Martech
APRIL 18, 2022
The global social media advertising market is expected to reach $262 billion by 2028, up from $103 billion in 2020, according to a new report by Million Insights. This presents marketers with an unequaled opportunity: More people and the ability to better measure all the parts of a marketing campaign. from 2021 to 2028.
Martech
APRIL 12, 2024
Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). billion in 2028. Dig deeper: Does your company need a CDP? Annual spending on CDPs is predicted to grow from $2.13 billion in 2023 to $7.91
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Search Engine Land
APRIL 9, 2024
shoppers are now influenced to buy products advertised to them on retailers’ websites, compared to 13% on marketplaces 54% of U.S. For brands, it’s valuable to consider these insights to make data-driven decisions about ad placement, ensuring optimal campaign performance and maximizing ROI. Retailer website influence. ”
Martech
SEPTEMBER 8, 2023
She is working to change that, building a new program to repurpose more than 800 sessions of VMware event content — valuable content that will boost engagement and extend the reach of the company’s events through targeted campaigns. About half of content marketers are already using in-person events in their campaigns.
Search Engine Land
FEBRUARY 13, 2023
New Bing Ads Editor Release Coming Soon, To Include Update To Campaign Conflicts Review 2014: The update gave users the option to override changes without having to review the conflicts first. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.
Lead Fuze
OCTOBER 11, 2023
Imagine having an intelligent assistant that never sleeps, always learns and optimizes your campaigns while sipping your morning coffee. They can even go beyond prediction into recommendation engines providing highly targeted product suggestions catered uniquely for each individual consumer.
Highspot
MARCH 13, 2024
It is commonly used for content creation, designing new products, and even finding solutions to complex problems. In the same vein, buyers are becoming increasingly AI-savvy, with projections suggesting that by 2028, 70% of B2B buyers in the U.S. This adoption can boost productivity and set a precedent in the industry.
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