might go into a territory and say, “This morning, I’ve got a product that’s got 8% market share. Creating a revenue growth engine is no small task, nor is it one that can be done overnight. Tim: It’s interesting. Get it now at hub.6sense.com/prg.

Pipeline 101

Pipeline Sales Up-sell Conversion 101

Highspot

OCTOBER 17, 2023

in 2022, after growth of 19.7% in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. Businesses worldwide are prioritizing sales productivity, driving investment in sales enablement. According to research from Gartner® “The sales enablement subsegment grew strongly once more, rising 35.7%

Launch 64

Launch Government Strategize Sales 64

Martech

FEBRUARY 7, 2024

This is especially true in the finance industry, where establishing trust with genuinely helpful content is crucial in today’s competitive market. Consumer trust in financial institutions has fallen nearly 30% since 2021. Reception marketing powers the strategy behind WalletHub and Bankrate.

UX 109

UX Trust Education Finance 109

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. You’re adding new product features and looking to capture more market share from your competitors.

Launch 96

Launch Product Non-Profits GTM 96

Hubspot

APRIL 21, 2021

When a company scales and begins to achieve exponential growth, the challenge of keeping pace with customer expectations grows exponentially, too. When a company is in startup mode, it will usually keep up with the growth of its customer base by increasing investments in staff. There are three key reasons why: 1. More tools to manage.

Customers 101

Customers Launch Growth Start-ups 101