Heinz Marketing

SEPTEMBER 26, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing Planning for 2025 might be the last thing on your mind—we’re not even done with Q3! First, Understand your marketing goals for 2025. Technology & Tools: AI, analytics, automation, CRM, and other Martech tools. What is marketing’s role here?

Objectives and Key Results

Adaptive Business Services

JULY 16, 2025

The one thing that I really love about my job is that I get to meet so many interesting people, unique businesses, and learn more about both! I Just Want to Maintain Contact Records In My CRM Before there was CRM (Customer Relationship Management), there was CM (Contact Management). Are you thinking about a CRM?

CRM

Adaptive Business Services

JULY 3, 2025

I want to know whether or not they visited my website, looked me up on LinkedIn, went to grab an asset, or visited my Zoom meeting booking page. They did authorize limited access to a few enterprise level CRMs if you have the right LinkedIn premium account. Are you thinking about a CRM?

CRM

RingDNA

APRIL 11, 2025

As an example, there may be reps who spend less time on calls but are more efficient at booking meetings and moving deals forward. By tracking these call outcomes in your CRM, you can view a report that gives a bird’s-eye-view of a rep’s call outcomes. But it’s also essential to track which reps are most efficient. By the way, Revenue.io

Quota

Veloxy

JULY 29, 2025

Reps should be able to pull up contact details, add meeting notes, or send quick emails while on the go. Seamless Integration With Sales Rep Software Sales rep software often includes tools like: CRMs Email platforms Calendar systems A strong productivity app needs to work with these tools. Veloxy is more than a sales app.

Product

Veloxy

JULY 23, 2025

Below, we explore ways to boost sales in 2025, as the world evolves towards more automated systems, which often result in increased workloads. Creating and copying meeting notes between team members duplicates the effort needed to have any conversation. So, how do you ensure that they are spending this time wisely?

Product

SaaStr

JULY 1, 2025

Insights from Jasper Carmichael-Jack, CEO of Artisan at 2025 SaaStr AI Summit About Artisan: AI-powered sales platform building the end-to-end solution —from marketing personalization to AE automation across the entire revenue cycle. CRM data accuracy sits at 47% across most sales orgs. The latest AI B2B to go through hyper-growth.

Territory

Martech

NOVEMBER 6, 2024

Updated CRM object merge behavior to be aware of. This early-stage feature signals the future of AI-enhanced workflows integrated with your CRM, setting the stage to easily call up CRM info to get valuable information and context during live calls. Step up live call productivity with AI-powered Copilot assistance.

Objectives and Key Results

SaaStr

JULY 10, 2025

In just two weeks, SaaStr’s AI SDR sent 4,495 hyper-personalized messages , opened pipeline, booked meetings, and reactivated lapsed accounts — all while outperforming our historical human SDR averages. ” analysis CRM : What’s our history with them? .” Yeah, that’s not what we’re talking about here.

CRM

Salesforce

JUNE 17, 2025

Say hello to smarter enablement with tailored coaching from Agentforce Sales Coach, now available on any deal type in your CRM. Sales Development Enhancement: Testing Center When it’s available: May 2025 What it does : Allows users to preview and validate Agentforce SDR agent behavior before going live.

Sell

Highspot

JULY 7, 2025

To meet rising buyer expectations and achieve predictable revenue growth, you need a smarter approach to ABS—starting with a revamped go-to-market (GTM) technology stack. For instance, Highspot’s AI-powered meeting intelligence enables smarter coaching to individual reps.

Sell

RingDNA

MARCH 31, 2025

The modern sales ops team is no longer just responsible for reporting and CRM management. Sales Ops is Shifting from Activity Tracking to Outcome-Based Metrics For years, sales teams have focused on quantity-driven KPIs like calls made, emails sent, and meetings booked. But sales ops leaders are now prioritizing quality over quantity.

Government

Martech

JUNE 10, 2025

We’ve curated the 14 most impactful updates from May, focusing on what’s actually going to save your team time, unlock growth opportunities or improve your CRM experience. Use cases include: Prepping reps before meetings. Let’s dive in. You can customize when it triggers and where the summary appears.

CRM

SaaStr

JULY 5, 2025

Where Veeva Stands Today (2025) The results of these early learnings: $2.75B+ annual revenue (2025) – from $129M at IPO in 2013 $45.9B Where Veeva Stands Today (2025) The results of these early learnings: $2.75B+ annual revenue (2025) – from $129M at IPO in 2013 $45.9B market cap – up from $2.4B

E-commerce

Salesforce

JANUARY 9, 2025

In 2025, merchandisers find themselves at a crossroads between building commerce experiences of the past and creating deeply connected customer interactions of the future. With that foundation, Commerce Cloud has developed actions to give merchandisers a leg up in meeting customer needs. Generate personalized product descriptions. (GA

Retail

Martech

JUNE 11, 2025

Lead management: The AI agents qualify leads, communicate with prospects via email and web chat, and schedule meetings. Coming in 2025: Marketing Cloud+ SKUs (July), Agentforce Web Curation (October), Expanded LinkedIn collaboration (November). It also assembles personalized web experiences dynamically.

Campaign

Adaptive Business Services

MARCH 19, 2025

Additionally, should you want to send out mass emails, you will also need to consider that 1,000 messages per user per month is probably not going to be an adequate number to meet your needs. Are you thinking about a CRM? The post Nimble CRM Tips & Updates – March 19, 2025 appeared first on Adaptive Business Services.

CRM

Salesforce

OCTOBER 30, 2024

Let’s zoom in on eight major contact center automation trends that are already making waves in customer service and are set to get even bigger in 2025 and beyond. Omni-channel routing Customers expect you to meet them where they prefer to be served – whether that’s the phone, SMS, WhatsApp , or another option. Show me how

Contact

SaaStr

AUGUST 5, 2025

The Phantom Meetings : “No one was interested” became code for “I didn’t actually make the calls” or “I sent one email and gave up.” CRM Black Holes : Getting sales reps to consistently log activities and summarize key meetings felt like negotiating international treaties.

Negotiate

RingDNA

MARCH 18, 2025

Considering the prediction that AI will power 95% of customer interactions by 2025 , there’s no time like the present to invest in this invaluable sales ai software. Understanding problems that were surfaced along with potential solutions that were raised or agreed to in the prior meeting will greatly increase your chances of winning.

Conversion

RingDNA

JUNE 6, 2025

According to Gartner’s 2025 Strategic Roadmap for an AI-First Sales Organization¹, Revenue Action Orchestration is a key capability for enabling AI-powered sales execution at scale ( Gartner Report ). You had your CRM for data capture, a sales engagement tool for outreach, and a dashboard for reporting. The issue isn’t a lack of data.

CRM

Highspot

JULY 9, 2025

With our Summer 2025 Launch , we’re introducing powerful innovations across the platform—all anchored by Highspot Nexus , our unified AI and analytics engine. Reserve your spot now → The post Your GTM, transformed: Highspot’s Agentic Platform powers the Summer 2025 Launch appeared first on Highspot. Highspot is different.

GTM

Highspot

JULY 29, 2025

Sales reps who leverage task automation tools and AI are more likely to meet quota. Is data entry (think CRM profile updates for target accounts) and analysis (like evaluating product launch effectiveness and your pricing strategy) taking too much time? times more likely to meet their numbers.

Go To Market

Salesforce

AUGUST 5, 2025

Are you a seasoned sales professional looking for your next big move, or perhaps just starting your career in sales, dreaming of a role at the world’s most trusted #1 AI CRM? Want to join the #1 AI CRM that’s leading the digital labor revolution? We can’t wait to meet you! Blaze your trail to Salesforce! Join today

Engineering

Highspot

JUNE 23, 2025

Bain’s 2025 Commercial Excellence and Revenue Growth Agenda confirms what many sales and revenue leaders already suspect: companies leading the pack consistently outperform by turning strategy into action and doing it at scale. Before a meeting, your rep might get a reminder to share relevant content or proactively address pricing concerns.

Growth

Martech

NOVEMBER 8, 2024

Your CRM likely holds more valuable insights than you realize. It can help address three key challenges: Data tied to your business: If properly recorded, your CRM tracks all interactions with your business — whether won, lost or disqualified — making it easy to identify trends and patterns.

B2B

SaaStr

MAY 4, 2025

AI Will Eliminate Drudgery Sales reps spend 75% of their time on non-selling tasksforecasting, CRM updates, internal meetings, etc. 2025 And The Rise of the Mech AE (Account Executive) 7. It’s already fundamentally remade the contact center and post-sales. At least, the best AEs. The mid tier AEs?

Appointment

Highspot

FEBRUARY 28, 2025

After all, you didnt hire your team to take notes, update the CRM system, or hunt through endless folders for the right content. Platforms like Highspot automatically capture and summarize meetings so your sellers can focus fully on customer conversations. AI for sales enablement helps remove this administrative burden.

Follow-up

Highspot

JUNE 19, 2025

To meet that expectation, businesses—specifically, their GTM teams—must connect their people, processes, and technologies to deliver a seamless customer experience at every step. Think those who attend webinars, virtual events, or real-world meetings and conferences). Bring this scorecard to team meetings for discussion and review.

GTM

Martech

MARCH 20, 2025

HubSpot’s February 2025 updates focus on smarter automation, deeper insights and improved customization. From AI-powered workflow enhancements to more flexible forecasting tools, these updates will give you greater efficiency, better data visibility and more control over your CRM.

A/B testing

Martech

JUNE 9, 2025

For example, you don’t replace your CRM very often. How we help you solve the problem and meet the future. Up to 63% of executives are looking for insights applicable over the next 3–12 months, the ITSMA Value of Thought Leadership 2025 report found. Situational, not product-focused. Current problems and future trends.

B2B

RingDNA

MARCH 26, 2025

LinkedIn is no longer a nice to have in 2025, whether you’re a CEO shaping your company’s vision, a COO optimizing processes, or an SDR hustling to hit quota. Would you show up to an important meeting wearing shorts and a Panama hat? It’s no longer just who you know—LinkedIn lets you easily meet who you need to know. Revenue.io

Closing

SalesHood

JULY 11, 2025

They research independently, evaluate vendors asynchronously, and expect digital tools—not just sales meetings—to guide their journey. They also reinforce deal execution with frameworks like MEDDICC or SPICED, built directly into Digital Sales Rooms and CRM workflows. 2025 SKO Industry Report What are Digital Sales Rooms?

Quota

SaaStr

MAY 29, 2025

At SaaStr + AI Summit 2025, Jason Lemkin and Kyle Norton CRO of $1B+ vertical SaaS leader Owner (where Jason is on the board) did a deep dive on AI in Sales today. They’ve increased revenue-generating activity time by 25-30% by automating CRM updates, note-taking, and pipeline management. And where it will be very soon.

GTM

Hubspot

JULY 10, 2025

This guide provides accurate, up-to-date pricing and feature comparisons across all Sales Hub plans as of 2025. This tier includes HubSpot branding and is ideal for solo users or teams testing CRM solutions. This tier includes HubSpot branding and is ideal for solo users or teams testing CRM solutions.

Price

Highspot

MAY 8, 2025

Purpose-built capabilities equip sellers to deliver personalized, secure buying experiences that increase engagement and accelerate revenue SEATTLE, May 8, 2025 — Highspot , the only GTM enablement platform, today announced its Spring 25 product release, which continues to advance the edge for AI impact in enablement.

GTM

SaaStr

MARCH 30, 2025

And come watch 200+ sessions like this at 2025 SaaStr Annua l! We're gearing up to bring together 10,000 of the best in SaaS, Cloud and AI at 2025 [link] May 13-15 in SF Bay! Come meet the best — including @HubSpot 's CEO @yaminirangan ! It's Where The Cloud Meets! May 13-15 in SF Bay!

CRM