Search Engine Land

MARCH 15, 2023

Google Univeral Analytics: The beginning of the end In 2022, Google announced its plan to deprecate Universal Analytics on July 1, 2023. 27, 2022, Google announced it was delaying that sunset date to July 1, 2024. DuckDuckGo launches Directions! That’s 106 days from today.) But on Oct.

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Search Engine Land

OCTOBER 25, 2022

Automated vehicle ads were launched. PMax includes Smart Shopping and Local campaigns, though Google eventually sunsetted Smart Shopping campaigns for good starting in January 2022. The depreciation of third-party cookies was supposed to happen in 2022 but was ultimately pushed to 2023. It began testing in March 2022.

E-commerce 96

E-commerce Launch Campaign Retail 96

Search Engine Land

FEBRUARY 21, 2023

Google page experience update for desktop rolls out In 2022, Google began a nine-day rollout of the desktop version of its page experience update. Also on this day Google’s Pirate Update can cause 89% drop in search traffic for offending sites 2022: A document Google sent to the U.S.

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Search Engine Land

MARCH 6, 2023

Also on this day Google Broad Core Algorithm Updates: Everything you need to know 2022: What is a broad core algorithm update? Google’s ‘Russian invasion of Ukraine’ results includes new search features 2022: The new features included sections for background information, estimated casualties and photos of the conflict.

CTR 88

CTR E-commerce Territory Networking 88

Search Engine Land

MARCH 7, 2023

Also on this day Member of SEO community and her two children killed in Ukraine 2022: Tatiana Perebeinis, the chief accountant of SE Ranking, was one of four people killed in a Russian attack in Irpin, Ukraine. Dig deeper in RIP Google PageRank score: A retrospective on how it ruined the web. YouTube), and personalize a lineup of shows.

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Engineering Launch Networking Entertainment 90

Search Engine Land

FEBRUARY 24, 2023

Also on this day IndexNow integrations grow as Bing says ‘millions’ of sites are using it 2022: Duda, All in One WordPress SEO plugin and Rank Math SEO plugin gained IndexNow support. Read all about it in Controversy over Google Featured Snippets stealing publisher traffic reignites. ” 240 chose “Don’t show a page at all.”

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Negotiate Launch Electricity Networking 128

Search Engine Land

FEBRUARY 8, 2023

Google Buzz launches In 2010, Google revealed its latest attempt to create a social network and compete with Facebook and Twitter. But would users want social networking to invade their inbox? Dig deeper: Google Buzz: Google Takes On Twitter, Facebook & Even Foursquare Liveblogging the Google Buzz Launch Google Buzz?

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Retail Real Estate Sports Launch 84

Search Engine Land

JANUARY 26, 2023

Google AdWords API launches In 2005, Google launched the Google AdWords API. It wasn’t until April 29, 2021 that Google would tell developers using the AdWords API they would need to upgrade to the Google Ads API by April 27, 2022. Is Apple About To Launch A Competitor To Google Street View? WordPress 5.9

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Gambling Launch Engineering Campaign 93

Search Engine Land

JANUARY 18, 2023

Google’s page layout algorithm launches In 2012, Google announced it would penalize sites with pages that were top-heavy with ads. Google recipe markup now requires specific times, no more time ranges 2022: Google removed all references to using time ranges in the recipe schema markup help documents.

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Search Engine Land

OCTOBER 4, 2022

DuckDuckGo launched their search engine in 2008, which aims to protect users’ privacy by not tracking their search history. DuckDuckGo has been steadily growing in use since its launch and now processes 3 billion searches per month. Paid search ads can be bought via Microsoft Advertising’s partner network. It had a 0.6%

Objectives and Key Results 113

Objectives and Key Results Retail Engineering Launch 113

Martech

FEBRUARY 17, 2022

Spotify announced the acquisition of podcast advertising measurement service Podsights, as well as Chartable, a podcast analytics platform. In 2020, Spotify launched Streaming Ad Insertion. Then, the opened up Spotify Audience Network, an audio-first ad marketplace. Get the daily newsletter digital marketers rely on.

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Campaign Launch Networking Follow-up 96

Search Engine Land

FEBRUARY 8, 2023

Google Buzz launches In 2010, Google revealed its latest attempt to create a social network and compete with Facebook and Twitter. But would users want social networking to invade their inbox? Dig deeper: Google Buzz: Google Takes On Twitter, Facebook & Even Foursquare Liveblogging the Google Buzz Launch Google Buzz?

Retail 73

Retail Real Estate Sports Launch 73

Martech

APRIL 20, 2023

Retail media networks (RMNs) are a rapidly growing channel for advertisers. RMN revenue in 2022 was estimated at $37.5 Digital media experts at Kroger and The Home Depot have spent years developing media networks keeping this key point in mind. In 2019, The Home Depot’s Retail Media+ (known as RM+) was launched.

Retail 110

Retail Networking Launch Customers 110

Martech

AUGUST 25, 2021

Transparency and updates go a long way in customer experience, provided that a service rep can access order information and updated customer data rapidly. The outlook improves slightly for 2022. Respondents on average gave it a 6 out of 10 likelihood that they would attend an in-person event in the first half of 2022.

E-commerce 101

E-commerce Drivers/motivators Networking Launch 101

Search Engine Land

JANUARY 31, 2023

Also on this day Auto-tagging added to Google Merchant Center free listings 2022: Tagging added URL parameters to your tracking URLs for better analytics and measurements. SEOmoz Leaves The Consulting Business To Focus On Software 2010: The SEO agency had recently launched Open Site Explorer and offered a variety of SEO tools.

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Launch Non-Profits Engineering Networking 95

Martech

JULY 22, 2022

Video and Reels content will be consolidated under one tab on user profiles, reflecting Instagram head Adam Mosseri’s stated priority of focusing on short form video in 2022. Facebook launches a Feeds tab. In 2016, Zuckerberg said: “We see a world that is video-first with video at the heart of all of our apps and services.”

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Launch Networking Follow-up Engineering 114

Martech

SEPTEMBER 20, 2023

Channel99, the B2B performance and marketing attribution service launched by Chris Golec, founder and former CEO of Demandbase, has announced a pixel-technology driven platform to give visibility into the B2B customer journey. In November 2022, Channel99 debuted with a free mobile app and the promise of a full platform to follow.

Technology 101

Technology Technology B2B Represent 101

Search Engine Land

JANUARY 27, 2023

Google Search Console launches new removals tool 2020: The tool temporarily blocked URLs from showing in Google and showed outdated content and content filtered by SafeSearch. Google launches algorithm to fight low-quality scraper content 2011: The change to their algorithm was to prevent low quality scraper content in Google’s index.

Government 119

Government Launch Real Estate Negotiate 119

Search Engine Land

FEBRUARY 20, 2023

Waze partners with WPP to literally drive traffic to retail stores 2019: The partnership would launch in North America and parts of Europe. Google to sunset Google Site Search by end of 2017 2017: Google told their Site Search customers they had to find a new internal search engine service. Google Maps “Send To Car” Running Out Of Gas?

Real Estate 97

Real Estate Retail Engineering Launch 97

Search Engine Land

JANUARY 24, 2023

Also on this day Google kills FLoC, introduces Topics API as its next-gen targeting tech 2022: The Topics API would select topics of interest (based on the user’s browsing history), without involving external servers, and share those topics with participating sites. Yahoo Beats Expectations with Weak $1.5B

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A/B testing Engineering Price Territory 126

Martech

MAY 2, 2023

This week digital platforms and streaming services are in New York to show off new programming and digital ad opportunities at IAB’s NewFronts. digital video ad spend grew at almost twice the rate of overall digital media in 2022, 21% versus 11% overall, according to the IAB. Some big announcements Samsung Ads.

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Retail Gaming Manufacturing Entertainment 114

Search Engine Land

MARCH 26, 2023

” Google was also expanding ad grants for COVID-19 public service announcements. Search marketers are volunteering services, support to help small businesses get through COVID-19 2020: Consulting, web hosting, budget coaching – marketers were extending help to ease the strain on businesses. Yep launched in 2022.)

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Engineering Launch Territory Government 97

Search Engine Land

FEBRUARY 15, 2023

Also on this day Google releases Data Studio Dashboard for Web Stories 2022: Google created a Data Studio sample template that provided an overview of how your Google Web Stories are performing. Conductor acquires technical SEO monitoring tool ContentKing 2022: This is the first acquisition made by Conductor.

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Engineering Teamwork Campaign Gaming 88

Salesforce

JUNE 21, 2022

Events are at the heart of every major launch moment and announcement. Make sure to curate space for networking in your agenda, both as standalone mixers and within programming. Attendees can share their experiences, solve hypothetical challenges together, and build relationships through your products and services.

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Launch Drivers/motivators Networking Start-ups 98

Martech

SEPTEMBER 9, 2022

Two kinds of disconnection — personal and technological — two solutions — building community and building a natively connected marketing, sales and service platform. ” Indeed, HubSpot’s content offerings have burgeoned, not least through last summer’s launch of the HubSpot Podcast Network. .”

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CRM Networking B2B Niche 107

Search Engine Land

JANUARY 4, 2023

2022: The problem started in Google Search Console’s user interface in November 2021, when “Full Users” saw their status as “Delegated Owners” within the settings ownership verification section. 2022: Best Buy Ads started offering paid search ads and sponsored product listings on Best Buy’s website, among other ad offerings.

E-commerce 106

E-commerce Government Referrals Engineering 106

Search Engine Land

MARCH 1, 2023

Also on this day Google may require double verification for some business profiles 2022: Google updated its help documents to say that it may require you to verify your business with an additional method. By contrast, 125 big brands were using the site to market their products or services.

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E-commerce Engineering Education Networking 89

Closing Bigger

MAY 6, 2020

Updated May 11th 2022: In two short years we have seen much of what was discussed in this post happen. Your competitors will pull back and isolate themselves, becoming self-focused, further spiralling their motivation level and reducing their networking, selling, and community connections. Once again we are into another downturn.

Hospitality 52

Hospitality Price Cold Call Launch 52

Search Engine Land

MARCH 23, 2023

Also on this day Google Maps blocked 100 million abusive business profile edits in 2021 2022: Less than 1% of the content viewed on Google Maps was fraudulent or abusive, Google said. Google AdWords Officially Launches Demographic Bidding? Microsoft Advertising blocks 1.6 Wait… Google Banned BeatThatQuote Again!

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Engineering Promote Angle Healthcare 86

Search Engine Land

JANUARY 24, 2023

I asked Christine Askew of Workshop Digital (and 2022 winner of Best B2B Search Marketing Initiative ) and Timothy Jensen of M&T Bank (and SMX Next panelist on 2023 PPC trends to get ahead of ), their thoughts on why more brands should be giving Microsoft Ads a fair shot. But what do other advertisers think? ” Jensen said.

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Campaign B2B Networking Price 94

Search Engine Land

MARCH 9, 2023

Also on this day Russia-based advertisers can no longer reach global audiences on Google properties and networks 2022: This policy change took widespread ad suspensions from platforms across the industry into new territory by targeting businesses in Russia. and an increase in mobile web usage.

E-commerce 95

E-commerce Territory Engineering Networking 95

Search Engine Land

MARCH 10, 2023

Read all about it: EU Approves Google-DoubleClick Acquisition Google: It’s Official, We Own DoubleClick Google Expects To Be “Very Significant” In Display Ad Segment Also on this day Google launches automated vehicle ads 2022: This format used vehicle data feeds in Google Merchant Center to match users’ searches with ads.

Commission 93

Commission Objectives and Key Results SQL A/B testing 93

Search Engine Land

JANUARY 23, 2023

Read all about it in: Google tells some advertisers it will handle their campaign management Also on this day Google tests favicons in text ads 2022: Google confirmed the small experiment designed to help users more easily identify an advertiser. Separate device bidding was among the drivers of growth for Google.

Engineering 84

Engineering Campaign Click Through Rate Launch 84

Search Engine Land

FEBRUARY 4, 2023

I created it, but still”) during Milestone’s Engage conference in August 2022. Google Has Penalized A Link Network In Japan 2016: After being quiet for over a year on link network penalties, Google said it had penalized a large, Japanese-based link network. What Time Does the 2011 Super Bowl Start?

Real Estate 93

Real Estate Engineering Launch Networking 93

Salesforce

JULY 24, 2023

Does it offer onboarding and customer support throughout the lifetime of the service? The goal of the COE is to oversee the development and launch of your automation efforts. We recently found that IT departments are being asked to deliver 41% more in 2023 than in 2022. Does it have the features your team needs to be successful?

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Teamwork Start-ups Process Closing 98

Search Engine Land

JANUARY 2, 2023

2022: “Health causes,” “sexual orientation,” “religious practices and groups,” and “political beliefs, social issues, causes, organizations and figures,” were among the examples of targeting options slated for deprecation. Microsoft Advertising launches sweepstakes for advertisers. Google AdSense Launches Newbie Central.

Engineering 94

Engineering Campaign Promote Represent 94

Search Engine Land

JANUARY 22, 2023

Read all about it in Travel Search Consolidation: Expedia Buys Rival Travelocity For $280M Also on this day Neeva seeks to expand user base with free subscriptions 2022: The free basic subscription was an alternative to its full-featured subscription, which cost $4.95 Google Health Close To Launching? The NASDAQ overall was at 15.5%.

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Referrals Hospitality Launch Engineering 92